Dirt Bikes U.S.A: Improving Decision Making and Redesigning the Customer Database

According to Berson and Dubov (2011), there are four typical categories of drivers that explain the need for data management: Business Development, Sales and Marketing; Customer Service; Risk, Privacy, Compliance and Control; and Operational

* Describe the role of databases and database management systems in managing organizational data and information.

The 9/11 terror attacks is one of the historical and fatal events that changed the United States of America forever, especially in relation to terrorists and terrorism. While these concepts were on the minds of very few people in America's population before the attacks, the 9/11 incident made terrorism to become one of the major concerns for the whole nation. This is despite of the fact that they were carried out in New York City, Washington, and parts of Pennsylvania. Since it was a major concern, the terror attacks dominated all kinds of media and contributed to increased security measures for average Americans. Moreover, terrorism currently provides a major threat to global security that any time in American and global history (Dyson, 2001, p.3). As a result, it has become a fundamental aspect for law enforcement agencies and their initiatives, particularly with the rapid technological advancements.

Developed “to deter and punish terrorist acts in the United States and around the world,

The improved spreadsheets were inserted in the system with new datasets on testing basis for storing the patrons and organizations data that could be used for segmentation and decision making. Two team members were given the responsibility of transferring the old data of patrons into the system. I was assisting the team leader in reporting, tracking, fixing and retesting the defects in the system. It continued for a period of more than a week till the data management system reached the quality standards to reduce data redundancy to the minimum. The data backup and security measures were also monitored during this

has aided the NSA and FBI in identifying and intercepting terrorist plots in the past. Following

2). Domestic terrorism is usually committed by citizens of the United States, and documentation of terrorist activities on American soil have dated back to the 1950s. The 1970s heighten domestic terrorism by a “rash of skyjacking”, that is, taking a commercial airline hostage (Sauter & Carafano, 2012). Skyjacking incidents compelled the FBI and CIA to develop undercover strategies to enforce terrorist groups; however, these tactics lead to civil right violations. The federal agencies covert tactics and aggressive intelligence collection, “prompted congressional hearings and led to dramatic restrictions on domestic intelligence operations, including the creation of a bureaucratic wall between intelligence gathering and law enforcement” (Sauter & Carafano, 2012, p. 25). The “wall” that was previously stated halted information sharing between the intelligence community and local law enforcement. Communication and information sharing prevents redundancy in high priority investigations, and it could also provide first responders advance notice in life threatening

The 9/11 commission clearly identified a problem with communication between the Intelligence Community and State and Local Law Enforcement which resulted in a new edict (from the IRTPA) of Information Sharing yet clearance levels and accesses quickly became an issue in disseminating information to those with a need to know. To help bridge this gap, the Homeland Security Act of 2002 was passed to crate the DHS by bringing 22 under its umbrella with a primary mission of protecting the homeland from terrorism (Blum, 2010). To do so, DHS’s key mission is to collect, analyze, and disseminate key/related information and share it with the IC and nontraditional partners (state/local governments as well as the private sector) (Blum, 2010). Likewise,

The report identified that the procedure on home security was not employed to analyse an enemy that, as the twentieth century closed, was most likely to launch a surprise attack on the United States. The report went on to say how the County Terrorism Centre (CTC) did not examine how an aircraft, hijacked or explosive-ridden may be used as a weapon (The 9/11 Commission Report, p347). Also, the procedure used by the CTC did not develop a set of warnings to notify them of possible airborne attacks (ibid). For example, one sign may be the discovery of potential terrorists pursuing flight training to fly large jets, but because the CTC did not set requirements to monitor such warnings they looking for information such as in July 2001 when the FBI drafted a report of potential terrorist interest in various aircraft activities in

On September 11, 2001 terrorism became a reality! There is no way for the United States to prevent future attacks on Americans without working as a coalition force with the other nations to identify, track, and eliminate terrorist networks around the world. One of the main problems with fighting a war on terrorism is that the nations of the world have become accustomed to working alone as individuals vice working together. The United States will need to change its approach in order to conquer the worldwide threat of terrorism. The way to defeat terrorism at home and around the world is to form an international counter-terrorist task force.

September 11, 2001, the worst terrorist attack on US soil to date, killing thousands of people, rocketed the nation. This led to formation of the Department of Homeland Security. While the department of Homeland Security has many responsibilities, one of its primary roles is preventing acts of terrorism like the 9/11 attacks. Terrorism is a broad subject matter, it can be hard to fully cover it. The Department of Homeland securities’ terrorism prevention plan attempt s to do this by breaking down into nine main components. The nine main components of homeland securities' terrorism prevention plan are Biological security, Chemical security, Nuclear Security, explosives, Countering Violent Extremism, Secure Driver's Licenses, The

Data management is vital to any business as this is a key tool to an organisations business improvement, as you can refer back to data, and compare them against benchmarks. Analysing data can provide evidence for possible future structure such as identify trends, as well as indicate where improvements can be made. However there are strict procedures to be followed when collecting and storing data.

There are many benefits attributable to the terrorist watch list. First and foremost, the list is designed to create one, centralized database where information related to suspected terrorists is compiled, organized, maintained, searched and accessed. The combined efforts of multiple organizations contribute to the makeup of the list. Individuals suspected of terror related activity can be nominated for inclusion on the list. Ultimately, added individuals can only be deleted if the nominating agency deems the individual as no longer a threat. Additionally, the database is intended to be current. Information stored can be disseminated to multiple, disparate government agencies for the purposes of monitoring suspicious individuals, based upon activity, which has occurred with suspicious persons in various organizations. Through the database, agencies no longer are forced to operate as silos with

Sales in two models, Enduro 250 and Enduro 550, are reduced, especially in Enduro550 to 10.57%. Other both Moto

3 1.1. 1.2. 1.2.1. 1.2.2. 1.3. 1.4. Data and information as source of management information ............................................................... 3 Gathering management information and making decisions ................................................................ 4 Environment Scanning ...................................................................................................................... 4 Management Information and Decision Making .............................................................................. 5 Managing Information Systems at DTZ ............................................................................................... 6 Strategic Importance of Information management at DTZ................................................................... 7