Dell Computer Supply Chain Management Essay

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Dell Computer Supply Chain Management

Table of Contents

Executive Summary                                              3
Focus of the Proposal                                              4

Research and Analysis:
Dell¡¯s Competitive
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Although Dell is an extremely successful company, there are areas of improvement and enhancement that should be considered. After a thorough analysis of Dell¡¯s IT tools, business model, IT infrastructure and competitive advantage, we have developed seven key suggestions. By implementing these recommendations, Dell can keep its high ranking in the competitive computer industry by increasing customer satisfaction, competitive advantage and superior value chain, without changing its principal operations to achieve these goals.
     Our recommendations allow Dell to enhance their supply chain management system, increase customer service, gain market share, and increase revenue.
1.     Consider selectively adding other vendors to its supply chain management system.
2.     Initiate a program to use ¡°Customer Surveys¡± to gain market

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