Corporate Social Responsibility Essay

1698 Words7 Pages
In recent years, companies are becoming socially responsible and now stakeholders almost expect a company to have CSR policies. Therefore, in twentieth century, corporate social responsibility (CSR) became an important development in public life (Barnett, ND).Corporate social responsibility is defined as “the ways in which an organisation exceeds the minimum obligations to stakeholders specified through regulation and corporate governance” (Johnson, Schools and Whittington, N.D cited in March, 2012). Stakeholders can be defined as “those individuals or groups who depend on the organisation to fulfil their own goals and on whom, in turn, the organisation depends” (Johnson, Schools and Whittington, N.D cited in March, 2012). There are many…show more content…
Also, the corporation should not put their customers into danger which lead to legal obligation in some countries (Johnson, Schools and Whittington, N.D cited in March, 2012).

Starbucks is one of the examples of a company which has corporate social responsibility policies regarding its stakeholders. Starbucks is an international coffee company with 13,100 branches in 40 countries around the world since 1971. Their products are coffee, tea, beverages and baked food (Harris, ND).According to Article13 (2002) Starbucks started to be corporate social responsibility to make their brand to be recognized and respected around the world. To achieve their goal, Starbucks leads to expand their retails around the world and introduce new product. In 2001, Starbucks created a production supply chain for coffee. Starbucks also donate cash and product for other organizations. As a result, they are trying to make their reputation more respected.

The first primary stakeholder is the environment. There are several factors which might have some impacts on the environment. Firstly, Starbucks depends on the agricultural products, such as coffee and beans. The corporation believes that it is important to keep the environment safe, clean and under protection (Brad S, 2012). However, according to (Sheri, 2009), Starbucks use 58 billion of paper cups every year; only 3 billion of their cups are non recyclable and thrown
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