Designing An Innovative Hotel Building Design

Marriott is renowned for its elegant and comfortable hotels and resorts. The company caters to a targeted customer base, ranging from the frequent corporate business traveler to the family enjoying their occasional weekend get-away. Marriott has continued its rise in the lodging, contract services, and restaurant industries. The company continuously strives to meet the needs and wants of its customers while strategically maneuvering the rigors of today’s competitive and ever-evolving market of glamorous destinations and convenient services. In order to remain relevant in a highly-competitive environment, Marriott must strike that successful balance of minimizing costs, and gaining and effectively

Fomule 1 is one the few hotels that operate on two principles not always associated with the hotel industry, “Standardization and Technology”.

The threat of new entrants in the hotel industry is relatively small compared to that of other business segments. In the hotel industry, a brand name is very important to drive business and therefore the large companies don’t have major threats of new competition. Companies that have been established like Starwood Hotels, Choice Hotels, International Hotels, Marriott Hotels, and Intercontinental Hotels have a very firm grip on their operations within the market. When looking at the profitability of hotel chains, you can see that it is drastically more beneficial to be a large hotel change than an individually operating

There are several organizations that have competitive advantages in the industry. However, one familiar organization that has maintained its competitive advantage in its industry is the Ritz-Carlton hotel. Founded in 1983 and headquartered in Chevy Chase, Maryland, United States of America, Ritz-Carlton hotel is one of the best in the hotel industry and has received several accolades for great customer services (Ritz-Carlton Hotels & Resorts, n.d.). Nevertheless, to fully understand its competitive advantage in the industry, it is essential to analyze how the organization operates. The Ritz-Carlton hotel management understands the value of employees; therefore, investing in their managerial training to enhance efficiency. The organization has a leadership training center, where mentors train employees on the act of innovation in the hotel industry; therefore, differentiating the organization from its rivals (The Ritz-Carlton Leadership Center, n.d.). The question, therefore, is, what kind of a competitive advantage does the Ritz-Carlton hotel has over its rivals? First and foremost, the organization’s facilities are expensive so could not operate on a cost advantage

This theory provides a basis for hotels to use technology infrastructure to identify, differentiate, interact and customize their services to customers to enhance customer loyalty. Thus, this theory is suited to best explain the role of the independent variables (technology infrastructure, Service quality, personalization of services and customer orientation) on the dependent variable Customer

The guest who stayed at the hotel will feel at their own home. For example the guest are able to control the room system. This system will attract the guest to stayed at the hotels next time because of the empowerment given

As commercial ventures extending from overwhelming hardware to social insurance to money related administrations to buyer products, service development is offering organizations some assistance with satisfying so as to find new income streams their clients have to complete things (Chesbrough and Spohre,2006). Service innovation, in administration items new or enhanced administration items frequently this is diverged components. This feeling of administration advancement is firmly identified with Service from "mechanical development" ,however benefit items can have innovative outline and "new administration improvement”. Service development is another or fundamentally enhanced administration

Reinventing hotels sustainably is Accor’s stated goal with its new PLANET 21 program. The new PLANET 21 strategy includes a program for informing customers and encouraging them to contribute to the hotels' actions and achievements. From booking to room stay and restaurant service, customers will discover a rich and diverse array of educational messages encouraging them to contribute actively to the hotel's

Nowadays technology is a key factor in every industry and keeps developing extremely fast. Therefore, the hospitality industry must have the ability to adapt their business to meet customer’s needs and new trends. Actually, as General Managers we should all keep up with new technology that is critical not only to provide a better service for our customers, but having in mind that if is utilized properly, it can also bring more revenue and many other benefits. Additionally, the correct use of technology can easily help us marketing our business in a more efficient way attracting future clients.

