Designing The Manufacturing Process And Interaction Between The Hanklin Tire Company And Its Customers Essay

2033 WordsDec 21, 20169 Pages
1. Briefly explain how you will design the manufacturing process to optimize the interaction between The Hanklin Tire Company and its customers. Participation in design (or ‘innovation from the edge’): to an increasing degree, individuals take creative and business roles in design processes. Participatory design is an approach to design that actively involves all stakeholders (e.g. employees, partners, customers, citizens, end users) in the design process to help ensure the result meets their needs and is usable. In general, platforms that are able to manifest this power of the community, or power of the crowd, can provide buying power, production power, financing power, democratic power. When we fully integrate design manufacturing process, the company will be able to define, execute and optimize the entire customer experience boosting brand engagement across all channels. Digital, social, mobile, print, direct mail, customer contact center and more (DelGrosso, Weissman, & McCluskey, 2000). The Company should include all stakeholders in their manufacturing process and to make it easy for consumers to participate in contributing ideas to product design. It is imperative to customers at all stages of product development, product specification, design, process, and equipment etc. Its primary focus should be the integration of teams of people having a stake in the tire, design tools, techniques and information about the product and the processes used to develop and manufacture

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