HOLY GARDENS CREMATORIUM – BUSINESS PLAN
I. EXECUTIVE SUMMARY
A. INTRODUCTION Cremation has been constantly gaining acceptance here in the Philippines especially in areas where there are crematoriums such as Manila, Quezon City, Paranaque, and other leading cities in the Philippines. Although inhumation or traditional burial is still largely practiced in the Philippines, many Filipinos are now welcoming the cremation for variety of reasons such as, practicality and affordability, simple, cleanest process and speeds up natural process. The demands for cremations is now at its peak especially when the Catholic Church permitted the cremation as a legitimate mode of disposing the dead body, and it was justified the existence of
…show more content…
To increase the sales of at least 20% yearly 3. To be the pioneer in the cremation industry
V. VISION To be the number one crematorium in Eastern Rizal
VI. MISSION
To have branches in leading cities in the Philippines in three years time such as Batangas, Laguna, La Union, Pangasinan.
VII. MARKETING STRATEGY The Holy Gardens Crematorium will cater services not just the clients of Funeraria Royale but also to the other Funeral Service. They will serve as the primary clients or customers of the Crematorium. A. PRODUCT 1. Cremation Only 2. Cremation with Urn
B. PRICING STRATEGY 1. Cremation Only - 18,000.00 ( 15,000.00 for the first three months of operation ) 2. Cremation with Urn – 20,000.00
C. ADVERTISING AND PROMOTION 1. Posting of Tarpaulin, Banners and Steamer in busy areas 2. Giving of brochures and flyers during interment 3. Direct Sales Marketing to the existing clients of Holy Gardens 4. Personally visit and talk to the funeral service in Rizal 5. Posting of Ads in our Website
VIII. WHAT ARE THE START UP COST?
Initial investment is approximately 5 million consists of the following equipments for cremator/retort: cremator chamber, loading door, chamber floor, steel stack, controls, retrieval hopper, and shalane and other pre-operating expenses, that will be finance by the Unisun Group of Companies.
IX. FINANCIAL
The next step in the funerary rites would be the transfer of material goods to the dead. Things like paper clothes, cardboard houses, furniture and servants and other things the dead might need in the afterlife would be transferred into the world of the dead by
Caring Hospice will be made up of an inter-disciplinary team that collaborate together to provide holistic, competent, and compassionate care for terminally ill patients and their families. The team will consist of the Medical Director, Patient Care Coordinator, Registered Nurse, Bereavement Coordinator, Social Worker, Chaplain, Certified Nurse Assistant, and Office Manager. Each team member will play a vital role in creating an effective care giving system.
Funerals are an event that everyone has to experience at least once in their lives. For the most part here in the United States funerals are mainly carried out in a similar fashion no matter the religion. But what about funerals in other countries? Do they have the same customs we as Americans do? This paper will take a closer look into the funeral customs of other countries around the world.
Death rituals are an important part of concluding a person’s life in nearly all faiths, so the person can be remembered in a special way as he/she parts the world from his/her family and friends. This report will explore death rituals in both Catholic and Islamic faiths. The writer will discuss the belief of the death ritual through celebration, belonging, symbols, purification and the transition into a new existence. As the report continues, theorists of Arnold van Gennep, Victor Turner and Terence Lovat will applied throughout the report which all will be related to the hypotheses’ accuracy.
The amount of annual revenue allocated to funeral home versus cremation services is quickly evening out, and cremation is predicted by the NFDA to completely overtake burial selection within the next
Dead?" AlterNet. In this article, Frankie Colmane looks into how dead bodies are treated in the United State even after Mitford's expose of the funeral industry was published. The article takes both a philosophical and scientific issue with the procedure of embalming sighting proven negative effects to human beings and the environment. Colmane shows that even though people are aware of the malfeasance and misappropriations of the funeral industry following pieces like Mitford's, very little has changed. Therefore problems that have been discussed in earlier works should not be forgotten. Rather they should be continually brought up until the issue is solved. During the 1800s, embalming became common practice because the dead family member would lie in state within the home for a period of days or weeks until it would be buried (Colmane 2010). The article shows the duplicity such as when "funeral directors were arguing forcefully against charges that their mediation between the living and the dead translated into social obstruction that barred the stricken from facing death with maturity, realism, and honest" (page 2). This article will be used to illustrate that things have not changed with funereal practices despite the publication of Mitford's essay.