Despite the many critics that history receives from different people, it plays a big role in modifying any aspect of life today. This is because many things that the society is enjoying today are resultant of the advancement of the feat. By saying this, what rings into minds of many people is technology. In today’s world, building technology has advanced to a level not many people had thought it would have reached. In any construction, a designer must be involved in specifying how he would wish the building to be constructed to look like. This is made possible by referring to earlier built structures that give the designer an insight of how his final structure would be. Throughout this discussion, the reasons as to why designers of today would refer to Hotel Tassel when designing will be highlighted. The reason I have chosen Hotel Tassel building as a reference building is because ever since it was built the construction have maintained its competitive position with it being ranked at position one hundred and seventy-seven among the most spectacular edifice even though it was built a long time ago(Hotel Tassel, 2013).

Developing and designing a mixed-use hotel property represents a certain legal and business challenge for the developers, owners and the operators since it combines several different venues into the same property. Likewise requires great sum of attention toward the operation and the management of the project. Several governmental and legal characteristics need to be considered, particularly if the mixed-use hotel is located in Vietnam; on the beach of Da Nang.

Early in the year of 1976, a corporation known as Crown Center Redevelopment started a project to design and construct a Hyatt Regency Hotel in Kansas City, Missouri. The firm in charge of the structural design of the hotel was a corporation from Texas called Gillum-Colaco, Incorporated or G.C.E. International Inc. Throughout the following year, a team of architects and engineers worked together to formulate an appropriate design for the hotel. The hotel specifications were set and the project to build the hotel was prepared using standard building codes set by the administration of Kansas City, Missouri. It was not until the spring of 1978 that the construction for the Hyatt Regency Hotel finally began. On July 1980, construction of the hotel was finally finished and the hotel was officially ready and open for business. The hotel soon became famous for its unique and spacious architecture within. One of the most interesting features of the Hyatt was its lobby. This lobby was made up of an atrium that incorporated three skywalks that hung from the ceiling of the hotel. The skywalks were located on the second, third, and fourth floor, and each connected one side of the hotel to the other. The second skywalk rested under the fourth skywalk while the third was offset a few meters away from the two other skywalks. Certainly, the design of the hotel was something that the firm in charge of the hotel structure could be proud of, however, this was a firm of structural engineers

With the opening of a new hotel, providing the best service is daunting when expectations are high on top of expecting a high occupancy. That said, the program should be altered which would require a new design and brand however implementing a longer training time would ensure proper training.

Hotel industry has changed a lot in recent years and continues to change due to impact from technological boom we experienced in resent decades. New applications of theological inventions finding their way to hospitality market and used to help in providing better customer service and improve operations. Technology is proving to be a big difference in terms of winning new customers and creating a competitive edge. As technologies continue to evolve, so do the employees and guests continue to adjust to technologies incorporated into hospitality industry. Many systems require a great deal of training in order to be used successfully. It’s essential to have users in mind when rolling out new technologies to minimize training especially with customer facing services. The main objective of innovations should be to improve operations, guest service and revenues.

Creative Concepts is a company that acquires already made hotels that are up and running. Our company is made up of a team of strategic business partner that make recommendations on what hotels we should purchase and bring back to life. Creative Concepts opened up operations on the coast of Florida. The reason for this is because Creative Concepts does not want to open a hotel from the bottom up. It would cost our company too much money. Another reason that Creative Concepts does not want to start from the bottom up is because we want something that is already making money that way when we acquire the hotel there will still be income coming in. Creative Concepts is a hotel company that provides a space where people can visit any time of the year. Our hotels provide a services such as a beach side rooms with amazing views. Our hotel also has many different amenities that can suit anyone’s personal needs. We have anything from a pool to a gym and shows at night for those who like the night life. We are starting to bring in more amenities that cater to the customer. With Creative Concepts core competencies, we will be trying to gain a competitive advantage over other hotels in the same business. We plan to all of this by being culturally sensitive which is having a sense of awareness and caring about the culture of other countries. Creative Concepts is going to be using a relationship building strategy when it comes to going international. This company needs to build