Corporate Social Responsibility ( Csr )

Corporate Social Responsibility (CSR) is something that affects all companies and should be an active factor in the company’s decision making. It is something all corporations need to care about. CSR is when business’ or corporations take part in an initiative or campaign for a cause that will benefit society and/or in some way make the world a better place (Taylor, 2015). Initially, Corporate Social Responsibility started to take shape around the 1950’s, but some say that it dates all the way back to the 1800s, the idea of CSR was seen (Carroll, 2007). One may think that because it is dated so long ago, it doesn’t have an important impact today nevertheless, it is proven that Corporate Social Responsibility is a pathway for entities to self benefit as they are in the process of benefitting society.

Nowadays, the Corporate Social Responsibility (CSR) of business has become the focused area towards a corporation in the world that (Esmaeilpour, Barjoei 2014 ), it is an essential element contributing to create as well as increase corporate value; besides, making the operation of business sustainable (Huang et al. 2014) . Previous surveys show that there is relationship between Corporate Social Responsibility and Corporate Image; to be more concise, their relationship is positively correlated. Corporate image is one of the most valuable assets of the company. Different from other assets, it is an intangible one. It seems that the positive impact of the brand image would affect the perceived benefits of the company as well as the potential

The term corporate social responsibility (CSR) is related to a bunch of behaviors that business and firms both undertake and to facilitate social and environmental targets and also to minimize the cost of potential society and environment that refers to business events. In addition, a sense of belongingness and motivation could be built by corporate social responsibility (Stawiski). As a hospitality enterprise with CSR, Holiday Inn has a couple of sustainable practices to address environmental and social challenges. For the environmental sustainability, Holiday Inn adopted IHG Green Engage System which is an online sustainability tool that helps their hotels manage waste, the use of water, energy and minimize the impacts on the environment. The organization also have CSR programs such as IGH Academy and Disaster Relief for the community. IGH Academy aims for people in the community to develop their skills by improving their employability and securing their jobs in the hospitality industry. For the Disaster Relief, Holiday Inn collaborates with local communities by providing financial support, supplies and accommodation in disaster time.

As it stands today, corporate social responsibility (CSR) does not have a universal definition. It can be interpreted and applied in a number of different ways. Regardless of how it is defined, many companies and organizations are incorporating CSR into their business practices and goals, while strategies and motives may vary from organization to organization. I think it is important for companies to define CSR based on their own corporate culture and stakeholder needs.

We examine firms’ use of corporate social responsibility (CSR) as one of their business strategies after a rise in public responses, has led to heightened corporate action. We find that firms are taking more corporate action due to more public scrutiny and fear of financial loss. We find there is an abundance of definitions of CSR but whilst they are all coherent, not one of these definitions is applicable to every industry. With further research, it is highlighted that it would be difficult to increase regulation of CSR and reporting standards whilst there is no clear definition to adhere to. We find that whilst companies use CSR marketing, it is not the only reason for using CSR as one of their business strategies.

In the class Business Environments we learned about Corporate Social Responsibility (CSR); the different theories of ethics; privacy policies at home, at work and involving children; who is liable when a product malfunctions or causes bodily harm to people and the damages that can be awarded to the injured parties; the differences in product/ property ownership and how to go about protecting said product/property. The general lessons for managers to take away from this class is that there are few times that the answers to question are cut and dry black and white. If you know how to work within the lines of the law, you can get away with doing things that are morally and ethically questionable.

Consumers all over the world are pressuring companies to become more socially responsible. Corporate Social Responsibility (CSR) is a measurement of a business’ impacts on society, both positive and negative. Pharmaceutical companies in particular are held to a high ethical standard by the public due to the nature of their product. Novartis, one of the largest healthcare and pharmaceutical companies in the world, aspires to be a model of ethics and philanthropy in the industry and sets a global standard of CSR for all businesses. This paper examines some of Novartis’ most recent CSR actions that contribute to the company’s sublime reputation, but also investigates lawsuits against Novartis and shortcomings with its transparency which the administration continually fails to address.

With the spread of social marketing and CSR in the world, organizations tend to not only consider the consumers’ demands and the companies’ profit, but also take the consumers’ and societies’ long-term benefit into account. Hildebrand,D,et,al (2011) demonstrated that the CSR activities can make up the central, special and core characteristics of the company identity, the identification of the corporate can also be aroused due to CSR activities. Moreover, Porter and Kramer (2006) highlighted that CSR can aid companies create the ability to achieve corporate resource so as to build a sustainable and defensible competitive position. So the companies should consciously undertake corporate social responsibility.