“Behind the Formaldehyde Curtain” is an essay written by Jessica Mitford. She creates a clear replica of the funeral industry in her essay. She explains about how the funeral directors do not consult the kin of the deceased before the process. The goal of Mitford is to share many of the practices of the funeral industry, and show how barbaric they are.The tone of the essay is to inform people about the process, from the deceased first arriving to the morgue until the end of the funeral service. She discussed about the embalming and the industry in her essay.
Throughout history, many monumental events led to the development of the National Cemetery Administration (NCA). Ricketts (2014) notes that the mission of the NCA is to provide Veterans with an honorary burial space in national cemeteries. They place a heavy significance on paying tribute to the Veteran’s services and sacrifices. In order to better understand the efforts carried out by the NCA, it is beneficial to review its history and development.
With today’s modern culture, death is a private event of mourning and grieving. We no longer as a community gather to celebrate the life of a late neighbor, instead this event is intended for family and close friends. We either bury our loved ones in a local cemetery or have their remains cremated and kept in an urn for viewing. The rituals performed by individuals in the event of a death have become superficial with a lack of meaning. The size of a headstone is only determined by how much money you have. The extravagance of the wake or any type of ceremony performed is determined by how much money you have. And for those who can’t even afford a burial and opt for cremation, the elegance of the urn used to hold the ashes of your loved one is once again determined by how much money you have. Death has become an event of profit, for if you truly love your departed relative you’ll buy the most expensive casket or the biggest
The growth of the funeral industry was another factor in the American way of death. Rather than preparing and burying their own dead, families entrusted this job to professionals. The modern practice is several methods we use today being;
The purpose of this essay presented by Jessica Mitford is to inform people of procedures that are being done when embalming a corpse. She explains that most people pay a lot of money each year, and yet “not one in ten thousand has any idea of what actually takes place”, and the books related to this subject or any information are extremely hard to obtain. She adds, there must be a good reason why they keep these procedures secret and if people knew they would not want these procedures performed. Mitford states that traditional embalming in America took place at the home of the deceased, and most times a relative was present during such procedure. In present day this procedure is done by professionals and all others, but students, are not allowed by law in the preparation room.
Hindus “believe that a Jiva is made up of five elements of Prakriti which needs to be returned to their sources upon its death” (Jayaram). The four elements are fire, water, earth and air. All these elements are sacred to their bodies and also imitate their world. By cremating the bodies of the Hindus, “the elements are rightfully returned to their respective spheres” (Jayaram). Cremation has two purposes: “to ensure a soul’s happy migration and habitation in the other world and also saves its family members from the after effects of pollution” (Jayaram). When children die below a certain age, they are “buried upon death inside a tomb called Samadhi. Once the Samadhi is renouncer, it is placed in the river so that it undergoes the symbolic act of cremation”
In “Disposal of the Dead”, Kroeber arranges a cross cultural comparison of different cultures, and by doing so Kroeber aims to understand why cultures take on a variety of strategies in the treatment of the deceased. As a result of Kroeber’s research among the aborigines of California and incorporating information from other cultures, Kroeber found that cultures varied within themselves and other surrounding cultures in regards to their burial procedures. Therefore, Kroeber concludes that there is a lack of consistency in the different burial methods among cultures that should process similarities. As a result, Kroeber compares the disposing of the dead among these cultures as economical and material entities like matters of fashion. However,
It’s assumed that people have knowledge of what is appropriate planning for life after death, but nobody is ever prepared; and that is why preplanning is necessary. Death and dying is a part of life nobody likes to discuss, plain and simple, it makes us uncomfortable. This is a major contributor to why no one plans ahead. Nobody likes to think about death, it isn’t a pleasant thought to most of us. However, unfortunately, in our lifetime, avoiding a funeral is inevitable.
Mankind’s history of burial practices and funeral customs are as old as civilization itself. There is no specific way to planning a funeral. Every civilization and culture has provided for their dead in different ways. Religion and personal beliefs play an important role in the burial practices and funeral customs of a given culture or civilization. Furthermore, each civilization and cultured ever studied have three things in common: some type of funeral rites, rituals, and ceremonies; A sacred place for the dead; and memorialization of the dead. As far back as the time of Christ, burials have been noted to take place. In time burial and funeral customs have become very distinct, interesting and