Dabur Chyawanprash Product Related Marketing Challenges

1209 Words Mar 30th, 2015 5 Pages
Priti Vyas
Online Assignment 2
“Dabur Chyawanprash product related marketing challenges”

HADM 4312
March 23th, 2015

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Priti Vyas
Student ID # 0425
HADM 4312
Spring 2015

3/23/2015
Dear Dr. Chandra,
This cover letter is regarding my online assignment 2 about Dabur Chyawanprash product (healthcare product of India) marketing related challenges. As we all know Dabur is the first branded Chyawanprash in India and its constantly voted as the power brand of the country. It is consider as the best remedy for cough and cold for a majority of Indian households. Even being the most popular brand it still face marketing challenges in this competitive world.

I am giving the instructor the permission to use this assignment as an example for future cases for students and classes. I feel that I have followed the assignment guidelines and incorporated examples and explanations that show completed…
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