Dia & Co: Advertisement Analysis

What does an ad say about a society? When viewing a product advertisement, many people never stop to think why the ad and product appeals to them. However, when a more critical look is taken, it’s easy to see precisely how ads are carefully tailored to appeal to trending values of a targeted demographic, and how that makes it easy to examine the society of those whom the ad is targeted at. In the analytic writing Advertisements R Us, Melissa Rubin provides an excellent example of this, as she crafts a logical and clear analysis of a 1950’s Coca-Cola magazine ad which thoroughly explains how advertisements can reveal quite a great deal about the society in which they were created.

• It has made deals with firms ranging from Del, Target and Bath & Body Works for special limited time promotional offerings.

“Advertisement R Us “is an analysis written by Melissa Rubin on a Coca-Cola ad that was printed in the 1950s. At the time of her analysis on the almost sixty-three year old ad, Rubin was still a student at Hofstra University. The ad that Rubin analyzed was from the August 1950 addition of the Bottler Magazine which was only given to employees of Coca-Cola. Most, if not all, workers of that time were Caucasian male, which explains why everyone in the ad are Caucasian and all but four are males. The four women in the picture are wearing dresses, which help demonstrate the time the ad was made versus how it would be made in the 21st century. In 1950 it was common for only Caucasian men to be portrayed in many ads because that was how the society

The target audience is both males and females in their late teens to mid twenties. This company gets the male side of the equation by getting their attention and interest drawn to an attractive woman scantly clad

The site has amassed more than 500,000 members. Customers are mostly women in their late 20s and early 30s with incomes in the low to middle six figures. They 're often women like Antonia Thompson, 26, a senior associate at fashion consultancy Robert Burke Associates. Thompson visits the site daily and says, "The best stuff is sold out in five or ten minutes." During one week in November, she purchased a set of LuLu D.K. for Matouk linens for $560 (regularly $1,400) and a pair of Banfi Zambrelli over-the-knee boots for $250 (down from $900).

Advertisements are all over the place, whether they are on T.V, or in a magazine, there is no way to escape them. They all have their target audience who they specifically designed the ad for, and of course they are selling their product to. This is a multi-billion dollar industry and the advertisers study any and every way that they can attract the consumer’s attention. Anytime a products advertising tagline becomes incorporated into a popular culture, a pinnacle of success has been reached. The “Got Milk?” tagline has been integrated in messages across the country such as churches, “Got God?” cheerleaders, “Got Spirit?” and even universities, “Got Whoop?”. The “Got Milk?” ads have

We received an Elle Box to try out and I was very pleasantly surprised to receive it just hours after my period had begun! It was a happy mail day that day. Furthermore knowing the box was stocked full of goodies just for me took my feelings of dread and spun it around, as now I was armed with chocolate. What's all in an Elle Box? Watch my unboxing video to find out

In the Hunter/Gatherer section of Omnivore’s Dilemma, Pollan talks about what it takes to accomplish the task of developing a meal on his own; consequently, the people of today’s society are so used to the abundance of food that they have no idea what all is involved in establishing a full meal. Americans take this great abundance of food for granted, which causes an increased craving for more. This is where the world of advertisement has been the strongest. One of the easiest ways to reach people is through their food; therefore, major food industries try to lure people in at all costs just to buy their products. The Fast food industry is the

Food and Drug Administration (FDA) is the agency that many drug companies go to for advice before releasing any drug related TV ads. These ads are referred to as Direct-to-Consumer Ads(DTCA). According to the FDA, Direct to Consumer ads is published in magazines and newspapers that are distributed to a general audience rather than to healthcare providers such as doctors, nurses, and pharmacists. And can be advertised through television or radio, brochures, booklets, or pamphlets distributed to patients, caregivers, smartphones, computers and tablets.

This ad is made to captivate people that specifically need a pair of glasses or want to buy glasses. Additionally, in the advertisement the owl and the lady are both wearing glasses so it draws the attention of people to watch the full ad and learn what they are stating. The ad was extremely successful in trying to sway people’s opinions of what type of glasses they should buy. Anyone that needs glasses will find that this ad was informative and convincing that “America’s Best” glasses have the best deal. However, people of race or different ethnicity would feel a little offended that the advertisement did not include a black person, or foreign person in the commercial. These people would probably still buy “America’s Best” glasses even though

This technology's goal is to attract girls in an industry dominated by men. The company is based in San Francisco and they are mainly about products that cater more to women and young girls.

With his particular look shown above, I enjoy it due to the cleanliness and precise work shown. Every sliver of hair is placed in such a manner that the entire model is perceived in a fancy way. She could be wearing rags and all I, or possibly anyone, would focus on is the delicacy Mallett so obviously contributed. Her dye color is the correct shade for her skin pigmentation and the braid wrapped around her head does

While looking through the advertisements on adweek.com, I came across a sexual assault ad that I found both empowering and bold. It’s On Us launched an advertising campaign that showed how two college aged men texted about a potential rape with the autocorrect boxes showing what they actually meant. This advertising campaign is relatable to millennials because it takes place in an IPhone text message chat. This can be touching and hit home for many who have experienced this before. The campaign works to really depict how people say things verse what they mean and this relates to the everyday college student who is constantly on their phone. It’s On Us made the ad both relatable and emotional, which opens the eyes of many college students, and

I attained the advertisement from (ispot.tv, is an Internet's most comprehensive database of nationally airing TV Commercials). This advertisement is for a Target TV Commercial. Furthermore, this advertisement is targeting all the people. Moreover, the ad takes place through the entire target store. The quality the advertising company used was marketing strategy decisions, including segment, target, and position. First, Segment is a Dividing the market into groups of possible customers need and the Target song was dividing the Target market department by sections that people needed, for example, a Target store, retail, and department. The Ad tells the people how they can find what they need to buy and to take two of each product.

The website is user friendly, easy to navigate. You search for the closest Debonairs to your area.