Csr Activities of Sony, Dell and Apple

2112 Words9 Pages
CSR Activities in Electronic Industry

Table of Contents

Executive Summary……………………………………...………2
1. Introduction……………………………………………………2
2. CSR activities of Sony, Dell and Apple……………………….3 1. Employees………………………………………...…...……4 2. Environment ………………………………………………..5 3. Consumers…………………………………………………..6
3. Evaluation on CSR activities………………………………….6
3.1 Employees………………………………………………...6
3.2 Environment……………………………………...………7
3.3 Consumers ……………………………………………….8
4. Conclusion…………………………………………………….8
References…………………………………………………………….9

Executive Summary
Recent years, encouraged by cultural and economic globalization, the world market is growing rapidly. With the market becoming increasingly mature and rational, corporations not only pay
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Dell Inc. is an American computer hardware company which is the largest supplier of personal computer systems around the world as well as in the United States. Apple Computer, Inc. is also an American computer technology corporation. It develops, sells, and supports a variety of electronic products including personal computers, portable media players, computer software, and computer hardware accessories. The reason why I choose these three companies is that they are all world-famous enterprises and have a great impact on electronic market and industry all over the world. I will introduce and compare their CSR activities in details in following sections. 1. Employees
Employees, as members of an organization, contribute a lot to the enterprise’s manufacture, management and profitability. Corporations’ CSR activities definitely have an enormous influence on the qualities of employees’ behaviors. (Nan, X. & Heo, K. 2007, p.65) Employees may react negatively when they perceive a corporate injustice because that implies a mismatching with their values and threatens their psychological demands. CSR activities on employees are consisted of many aspects, such as skill training, working condition, payment as well as health and safety. Every corporation has its own human and labor policies.
First, Sony’s CSR activities
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