Designing A Custom Home For Building A New Home

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The customer is looking to build a new home in the Clarksville, Tennessee area and wants the construction completed by August 2017. The customer has requested a project proposal from Wilson Construction, Inc. for architectural plans to construct a custom home consisting of 4500 square feet. The main objective of the new home project is to design a quality custom home that meets all stakeholders’ expectations while fitting into the surrounding area to allow the market value to remain fluent with other homes in the area. However, the general contractor has undergone several labor changes on previous contracts to include several sub-contractor changes and three different design architects. Furthermore, this is the customer’s first home…show more content…
This paper will formulate a solution to the potential communication deficit. As Lois Edmund wrote in his studies that “conflict is not static; rather, it evolves over time” (Edmund, 2010) further recommendations will be suggested in this paper to address the marketing, finance, accounting, legal and ethical issues, possible global impact and the affected organizational polices over the next two-five year period. Problem Several factors combined like the general contractor undergoing several labor force changes in past projects, the customer having little knowledge of the construction process and the construction industry suffering from the lack of communication in several projects (Mitkus, et al., 2014) state claim that a communication deficit exists. The communication deficit can prompt conflict in several areas of the project and have a tremendous negative impact on the overall success of the project. A qualitative study by Mitkus & Mitkus revealed that inefficient communication between the project manager, project team, and customer had a negative impact on quality and customer acceptance (Mitkus, et al., 2014). The study also revealed several root causes of the communication deficit (Mitkus, et al., 2014): (a). No written plan (b). Communication was not taken seriously (c). Lack of interpersonal communication (face-to-face) (d). Stakeholders not clearly identified (e). Unestablished communication channels (f).
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