Dear Mr. Swift Case

In 1972, Burlington Coat Factory primarily sold coats, but the concept has developed until now. Today, they sell the latest designer clothing, shoes, accessories, and home furnishings for all family members. They also try to offer current trend, high quality, and discount prices up to 65% (burlingtoncoatfactory.com, n.d.). Although they offer discount prices and trendy designer merchandises, not many people are shopping at Burlington compared to other retailers (nrf.com, 2016). One main reason is location and shopping experience. There are only few stores, so it is inconvenient for customers. Shopping experience at discount store would be not good too. Wal-Mart customers were complaining about dirty environment, empty shelves, and poor customer service (Irwin, 2016). Also, Ross customers were unhappy with unorganized aisles with damaged merchandises (Peterson, 2017). Visual merchandise and infrastructure are not organized enough since discount stores are selling off price items and outdated fashion items. Therefore, many people are thinking of Burlington store as an unorganized store that has low quality items. Burlington also received a bad brand image on 2015 because of their wrong promotion. They had been sued for allegedly misrepresenting the comparison prices and deceived customers to believe they were saving more than actual value. Thus, many customers couldn’t believe Burlington’s price and promotion after that issue (Zinck, 2015).

Most other sporting goods retailers’ stores such as Academy Sports have the feel of a decorated warehouse are do not provide the customer with an exciting experience.

Since clothing is related to both age and gender segments and a quality issues is known within Target's brand of clothing, fixing the quality issues would allow for an increase in customer loyalty, sales and customer satisfaction and directly improve both segments. In order to ensure the success of the new products or older that have been improved, Target needs to ensure the advertisement and market their products to the customers. To ensure customer satisfaction a return policy on the improved clothing should be incorporated. This should be included in media advertisements and in store promotions. Customers should know that they are taking into account their feedback with this new launch of clothing. While advertisement is a challenge for Target since they are improving quality and not releasing new products, Target will need to carefully analyze the cost of reposition their revamp product versus introducing a new product into the market. In some cases, improving a product that has quality issues could be repositioned with new packaging changes that signify the improved features. This would be less costly than introducing a completely new product. To introduce a new product, Target would have to create a

Please read the “Macy's Fix for Department Store Woes Fewer Stores” article and answer the 3 questions at the end. Type your answers in this file and then UPLOAD this file to Blackboard this file by Wednesday January 25th midnight.

Team member’s need to follow the company’s standards of procedure. For example everyone should set up a table in the restaurant in the same way as each other, in the way that we have been told to do so. They also need to follow any service standards set out by the company. In our company, we have 12 service standards that all members of staff need to keep in mind while carrying out daily tasks.

Jonathan Swift proposal and Dr. King’s letter uses the same tone of violence when drawing attention in their writings. Both respond to social problems that the authors experienced. Swift’s purpose can be defined from his response to potato famine in Ireland as the provider of the possible solutions to the food problems in the Irish community (Swift, 2012). The possible audience for Swift’s letter is the Irish society at large. On the other hand, Dr. King’s letter is a response to the social dilemma in civil rights and racial segregation. His target audience were the white clergymen who criticized his profession as a human rights activist. The purpose of Dr. King as an author was to champion for civil rights and stage demonstrations against

Our new and improved customer service will meet your needs in every aspect of your shopping experience. We want to make sure your happy as soon as you walk through our doors. We will have employers at our front entrances that will welcome you into our store. We aim to build a lasting relationship with you from the start.

Before we could sink into a morbid and delicious exploration of our fate, a shiny new 1954 Mercury with a powder blue body, a black top and whitewall tires, came around the corner. It was our neighbor, Mr. Swift. Oh, no! "What's he doing here?" I thought. I was many blocks farther from home than I was supposed to be and had imagined our salvation would arrive in the form of a stranger. Mr. Swift stopped and got out of his car to size up the situation. He didn't look happy.

In order to regenerate company growth and sales back into the Macy stores, I would recommend that Macy’s needs to restructure their overall goals by placing the focus back on the customer’s needs and wants. First, by addressing the

Equality and fairness are essential values to effective social relations that must be valued. In his essay Hints towards an essay on conversation, Swifts method of a satirical approach, and, the reflection of real life contradicting social situations, to make a convincing message and educate the audience about the multitude of errors present whilst conversing. The realistic, informative argument states the intriguing, respectful conversations are attainable for everyone and can be achieved by leaving time for other people to reply and including women.

Providing intense company communication, camaraderie, and fair treatment not only between employees but also between employees and customers

As employees and leaders, we have to speak up when we see something is inconsistent with the code and policy for the company. As a leader, I will have to hold myself accountable for my actions and words and therefore, I need to make sure that I always act in a way that is in accordance with God and Starwood policy. Speaking up will let them know I am serious about the code and the company. I will have to communicate with employees to let them know that just because they think everyone does it or no one will find out about what is taking place, it is still wrong and it still must be reported. To help them understand what actions are unacceptable I will make sure I also provide them with examples of issues so they will know when they need to stop, think, and seek help when they have an issue (Do The Right Thing, Wherever You Are, 2012, p.

Noise pollution from the Beechcraft 1900 should be addressed once they have been traded up by upgraded aircrafts.

The 7-Eleven family prides itself in providing customers with consistently reliable and high quality service, an aim that has helped our brand expand to providing convenience to 18 countries in the world. The vision of 7-Eleven Australia is to become an excellent Australian company that upholds the values of FAIR (Fairness, Accountability, Integrity and Respect) and we won't be able to achieve our goal without the help of franchisees and employees like yourself. This Code of Conduct has been devised to help our staff better understand their responsibilities as representatives of 7-Eleven and provide guidance on how to uphold the FAIR values with our everyday behaviour at work.

Thanks the people that are loyal to the store we plan to lead the way again with some terrific products by being the same great company we always were instead of overspending and overextending ourselves. This positive outlook may bring back a positive happy customer with no real reason to complain about anything. The best way to reach the customer is by television and a very positive message about the product. Techniques could be talking about past success and showing off plans for the future. Not only that “quality speaks for itself” and Under Armour does sell a great product.