Cross-Cultural Awareness

My research is focused on the problems associated with cross-cultural communication and how awareness of culture, language, tradition, and business practices can increase the advantages to globalization. This report will be field specific in

Every country differs in culture which has been there for centuries. The international market is growing rapidly, with more and more multinational organisations entering new markets each day. In this assignment I will evaluate how the difference in cultures affects the performance of international businesses.

It is crucial for today's business personnel to understand the impact of cross cultural differences on business, trade and internal company organization. The success or failure of a company, venture, merger or acquisition is essentially in the hands of people. If these people are not cross culturally aware then misunderstandings, offence and a breakdown in communication can occur.

Introduction: There are around 196 countries in the world and the cultures and values differ between the different countries. There are still similarities in some of the culture traits. In today’s world people are more willing to engage in global business and for this reason they need to be able to adapt to the different cultures. As the cultures vary from country to country, people around the world may face many difficulties during their communication. Many businesses have failed due to the fact that they failed to fully assess the market they were entering in. The paper will portray three different approaches that will aid in understanding cultural differences that can be utilized as effective tools in conducting global business. These approaches are known as the context approach, the cluster approach and the dimension approach.

Making business abroad can be risky, but it can also be profitable for a company as well; thus the necessity to study in deep the country where the company will bring the business to. International companies are faced with many cultural challenges, when doing business across and inside of different borders. Identifying the significant cultural issues involved when evaluating the attractiveness of a particular location as a place for doing business can be crucial for a business. Aspects to consider when studying culture in a new place

     Cultures are varying among different parts of the globe. People with different cultures have different characteristics and viewpoints on the subjects due to diverse understanding and method of learning. During the past few decades, the international trade grows in a very rapid rate due to the advantages that it provides; “increased sales, operational efficiencies, exposure to new technologies and broader consumer choices” (Heslin). Therefore, when considering the culture aspect to current business world, it is crucial for business to understand the culture aspect because of the tremendous growth of international business as well as utilize the international market to its maximum

Cultural difference between countries raises many issues for firms entering foreign markets. Understanding the local culture is the initial step in helping firms better understand the

Cross culture communication is defined as the interaction between the team members who are coming from the different countries or groups. All the team member is shared their own knowledge and ideas to present their work in the way that other people can easily understand. In international business, we have to communicate with the foreign people and we have to communicate the other party with their own language to expand our business. It is important to know the intercultural communication in business because to create an effectiveness between people from the diverse culture within a business, to avoid misunderstanding and to improve the efficiency of the manpower and raise the productivity. There are three main points that I am going to illustrate in this essay which is the importance of language, religion, and social habits.

The business model, into this age of information, has integrated itself with many cultures. One of the results of this globalization is development and research into international business and work related culture. In a recent paper by Mooij & Hofstede (2010), it found focus on researching and investigating culture is becoming more popular. Looking at the exponential growth and influence of international, more International Managers are becoming aware of the impact and importance of national culture on organizational culture.

Cross culture is the interaction of people from different backgrounds in the business world. Cross culture is a vital issue in international business, as the success of international trade depends upon the smooth interaction of employees from different cultures and regions. A growing number of companies are consequently devoting substantial resources toward training their employees to interact effectively with those of companies in other cultures in an effort to foment a positive cross-cultural experience. Cross culture can be experienced by an employee who is transferred to a location in another country. The employee must learn the language and culture of those around him, and vice-versa. This can be more difficult if this person is acting in a managerial capacity; someone in this position who cannot effectively communicate with or

When people from different cultural backgrounds communicate, this is called Intercultural Communication. A person’s beliefs, values, norms, etc., can influence the way they see and respond to the people that come from different cultural backgrounds than they do. In a business setting, having a diverse group can have many benefits, as well as some challenges. Having a diverse workforce offers a business the chance to have a wider assortment of viewpoints. Acquiring many viewpoints empowers a company’s ability to understand and relate to diverse markets. Some tension may build when people communicate with others from different cultures because one seems to believe that everyone else sees things the exact same way they do.

The increasing innovations and creativity in the business pattern, the cross-cultural business operation, and marketing is increasing day by day. Cross cultural business enables different nations to have a better understanding of global business pattern along with their marketing strategies and tactics that help them to achieve their target in the market place. Moreover, cultures of different nations differ from each other that created the urge for organisations especially multinational corporations to study the culture and life style of other nations before expanding or internationalisation their business organisation.

Business operation in the international arena highly depends on the cultures observed and, how well the business incorporates those cultures in its operations. Considerations of the cultures observed in the locality where operations are to be started and the company's culture is needful. Compatibility between these aspects acts as the prospect factor for success. The

Cross cultural communication is essential to todays business world. Unfortunately, there are many boundaries that can cause miscommunication when communicating cross culturally. This paper will discuss three patterns that I believe have the ability to degrade cross cultural communication. Understanding the barriers of each of these patterns will help you to have more effective communication. As you look at society you notice that we continue to grow culturally. We live in a society that promotes business that expands pass our borders. So it is very necessary that we understand each other culturally. Chapter ten of Leadership in a Global Society entitled “Culture and Communication in the Global Workplace” states, “that there are patterns

Since culture is a fundamental problem-solving in a particular environment. Therefore, having a sense of culture and its related skill is essential for effective management of emerging global corporations for further beneficial world trade and exchange (Robert, et al., 2014).