Customer Relationship Management Of A Business Imperative Agenda Essay

1101 WordsFeb 2, 20155 Pages
Customer Relationship Management CRM a combination of policies, processes, and through the organize the implementation of the strategy to unify the Customer interactions, and provide tracking apparatus the customer information. This involves the use of technology In attracting new and profitable customers; and Forming contact the existing ones. Customer relations management is an emerging tool allows the seller to maintain its presence Dynamic the marketing environment. Customer Relationship management of is a business imperative Agenda. Latest research conducted BY BUSINESS LINE Intelligence showed that six ten company since it began in the CRM journey.CRM deep understanding customer needs expect a good attitude and behavior Organize and maintain A customer database and Innovation Strategy in for clients. The customer relationship management is the goal Order to ensure levels of customer’s satisfaction and joy with the company (Pahoa and Versa interface, 2008). Organized sector with CRM The product is easy to copy; service is difficult to duplicator supplier or is almost impossible to reproduce. It key Customer loyalty translates into lower prices Competition customer information, so that the company can target Profitable customers. Predictable buying patterns to reduce inventory holding costs, corrupt and delivery. Customer loyalty reduces advertising Marketing costs. Customer loyalty is to extend life of the product cycle. Udaipur retail Udaipur is a city organized retail
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