While scrolling on EPSN, which stands for Entertainment and Sports Programming Network, website going through over fifty articles and videos on the main page, I could not help but notice that there were only two videos pertaining to females in sports, which were Mixed Martial Artist Ronda Rousey, who is recovering from a fight and the Connecticut Huskies basketball team, who are currently ranked one in the NCAA Women’s Basketball Ranking. There is a lack of spotlight on women athletes in the media pertaining to their skills or just acknowledging that women have an existence in sports, whether it’s televised or on social media. Diana Nyad, Michael A. Messner, and Cheryl Cooky research led them to finding that when it comes to broadcasting women do not receive as much coverage as men (2010:69). As of 2015, “women receive less than one percent of coverage on ESPN’s SportsCenter and Fox Sports 1’s Fox Sports Live” (Billings and Young 2015:4). However, …show more content…
Cooky et al. (2015: 6), provides the figure above illustrating how the coverage of women sport has always been low. The data in the figure illustrates that males have a 90% or higher rate of being the topic of discussion. In addition, in Nyad et al. study suggest that the women coverage in sports is just a “ticker text bar at the bottom of the screen, reporting scores and other sports news” (2010:69). For instance, the U.S women’s soccer team is seen as better than the men’s team; however, they don’t receive as much coverage. Female athletes have been reduced to just being seen but not talked about for their accomplishments in the news coverage. In addition, for ESPN to be the one in control over sports shows that women are not on their agenda at the network (Eitzen 2015:73). Women represent “40% of sports participation”; however, they the coverage of women sports would make it seem as if women participation is less than 10% (Hardin et al.
While participation of women in sports has increased, the media representation of women in sports remains problematic. Even the most talented elite female athletes like Michelle Kwan and Monica Seles are portrayed in a sexual fashion, as a way of deemphasizing their athleticism and neutralizing any possible threat they might seem to pose to male viewers. Very few male athletes are portrayed in such an objectified manner; they are portrayed as competitors first and foremost, not as personalities. Also, the media coverage of athletes is disproportionately focused on male athletes. The coverage of female athletes tends to stress individualized female sports where women can be sexualized like tennis and figure skating, versus competitive team sports like basketball and soccer.
Women in professional sports fits into the Sex and Power: Global Gender Inequality class because many female athletes have experienced the inequalities in a professional sports setting. Female athletes are being put down by gender inequalities, causing less females participating in athletic programs. Women athletes are being paid less than their male counterparts. Along with being paid less, female and males are receiving unequal benefits in the form of scholarship, media coverage, transportation, and stadium conditions. The professional sport’s world is filled with the obsession of body image and sexuality. Through this obsession, female athletes have been abused from the people they trust the most. There is an increasing inequality in women’s professional sports in the form of pay, sexuality, and abuse.
This article talked about the daunting unequal media coverage in sports of male sports teams in comparison to females.They researched the true differentiations of coverage between men and women sports. The actual percentage difference of coverage of male vs female sports discovered in their research truly is unfathomable. Men’s sports receive 96.3% of the airtime, women’s sports 1.6% and gender neutral topics were 2.1%. When you think back about twenty years ago and the coverage of media people tend to think that America is generally trending positively forward, however that is not the case for the coverage of women's athletics. It has actually gone down since then. Although on the scarce occasion that they are feature in the news, more often than not they are conveyed in the stereotypical way: as wives, girlfriends, or mothers. When media is highlighting these aspects instead of their talent, hard work or success it takes away from their image as an athlete and it demonstrating that it is acceptable to do so in society. However if male athlete achieved equal success and he was a father, that
Turn on ESPN, and there are many female sports reporters, and many reports on female athletes. Flip through Sports Illustrated, and female athletes are dotted throughout the magazine. Female athletes star in commercials. Female athletes are on the cover of newspapers. Millions of books have been sold about hundreds of female athletes. However, this has not always been the case. The number of females playing sports nowadays compared to even twenty years ago is staggering, and the number just keeps rising. All the women athletes of today have people and events from past generations that inspired them like Babe Didrikson Zaharias, the All-American Professional Girls Baseball League, Billie Jean King, and the 1999 United States Women’s World Cup
Male sports receive more recognition than female sports. “Additionally, in a study of four major newspapers--USA Today, the Boston Globe, the Orange County Register and the Dallas Morning news--women-only sports stories totaled just 3.5 percent of all sports stories.” (Collins Live Strong). Has one ever heard of Lisa Leslie, Kerri Walsh, or Chris Evert? Lisa Leslie is a WNBA basketball player. Kerri Walsh is a famous volleyball player for Team USA. Chris Evert is a tennis player. Has anyone heard of David Beckham, Derek Jeter, Eli Manning, Michael Jordan or Lebron James? Those well known names do not need any explanation. However, those female athletes have worked just as hard and have achieved so much for their team that they should receive just as much recognition. Whenever an individual searches through the sports section of a newspaper they are bombarded with news about male sports, but what about female sports? Mckenna Peterson is a twelve year old athlete who plays basketball. While she was reading the Dicks Sporting Goods Magazine, she realized that there were no female athletes featured in the magazine. “McKenna added in her letter that the only women featured in the catalog are sitting in the stands, or dressed as cheerleaders in the coupons” (Murray ABC). Editors of sports magazines need to take a closer look at their content and not be so discriminatory and realize that they could draw in female readers by including female athletes. Currently, it is so hard to imagine that a sports magazine would not feature female athletes along with male athletes. More people would run up to famous male athletes in public than famous female athletes. For example, more people would take notice of Derek Jeter than Jennie Finch if someone saw them in public. People are glued to their TV screens while watching
Another cause for concern over female sport is that professionally they are not getting anywhere near enough media coverage and money as their male counterparts. The media cover male sport in far more depth; in fact a study in 2006 by South Australian Premier’s Council for Women found just 4.1 per cent of coverage was about female sport () and on Foxtel approximately 10 per cent was about female sport (Senate Standing Committees on Environment, Communications and the Arts 2006). The chart below shows the volume of news coverage that all the different sports receive, which not surprisingly shows Tennis as being pretty much the main female sport that is being covered, with very little else in comparison to male sport, even horses gain more exposure than females. So while females are being
In today’s world, men’s sports seem to always be in the spotlight while women’s sports do not draw much attention, as if women who play sports are not taken seriously. This happens on all levels of sports, and I have personally experienced it myself through basketball in high school. While the gym would be full for any of the boys’ games, our games had very little support with almost empty bleachers. When it comes to the professional level, when women’s sports do get covered by the media, most people judge female athletes more on their looks rather than their athletic skill, which is negative and unfair.
