As it stands today, corporate social responsibility (CSR) does not have a universal definition. It can be interpreted and applied in a number of different ways. Regardless of how it is defined, many companies and organizations are incorporating CSR into their business practices and goals, while strategies and motives may vary from organization to organization. I think it is important for companies to define CSR based on their own corporate culture and stakeholder needs. While this variability will inevitably exist, I propose that CSR can generally be defined as voluntary practices through which corporations, businesses and organizations utilize their own resources and power to benefit society, the community, the environment, social causes …show more content…
These three strategic components can lead to successful CSR practices that improve the company’s image and profits, satisfy its stakeholders, and make a positive difference with regards to its social or environmental concerns. While the definition of CSR varies within the literature, I suggest that a customized CSR process that incorporates CSR fit, stakeholder engagement and strategic communications will lead to successful CSR practices. Discussion & Analysis CSR Fit CSR should reflect individual corporations’ values and goals, and therefore CSR fit is an important factor in a company’s socially responsible choices. From the consumers’ perspective, CSR must “fit” with the company’s culture and purpose. Coombs and Holladay (2012) indicate that fit exists “when the CSR effort is consistent with what the business does” (p. 42). To be a good fit, CSR should evolve organically from a business’s goals, its products or even from its impact on society or the environment. A CSR initiative that is specifically born from a business’s mission or goals will have the greatest compatibility or fit. For example, a company that offers paper products and goods made from recycled materials can naturally incorporate CSR strategies that emphasize recycling and sustainable practices. This scenario is considered a good fit in the eyes of stakeholders because there is no disconnect between the business values and its CSR values, resulting in a higher level of
CSR is all about businesses understanding the effects that they have on the community/wider world. Businesses will use this impact in a positive way to
Corporate Social Responsibility (CSR) is something that affects all companies and should be an active factor in the company’s decision making. It is something all corporations need to care about. CSR is when business’ or corporations take part in an initiative or campaign for a cause that will benefit society and/or in some way make the world a better place (Taylor, 2015). Initially, Corporate Social Responsibility started to take shape around the 1950’s, but some say that it dates all the way back to the 1800s, the idea of CSR was seen (Carroll, 2007). One may think that because it is dated so long ago, it doesn’t have an important impact today nevertheless, it is proven that Corporate Social Responsibility is a pathway for entities to self benefit as they are in the process of benefitting society.
Corporate social responsibility (CSR) is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as of the local community and society at large.
CSR is everyone’s business. Corporate social responsibility (CSR) refers to a business practice that involves participating in initiatives that benefit society, Liz Maw, CEO of nonprofit organization Net Impact, noted that CSR is becoming more mainstream as forward-thinking companies embed sustainability into the core of their business operations to create shared value for business and society (Fallon).
The main objective of the CSR is to maximize the company’s impact on the stakeholders and the society. Companies can express their CSR through many ways such as:
Traditionally in the United States, CSR has been defined much more in terms of a philanthropic model. Companies make profits, unhindered except by fulfilling their duty to
As a result, corporate social responsibility (CSR) is considered as key for the survival of organizations. A plethora of terms have been used to describe CSR; these include sustainability, business ethics, stakeholder management, corporate responsibility, corporate social performance, corporate conscience, corporate citizenship, social performance, or sustainable responsible business (Carroll & Shabana, June 2011). CSR is the duty of a corporation to create wealth in ways that avoid harm to, protect, or enhance societal assets (Steiner & Steiner, 2006).
Corporate social responsibility (CSR) is about how businesses align their values and behavior with the expectations and needs of stakeholders - not just customers and investors, but also employees, suppliers, communities, regulators, special interest groups and society as a whole. CSR describes a company's commitment to be accountable to its stakeholders.
Snider, Hill and Martin. (2003) stated that “ CSR may be defined in general terms as "the obligation of the firm to use its resources in ways to benefit society, through committed participation as a member of society, taking into account the society at large and improving welfare of society at large independent of direct gains of the company" (as cited in Kok et al., 2001, p. 288). Since the growth of the corporations depend on the societal factors, corporations should be responsible for the society for the corporation’s own benefit in the long run. “The Corporate Social Responsibility (CSR) construct describes the relationship between business and the larger society” (Snider et al., 2003). According to The Wall Street Journal (2013),
Corporate social responsibility (CSR) encompasses business practices involving actions that benefit the organization and the stakeholders, which comprises of the society (Schermerhorn, 2012).
This research has primarily emphasized the importance of CSR to both individuals and the community at large, but one question remains underexplored: how do consumer perceptions of CSR line up with their concurrent expectations from the company? The literature shows little agreement; definitions are murky and left to individualized scholars, and evaluation of company’s efforts, as previously discussed, are difficult to present to major shareholders within a company, to say nothing of informing consumers.
Corporate social responsibility (CSR) is something that affects organizations of all sizes. Unlike many issues CSR is one that does not present solitary solutions. The challenges an organization face ultimately impact what approach they implement to address their CSR concerns. There are those organizations who make customers the center of their decisions and then there are those who focus on fixing the company issues and allowing that to transcend to the impact on customers.
There are numerous factors that are pushing businesses to adopt some sort of CSR model including, but not limited to the shrinking role of government, demands for greater disclosure, increased customer interest, competitive labor markets, and lastly, supplier relations (Corporate Social Responsibility, 2013). Despite the potential costs, frustrations, additional work and preplanning of a business adopting a CSR model, it is not without potential rewards that positively impact the company the environment, and our community. Some ways that an individual business may benefit are through increased workforce diversity, increased customer loyalty, and the ability to attract and retain
Corporate Social Responsibility (CSR) is a concept whereby organizations consider the wellbeing of the public by taking responsibility for the effect of their actions on all stakeholders; customers, employees, shareholders, communities and the environment in every aspect of their operations. This responsibility is seen to extend beyond the statutory obligation to comply with legislation and sees organizations willingly undertaking additional steps to improve the quality of life for employees and their families as well as for the local community and society at large.
There are now several concepts of CSR and its definition, along with the meaning across corporations. In my opinion, and according with our textbook in page 11. CSR is about a particular set of business and strategies that deal with social issues. In addition, we can clearly perceive that CSRs application along corporations has increase in the past decade due to the several local, and international regulations in order to enforce business to act responsible.