Creating The Motive For Ideas And Innovation

1983 WordsAug 15, 20168 Pages
Introduction Assessment B: Creating the Motive for Ideas and Innovation Having the right organizational culture is probably the most important factor that should preoccupy an organization and its top leadership. In this age of globalization, innovation makes the difference between companies that emerge successful in the marketplace and those that end up winding up operations due to unsustainability (Barbosa, 2014, p. 38). It is common knowledge in the corporate world that innovation thrives in the right organizational culture; one that promotes and fosters creativity of individual workers. By definition, organizational culture incorporates the norms, beliefs, values, goals, and assumptions that are widely embraced by an organization (Szczepanska-Woszczyna, 2014, p. 28). In other words, organizational culture is in a way akin to the concept of personality, where the central axis involves guiding individuals in their day-to-day activities at the workplace (Szczepanska-Woszczyna, 2014, p. 28). Therefore, just as personality influences individuals’ behavior, norms, and values that workers in an organization share are, in essence, a set of behavioral patterns that guide their work ethic. On the other hand, innovation is widely understood to be that critical supplier of a competitive edge in an increasingly competitive business environment (Barbosa, 2014, p. 39). As such, the concept of innovation within a firm is recognizable through novel outputs. As an illustration, it evolves
Open Document