Customer Service of Mcdonald's

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McDonald’s customer services
i. Introduction
McDonald’s is the largest chain of fast food Corporation in the world, has become a global most valuable brands. The business began in 1940, with a restaurant opened by siblings Dick and Mac McDonald in San Bernardino, California. Is the world 's largest chain of hamburger fast food restaurants, serving more than 58 million customers daily. In addition to its signature restaurant chain, McDonald’s Corporation held a minority interest in Pret A Manger until 2008, was a major investor in the Chipotle Mexican Grill until 2006. And owned the restaurant chain Boston Market until 2007. It employed more than 418000 people in the world.
A McDonald 's restaurant is operated by either a franchisee,
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b) Many of the staffs are efficient, so you can buy the product just wait a short time.
c) Most of McDonald’s are 24-hr service on Monday to Friday . many shop closed at 10pm. So if you want eat food after 10pm, McDonald’s is the best choice.

iv. Recommendations
1) Training and development for employees
While the McDonald’s staff is efficient but they off use the same way to serve different customers. And they are doesn’t know how to solve the emergency cases. So the customer offer doubt the authenticity of service. In recent years McDonald’s have a high profit. The financial can support these costs. And the goals of the training program should relate directly to the needs determined by the assessment process outlined above. Course objectives should clearly state what behavior or skill will be changed as a result of the training and should relate to the mission and strategic plan of the company. Goals should include milestones to help take the employee from where he or she is today to where the firm wants him or her in the future. Setting goals helps to evaluate the training program and also to motivate employees. Allowing employees to participate in setting goals increases the probability of success.
2) Implement customer relationship management
McDonald’s use same way to service loyal customer and common customer because the doesn’t attention customer relationship management. But now the customer
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