Corporate Social Responsibility : Mcdonald 's The World 's Largest Chain Of Hamburger Fast Food Restaurants

1014 Words Nov 17th, 2015 5 Pages
Tiffany SFB1

McDonald’s is the world’s largest chain of hamburger fast food restaurants, serving around 68 million customers daily in 119 countries across 35,000 outlets. This company has joined the CSR program and be more socially responsible such as doing charity,promoting healthy eating and improving sporting opportunities in some local school. Some people believe that this attempt is beneficial for such a firm. Therefore, I partly agree with this statement.

CSR (Corporate Social Responsibility) is a form of self-regulation integrated into a business model whereby companies and enterprises consider the interest of society by taking responsibility of many objects such as employees, shareholders, customers, even communities and environment. President & CEO of McDonald 's corporation Mr.Don Thompson has stated : “We realise that our business and responsibilities to society are inextricably linked.” In fact, this firm has worked diligently to develop this CSR and Sustainability Framework focused on five key areas – Food, Sourcing, Planet, People and Community. McDonald 's has aspired to provide balanced choices, to source all their food packaging sustainably. In 2014, 30% more fruit, vegetables, low fat dairy and whole grains were served in McDonald 's restaurants compared to 2012. They have reduced salt/sodium, sugar, saturated fat or calories across the menu, offered customers a choice of side salad, fruit and vegetables as substitute for french fries and…
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