Corporate Social Responsibility (CSR) is the intention of the companies to do the right things and act in certain ways that are good for the company, society and environment. CSR was accelerated in 1970 (Archie B, 2006) and took into account since there was a concern between the increased population and scarce resources. It was established in order to ensure that the global development is sustainable. There are three fundamental aspects of sustainability, economic progress, communities’ relationships and environmental protection. This essay will report the managerial skills, leadership style and management practises in leading and managing an organisation to promote better and greener environment. Considerable research has been undertaken on Toyota Motors Corporation.

Corporate social responsibility has become one of the most popular trends in today's world. CSR has now become an instrument to measure the company's interest in various issues that are not directly related to profit making. CSR also make aware of the public and media about the company's interest in the community. There are several reasons for a company to set up its corporate social responsibility. First of all, having a CSR policy and activities improves the public image of the company to a greater deal. It has been found that company's reputation is always built on its CSR programs besides its services and products (Cheng, Ioannou, & Serafeim, 2014). Therefore, most of the companies start their CSR policies and share those to the world so that everyone should be aware of the activities organized by the corporation for the

The term corporate social performance was first coined by Sethi (1975) and his three level model of CSR are 'social obligation (a response to legal and market constraints); social responsibility(Congruent with societal norms); and social responsiveness (adaptive, anticipatory and preventive) (Cochran, 2007).The conceptual theoretical framework of CSR was developed by (Archie B Carroll 1991), and the four dimensions of CSR pyramid are economic, legal, ethical, and philanthropy .In a pyramid a corporation has four types of responsibilities, where the foundation is the economic responsibility to be profitable. The second is the legal responsibility to obey the law set forth by society. The third ethical responsibility is closely linked to the second. The fourth is philanthropic responsibility are the resources contributed by corporations’’. The implementation tool of CSR are the “activities undertaken by a corporation to support

Corporate Social Responsibility has been popular strategy among companies. Numerous companies release CSR report and variety of studies have been conducted on different aspect of CSR. Although many researches have been conducted, there are some controversy about concept and effectiveness of CSR. According to the recent study, CSR reports are significantly related to short and long-term measurement of financial performance (Orhan Akisik • Graham Gal, 2014) and M. Tsoutsoura’s date (Tsoutsoura, 2004) indicates that the sings of the relation between CSR and financial performance were positive. In addition, CSR influences

The main aim of a business is to earn profit but a business also need to fulfill the social and sustainability need along with its economic need this responsibility is known as Corporate social responsibility. CSR is The commitment of the business to seek after those strategies to settle on those choice, or to take after those lines of activity which are alluring as far as the target and estimation of our general public.(Carroll 1999,p.270) Now a days, relationships with customers depends on the value the company give to the social, economical and sustainable needs. In spite of the fact that executing CSR exercises rightly can prompt great impacts, for example, an expanding of organization 's benefits and a commitment to the social issues with boundless materials, without a significant learning of CSR may bring about terrible impacts, for example, squandering time and cash. According to research "Empirical studies regarding the relationship between CSR and performance are mix’’(shen and chang 2009, p.134) .This paper will talk about the significance of CSR about in meeting economical, social and sustainability needs and after that advantages and disadvantages.

Nowadays, stakeholders not only care about profits, but pay more attention to company’s actions on environmental, ethical and social aspects, which links to Corporate Social Responsibility program, as these factors may significantly change the fate of a company in a long term (Chan, 2014). According to an article addressed by CSRquest, (2016) Corporate Social Responsibility is how companies manage the business processes to produce an overall positive impact on the society through its interaction with key stakeholders such as employees and customers. Furthermore, CSR is closely linked to globalisation because whether a company has engaged in CSR programs or not has become a decisive factor of engaging in a globalised marketplace, because

CSR research has spent many years to promote company benefits in the regard of social responsibilities, so the CSR strategy consideration gained much importance in a firm working . Although CSR categories the responsibilities of a company but in real world it is not good due to three reasons, first the CSR categories are not differentiable, second CSR can be used as a moral substitute to hide the other