Corporate Social Responsibility ( Csr )

1226 WordsDec 1, 20165 Pages
Novartis’ Transparency & Corporate Social Responsibility (CSR) Introduction to Corporate Social Responsibility (CSR) Consumers all over the world are pressuring companies to become more socially responsible. Corporate Social Responsibility (CSR) is a measurement of a business’ impacts on society, both positive and negative. Pharmaceutical companies in particular are held to a high ethical standard by the public due to the nature of their product. Novartis, one of the largest healthcare and pharmaceutical companies in the world, aspires to be a model of ethics and philanthropy in the industry and sets a global standard of CSR for all businesses. This paper examines some of Novartis’ most recent CSR actions that contribute to the company’s sublime reputation, but also investigates lawsuits against Novartis and shortcomings with its transparency which the administration continually fails to address. Recent Innovations of Novartis In the last couple of years, Novartis has set aside more funds and efforts toward charitable healthcare. Their branches across the globe have developed entire departments to oversee the projects. These projects focus on providing affordable and innovative healthcare to low-income populations, both preventative and treatment-based. Health Education & Capabilities Fund Novartis recently instituted a $1 million Health Education & Capabilities Fund for projects that educate stakeholders and raise awareness of African health and diseases. New Generation of
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