Crocs: A Value Chain of Success Essay

Ford hired Fredrick Taylor, a motion study expert, to evaluate and refine the efficiency of his factories after years of trying to find ways himself (History.com, 2009). Taylor took what he saw in the factories to make a more efficient workforce while Henry Ford developed tools and equipment to help with a better flow of the workforce. Together, they realized four distinct things from other smaller businesses that they wanted to immolate and bring to the big stage. These four principles were the use of interchangeable parts, division of labor, continuous flow, and reduced wasted effort (Science Odyssey, 1998). With these four principles in mind and the dream to produce a more cost efficient vehicle, Henry Ford and Fredrick Taylor created the first large scale assembly line in 1913 (Goss, 2014). This assembly line was able to transfer the time it took to build a single Model T from twelve hours to a mere two hours and thirty minutes (History.com, 2009). With its eighty-four distinct steps in the flow of the assembly line, a division of labor was created where a worker could be trained to do one specific task making him more efficient at that task and able to do a much better job (History.com, 2009). Secondly, having interchangeable parts that would could be used between any model of Ford allowed Henry to focus on machinery that would produce these

Unlike its competitors, Crocs had a highly responsive and flexible supply chain. Owing to the Crocs executives’ experience in electronics industry, they were accustomed to producing what the customer needed and when it was needed. Thus the business model was focussed on customer needs and responded promptly to changes in demand and trends. The retailers of shoes, therefore, had neither the pressure to forecast exact demand nor the obligation to order bulk orders several months before the selling season.

In order for a firm to create competitive advantage, it needs to create a set of activites that can deliver value to the specific product and services it offers to its customers. To start talking about my life as a “value chain”, I may need to compare it to a specific product”. This is going to take precedence both in my personal life and professional life.

In 1908 Henry Ford had constructed the Model T; the time it took him to create this automobile was 13 days. Now eager to achieve more, Ford knew that he needed a place to construct these cars. He also knew that to sell mass amounts he would have to sell cheap, and buy parts and supplies even cheaper (Douglas, 25). The construction of the first Ford Motor plant used the world’s only conveyer belt. This was part of the Fords plan to build fast, when he constructed the assembly line cars were pumped out in as fast as 15 minuets, this was down from 19 days. Ford was able to make the automobile a car for everyman, a working man with a family.

The value chain, made by Michael Porter, is really important to see how a company structure is created. The value chain is constituted by two parts: support activities (firm infrastructure, human resource management, technology development, procurement) and primary activities (inbound logistic, operations, outbound logistic, marketing and sales, service). (Johnson et al. 2011, p.97-99)

Value chain is a set of activities a company performs in order to provide a valuable solution to their customer problem in their market space or industry. The value chain is made up of primary and support activities. Primary activities being research and development, production, marketing and sales and customer service. These are the primary steps that are required to get a product or service to market to solve the customer problems. Some of the secondary steps include company

A value chain analysis is a strategic analysis of an organization that uses value creating activities (Dess, McNamara, & Eisner, 2016, p. 76). The value chain analysis describes a company’s activities and relates them to an analysis of the competitive strength of the company

Henry Ford created a way to manufacture cars that would change America’s manufacturing process for the better, a method that to this day is still being used to this day.

Value chain analysis looks at every step a business goes through, from raw materials to the eventual end-user. The goal is to deliver maximum value for the least possible total cost. It is a systematic approach to examining the development of competitive advantage. The most basic breakdown of primary functions includes inbound logistics, operations, outbound logistics, sales and marketing and service. People should use the other models and frameworks within this software to further differentiate between, and add to, these domains. Product Innovation is one area that is not normally included in the de jure model but is often included in the de facto model. Value Chain Analysis describes the activities that take place in

Differentiation was achieved by creating a completely new type of fashionable and functional shoe that was extremely comfortable to wear and fun because of its bright colors. in addition, because of Crocs’ innovative inventory replenishment system, which allowed retailers to order what they needed and get new stock in a couple of weeks, retailers did not need to

Crocs emerged in 2003, quickly growing in both scope and profitability as a result of its unique value chain management system. Foregoing traditional models, Crocs quickly acquired and established a world-wide network of supply, manufacturing, production, and delivery systems. This gave Crocs the ability to minimize costs, maximize efficiency, and deliver the best value to their customers. Within this customer-focused framework, Crocs created a unique global value management system, superior in execution and focus when compared with traditional supply chain systems.

Founded in 1903, Henry Ford managed to get investor support to open the first manufacturing automobile company in Detroit, Michigan. Ford Motor Company has been known for its mass production of vehicles using a perfected assembly line method and its innovations in the automobile industry. Ford’s famous Model-T was developed as an innovative automobile that could be produced quickly, while keeping the cost to a minimum. This allowed people with a lower income the opportunity to afford an automobile. One of the biggest changes in the automobile industry occurred in 1913 with the introduction of a perfected assembly line method. This assembly line method was the one of the main reasons Ford Motor Company was able to keep the cost of vehicles and the production time to a minimum. Ford also took the first step to increase wages of their employees above the industry standard. Although it was still a very low value, Ford offered $5 per day which was a huge improvement from the $2.34 per day that most companies offered.

A value chain is a chain of activities that a firm operating in a specific industry performs in order to deliver a valuable product or service for the market. The concept comes from business management and was first described and popularized by Michael Porter (Porter, 2013)

Value chain is an approach to know how an item or activities create value for consumers. The most of value provides to consumers, the most of competitive advantage an organization build. In this analysis, value chain model has separated into primary and support activities. Primary activities are included in the physical creation of the item and service. On the other hand, support activities give the inputs and infrastructure that enable the primary activities to happen. This value chain model can be refer to below figure 5.

The value chain analysis (shown in appendix) was also generated by Michael Porter. This model is referred to “identifying ways to increase the efficiency of the chain” (Investopedia, n.d.). Furthermore, the overall objective is to produce maximum value with minimum total cost and establish a competitive advantage.