Cross Cultural Communication : A Universal Standards For Business Communication

From a relative perspective, effective communication proves imperative in aiding efficient business transactions. The different cultures and nations involved in the launch of the fast-food franchise should aim at understanding one another’s culture despite their differences between culture, language, and way of life. To begin with, proper channels should be put in place to communicate important factors concerning the business without necessarily having an interpreter. In equal measure, some challenges present themselves during the presentation to the various individuals involved with the firm. For instance communicating may prove difficult putting into consideration that not all persons can speak fluently in English. Additionally the fact that American culture is typically made up of low-context practices, it may appear rude and ill-mannered for persons who originate from high-context cultures. A good illustration of the above-mentioned factor is that Chinese culture dictates that individuals should engage in typical chit-chat before getting down to serious business. In this instance, if the individual from any cultural background jumps in immediately to address serious matters, he or she is viewed as rude and insensitive.

My research is focused on the problems associated with cross-cultural communication and how awareness of culture, language, tradition, and business practices can increase the advantages to globalization. This report will be field specific in

These core values are at the hart of what defines a population’s expectation with regard to all aspects of business and personal life. Although there are several aspects to core values that are required to be questioned one question must be the first from a marketing standpoint. This question is weather the culture is high-content communicators or high-context communicators. Western life business is generally high-content or very precise written and documented communication. This is due to the fact that usually in western life there is a high degree of diversity amongst the population. With high-context communication the people communicating must have a high degree of commonality in experiences and expectations. Research indicates that Middle Eastern and Asian countries have a high level of high-context communication which depends heavily on unspoken, implied communications through other means such as facial expressions and body language (Scarborough, Jack, 1998).

In my previous professional role, it was imperative that I obtained an effective level of intercultural communication competence. I managed U.S. employee communications for unplanned system issues which often had a downstream global impact within the organization. As a result, many of my communications were tailored for a global audience which consisted of the United States, Asia-Pacific, Latin America, Europe, Middle East, and Africa regions. Prior to a sending an employee communication for a system issue, there was always a global business call with all stakeholders to discuss the details and determine which region would lead the communications. The region designated to lead the communication had a challenging task of tailoring the message

Using communication techniques appropriate to different social and cultural groups: The business environment of the 21st century is expanding to include people from cultures and

Communication – verbal and otherwise – remains an important dimension of international management, and there are different communication styles, how communication is processed and interpreted, and how culture and language influence communication and miscommunication (Luthans & Doh, 2012).

Communication in the global workplace is a complex concept with the increased diversity of cultural

Culture is distinguished by the way of speaking, language, clothing, norms, values and beliefs. Culture differences influence the way people communicate. For instance, in China and Japan, exchanging inexpensive presents at first meeting is imperative. But in western countries, gifts are not anticipated initially. Gifts in number of four are prevented in Japan because four sounds like death. Similarly, in doing business, the role of formality is high in Asia but significantly lower in western countries. Therefore, the awareness of cross-cultural variations as well as similarities can lead to an effective international communication.

This paper is about comparing and contrasting the American style of communication and that of Bahrain. Different countries have their own interpretation for every single issue based on their culture background and their way of thinking. The most significant characteristics of American culture are: individualism, equality, competition, freedom and privacy, action orientation, directness, particularity, and a problem solving orientation. In Bahrain is somewhat the same as other Arab countries, religion faith and local traditions play a large role in the people’s lives, although Bahrain constitution is more liberal compared with other

The need for effective communication in conjunction with cultural awareness, sensitivity, and understanding is intensified when working with other cultures such as China’s. The key communication tenants to consider when conducting business in China are international cultural variances and non-verbal communication styles (Dou & Clark Jr., 1999,

Businesses and business communication could be greatly impacted by cultural differences, especially when conducting business internationally or with people of various cultures. Understanding cultural differences is a key to succeed at communicating or conducting businesses since culture influences how people think, communicate and behave (Salacuse, 2005). Having a deep comprehension and adapting to a new culture become more significant when someone is traveling overseas to re-locate him or herself and work at a different country.

In business it is commonly agreed that communication is one of the primary concerns. So, for professionals who work internationally; people who interact daily with other people from different countries within their company or with other companies abroad; Hofstede's model gives insights into other cultures. In fact, cross-cultural communication requires being aware of cultural differences because what may be considered perfectly acceptable and natural in one country, can be confusing or even offensive in another. All the levels in communication are

John Powell wisely stated that “communication works for those who work at it.” This statement is extremely relevant in all forms of communication, but on a global communications scale it is probably the single most important factor to a company’s success, or lack thereof. Communication goes beyond the language and the cultural considerations and must be viewed from a global perspective with an ever-growing emphasis on technological advancements. As technology advances companies must flex and grow to conduct business on multiple platforms and media to enhance productivity and global reach.

"We didn 't all come over on the same ship, but we 're all in the same boat."- Bernard Baruch

With the globalization of economy, people from diverse social backgrounds closely congregate for negotiation, endeavoring to build free markets which assist everyone to run business with each other faster and easier. Except for language barriers, cultural differences could be considerable aspects to be discussed and deliberated to facilitate cultivating friendly and sustainable relationships. However, a prevalent phenomenon about gauging other cultures with caliber of their own inclination named ethnocentrism may be neglected, bringing many negative influences to international collaboration. In the real world, some cases have illuminated that ignorance of ethnocentrism could result in failure in commerce, and sociologists initiated to pay attention to this theme. To clarify their connections and continue the previous researches, this study investigates disparate performances of companies in domestic and foreign areas and variable responses of economies at the same time. As for negative consequences caused by ethnocentrism, on the one hand, it impacts overseas exploration of corporations and causes trade conflicts. On the other hand, it leads to ineffective resource allocation and decelerates economic development of emerging countries.