Designing An Innovative Hotel Building Design

1304 WordsJan 16, 20166 Pages
Before starting analysing an innovative hotel building design, the the word innovative has to be explained in a greater depth. Innovation is a new or significantly improved production or delivery method. This includes significant changes in techniques, equipment and/or software. http://www.oecd.org/site/innovationstrategy/defininginnovation.htm A goods or service that is new or significantly improved. This includes significant improvements in technical specifications, components and materials, software in the product, user friendliness or other functional characteristics. These upgrades, these innovations often times have a strong correlation with the consumers and can massively effect their choice to patronise a particular hotel. One of the main reasons why hoteliers are trying to be innovative when it comes to the establishments of a futuristic look is that it provides them with a greater advantage of having an unique looking building for several years upfront. This future proofing has led to some really interesting and innovative changes in modern day hotels. A lot of people don 't fully understand the difference between improvement and innovation. Improvement only concerns existing solutions but innovation is closer to invention-discovering the the unknown. http://www.hospitalitynet.org/news/4061062.html The NH Hotel Group is Focused on Innovation Since the competition within the industry is significantly increasing, consumers are constantly demanding something

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