Essay on Cross Cultural Perspectives

828 Words Feb 14th, 2015 4 Pages
Cross Cultural Perspectives
ETH 316
October 13, 2014

Cross Cultural Perspectives
Multi-national companies from the U.S. hold a great advantage by working in and with other countries and cultures to make their products accessible to a much broader community.
When multi-nationals gains access into or with other companies/countries, it may be an assumption that because everyone inside the business is working for the same purpose, they are going to automatically communicate, think and look at the world and its problems in precisely the same manner. When different cultures start working together, issues or problems may appear, and people within these companies may seem not proficient or skillful enough to cope with these
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I am sure we all have these thoughts from time to time. To be realistic, the only person you can change is yourself. Oftentimes, it is not feasible to wait for others to change and see things our way, unless you make corrections and do things differently, communications will continue to fall apart. Working with other people from different cultures and traditions, it is not wise to hold your breath for others to make changes first.
Different Perspectives
For example, Hewlett Packard (HP) understands that there are communications problems between their India subsidiaries and the U.S. office, because in general, Americans and people from India communicate differently. The people from the different offices (from each culture) believe they are making changes and adjustments/accommodations to fit or agree with the other, but those adjustments/accommodations are not necessarily the changes that are required; these changes are oftentimes only what these people assume are needed.
Another example is how Westerners and people from the Easterners have different perspectives on marriage. Many Asians still believe in arranged marriages, it is considered joining of family’s forces more so than for the couple who are actually getting married. Westerners consider marriage as being all about the two people involved, with no real considerations to family’s feelings. Traditionally, family considerations and opinions were important to Westerners when
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