Before I conducted this media analysis about women in sports and sport broadcasting, I hypothesized the obvious - that more male sports would be in the media, and that there would be more male sports broadcasters as well. Through my observations I did find that the sports arena and sports broadcasting sphere are male dominated. However, I also found that although there are not many stories about women, there has been a steady progression and magazines like Sports Illustrated are becoming bold enough to highlight women athletes in a magazine that is targeted towards a male audience. Although women still have a long way to go, they are making some headway into the male-dominated sports arena.
The sports world, a male-dominated field, has not given women enough opportunities to perform and grow at a level equivalent to their male counterparts. In particular, female sports broadcasters continue to bear the brunt of hatred and sexism from male and female critics alike. These critics are making themselves known more and more on social media, especially Twitter. Social media has grown to become this major platform for people to express themselves freely and to reach out to celebrities, athletes and political figures. As more women continue to break through the man’s world of sports broadcasting, the numbers of 140 character opinions are also going up and making headline news. In this day and age, why do women still face
Race, gender, history and sexual orientation play major roles in women's participation in sport. Through out the history of women in sport, opportunity has increased. Many athletes and coaches are presented with the issue of sexual orientation throughout their sporting career. Regardless of sexual orientation, all female athletes are affected by heterosexism. One's racial or ethnicity background greatly shapes the experience they may have in sport. This essay explores the many issues women in sport face today.
From the three network affiliates they studied, they found that 96.3 percent of the coverage was for men’s sports and women only received 1.6 percent (Messner and Cooky 4). When analyzing the coverage of Sports Center, which is arguably the most popular sports show on television, they found that women still only received just 1.4 percent of their coverage (4). This study also found that 100 percent of the Sports Center programs had a lead story that was about men’s sports (4). Even the most renowned and credible sports show, which only shows sports all year long, does not even provide women’s sports with equal attention. Even more shocking than this was that the study also revealed that reporters devoted more coverage to men’s sports that were out of season than they did women’s sports that were actually in season (4). This can be extremely disrespectful to female athletes when their sport is pushed aside and ignored so that a men’s sport that is not even being played can be covered by the media. These women put all their effort into performing their sport at the highest level, but their media attention gets replaced by men who are in their off-season.
Men Vs. Women in Professional Sports Ever since the ancient Greece, men have held athletic competitions or sports. It is only in modern times that women have had an opportunity to compete. Most sports still don’t have men and women directly competing against one another. In the past athletic instructors adapted the rules to make sports less physically taxing for women. For instance in basketball, to ensure that girls maintain proper decorum, they were forbidden from snatching the ball and dribbling it more than three times in row. Females would not be considered strong enough to play a full-court basketball game until 1971. Women have struggled to be taken seriously as athletes for more than two centuries.
During this century women have been able to break out of the traditional female mold. Women have broken the chains that bond them to the home and have emerged into all sorts of male dominated arenas, including sports. Women have become athletes in their own right. In the last ten years there has been validation for the female athlete. The WNBA was created giving women a professional league in a mainstream traditionally male sport for the first time since the All American Girls Professional Baseball League went out of existence in the 1950s. And recently a woman made the cut and participated on the professional golf circuit with the men. Today, we see women athletes in the media regularly. Women's college basketball is given airtime on weekends just as men's is.
Women. Men. They are both a unique and special being that is on earth. In a perfect society, men and women would have the same physical strength and they would be completely equal. The idea of women and men being able to play against each other is wonderful but realistically it might not work out as great. Of course, women can do anything men can do, but in a competitive situation like this, the results of this change could bring forth more negative impacts than positive ones. In professional sports, women and men should be kept separate due to being biologically different and because of the possibility of the quality of the performances in the sports decreasing.
Similarly women are receiving less attention and media coverage than men. When someone puts on the television and turns on a sports game, it is most likely going to be a men’s sport. Even when females get their coverage, the commentators are usually talking about their body rather than their skill. In an article, “Examination of Gender Equality and Female Participation in Sport” by Joshua A. Senne, he talks about how women are referred by their appearance rather than their skill. During a study about the media, the commentators mostly talked about the women’s hair, make-up, and body figure, rather than their ability. This also occurred after the 1996 summer Olympics, where there was a lack of promotion for female athletes and the marketing of women’s sports. These athletes were also only recognized by their physical appearance instead of their ability. The tone of these broadcasters was proved in a study that men 's events were the standard in the society rather than the women’s. They would list the event as “other” rather than saying it is a women’s sport. In the study that was conducted, it states that the gender marketing showed that the woman sports were marked as “other” on an average of 27.5 times, but it 's never happened in the men’s sporting events (Senne). There is still coverage of women 's sports, but it rarely covered. The title IX project made a pie chart about the comparison of men’s and women’s sports media coverage on the show SportsCenter on