Data Gathering Techniques

877 WordsApr 9, 20154 Pages
Data Gathering Techniques Data Gathering Techniques Interview • Interviews can be conducted in person or over the telephone. • Questions should be focused, clear, and encourage open-ended responses. • Interviews are mainly qualitative in nature. Data Gathering Techniques Advantages of interviews The main advantages of interviews are: • they are useful to obtain detailed information about personal feelings, perceptions and opinions • they allow more detailed questions to be asked • they usually achieve a high response rate • respondents ' own words are recorded • ambiguities can be clarified and incomplete answers followed up • interviewees are not influenced by others in the group • some interviewees may be less self-conscious in a…show more content…
changes of emotions, behavior, feelings etc. • Lacks validity • There is no way to tell how truthful a respondent is being • There is no way of telling how much thought a respondent has put in • The respondent may be forgetful or not thinking within the full context of the situation Data Gathering Techniques Observations • Allows for the study of the dynamics of a situation, frequency counts of target behaviors, or other behaviors as indicated by needs of the evaluation. • Good source for providing additional information about a particular group, can use video to provide documentation Data Gathering Techniques • Can produce qualitative (e.g., narrative data) and quantitative data (e.g., frequency counts, mean length of interactions, and instructional time) Data Gathering Techniques Advantages of Observations • Collect data where and when an event or activity is occurring . • Does not rely on people’s willingness to provide information. • Directly see what people do rather than relying on what they say they do. Data Gathering Techniques Disadvantages of Observations • Susceptible to observer bias • Hawthorne effect – people usually perform better when they know they are being observed • Does not
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