Corporate and Global Strategy: Strategic Management

3676 Words15 Pages
Final Year Core Unit

Corporate & Global Strategy

Hemis Code: 5J3060


Maria Allen
Room 901d
0161 247 6527
Carole Forbes
Room 901a
0161 247 3830
Dr. Panagiotis Kokkalis
Room 808a
0161 247 6641


Strategic management has become an integral mechanism for firms operating in the global economy, which is characterised by its high level of integration and cross-national operation. Strategic management issues relate to all aspects of an organisation, including its relationship with the environment and its internal processes. Accordingly, a vast amount of research has been conducted and published in the academic field
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Submission date: Week commencing 16th January 2012

An assessment pro-forma is attached below for guidance.


Course: BA (Hons) Business, BA Combined Honors; BA (Hons) Business Studies Year: Final Subject: Corporate & Global Strategy | Assignment: Strategic Analysis Student: Tutor: | Mark: | 1st:(as 2.i +) creative, innovative, intellectual depth, extraordinary quality of work | 2.i:competent, complete, insight & observation, analytical and critical, total clarity | 2.ii:adequate, good coverage, some sound analysis, allowable flaws | 3rd:just sufficient, some theory, some observation, flawed but not failing | Fail:Simply incomplete OR totally uncritical OR no analysis OR inadequate material | THE INTRODUCTION sets the scene; and it indicates the areas to be covered, and in what order. | 1st 2.i 2.ii 3rd Fail | | THE LITERATURE/SOURCES/ surveyed is adequate in amount and quality, & is relevant to the selected topic. | 1st 2.i 2.ii 3rd Fail | | The DEPTH OF ANALYSIS is sufficient, with a critical approach; underlying concepts are investigated. No unsupported statements: there is evidence for substantial arguments. | 1st 2.i 2.ii 3rd Fail | | THE APPLICATION OF RELEVANT MODELS has an appropriate focus in the analysis of the specific company. | 1st 2.i 2.ii 3rd Fail | | THE CONCLUSIONS, drawn from the
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