Current Events Affecting Operations Management at Apple and Amazon: A Brief Analysis

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Operations Management A Brief Analysis of Current Events that are Affecting Operations Management at Apple and Amazon Apple Inc. The first Apple computers were built in a garage without any type of case, monitor, or keyboard. However, these still sold almost as fast as they could build them. From this point the company has become one of the most valuable companies in the world. Apple's dedication to user friendly designs and sleek interfaces created multiple generations of loyal customers who place great value in the Apple brand as well as even champion the Apple products. Furthermore, the digital hub strategy, which was responsible for the IPod, IPhone, and IPad, worked to completely revolutionize the industry. Yet the company still faces some major barriers in fending off their competitors and keeping their place atop the business world. The death of Steve Jobs was a tragic loss for the company. Jobs was a charismatic leader that saved the company from impending doom on multiple occasions. Without Jobs at the helm it is likely that the new management will have trouble demanding the same level of dedication that Jobs was able to rally his employees to. Furthermore, there are challenges faced in the supply chain in regards to social and environmental issues, Apple must again reinvent their operations in to become more sustainable and continue to command their loyalty from their customer base. Since Apple's market niche is heavily dependent on both quality and

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