Research Methodology
Assignment topic: What you can and can’t do with qualitative research? Discuss the advantages and disadvantages of qualitative research.
Assignment Submitted by : Shahid Manjur Rahman
G2013BAMA50
5TH SEMESTER
Research: Research is a process through which systematic investigation is done in order to acquire new facts , information and end up with new conclusions. We can classify research as qualitative research and quantitative research.
Qualitative research: Qualitative research is a very subjective form of research which has different methods of collecting data, which specially focuses on having in-depth interviews of individuals and targeted groups. According to the well known researchers Denzin
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Because qualitative research is conversational , it is important for data collectors to maintain clear boundaries between what they are told by participants and what they convey to the participants. Keeping a proper record of so is problematic for the researcher . Consequently the data may get manipulated.
Advantages of qualitative research:
1. Through qualitative research a researcher can seek to explore phenomena in depth and detail.
2. In qualitative research more flexible instruments are used. It has an iterative style of eliciting and categorizing responses to questions.
3. With the help of qualitative research one can describe variations, relationships, individual experiences among groups and describe group norms.
4. As the set of questions can be open ended we can have a more comprehensive study about the subject. Interviews are not limited to particular questions and can be redirected or guided by researchers in real time.
5. Some aspects of the study are flexible.
6. The issues and subjects covered can be evaluated in depth and in detail.
7. The data in qualitative research are more convincing , compelling and powerful as compared to the data gathered through quantitative research as the data of qualitative depends on human experience
Qualitative Research is using the characteristic of something such as colour, shape, texture, etc. Qualitative research is commonly used to research the quality of a product for example the red T-shirt is soft and fits well.
Qualitative research key characteristics are the researcher immerse her/himself in the setting, contexts of inquiry are not contrived they are natural, want the subjects to speak for themselves, attend to the experience as a what not as separate variables, these is no one general method, the process entail appraisal about what was studied and it implies a direct concern with expertise as it is lived or felt or undergone (Hughes, 2006)
According to Schneider, Elliot, LoBiondo-Wood & Haber (2004), qualitative research methods, search for the meaning and understanding of human experiences in a naturalistic setting. A researcher obtains subjective facts in order to explore the experiences of each participant (Schneider, Elliot, LoBiondo-Wood & Haber 2004). As a result, qualitative research is a means in which a researcher gains an insight into the participant's point of view concerning their personal experiences; in order gain an understanding of the information given. Therefore this allows a researcher to collect subjective information to create a description of the phenomenon (Vishnevsky & Beanlands 2004).
Qualitative research uses data obtained through methods such face- to- face interviews, observations, and focus groups. Data is analyzed by looking for trends and patterns. Quantitative research use numerical and statics to process the answer specific questions. Statistics used to support assessment of research. Analysis techniques are used to report are affected by the questions addressed and type of information that is expected in the research discoveries (Wakoff, 2007).
Qualitative research is a broad field of inquiry that uses unstructured data collection methods, such as observations, interviews, surveys and documents, to find themes and meanings to inform our understanding of the
4. Give an example of how research design in qualitative research is more "open-ended" than in quantitative
The qualitative method provides outcomes, which typically are detailed and very specific for my research. More so, it offers many ideas and philosophies to tell about my research. For instance, it helps me see how others feel and respond to a qualitative question. However, it does not allow me to express the amount of people who thinks, feels, and responds the same; due to coding. When I select my audience to conduct my research, I will use a small number of people from a specific targeted audience who have common traits. I will ask open ended question to convey a free interview, so the participants can participate in a response. However, I will alter my discussion to guide the question to ensure the understanding of the question is being understood.
Qualitative research is used to find out and understand the beliefs of individuals. Knowledge attitudes, behavior and interactions. It produces non- numerical data, e.g. How a patient describes pain instead of a measure of pain. In health care, qualitative techniques have been commonly used in health care in documenting the experiences of chronic illness and in studies about how an organization functions. Quantitative research provides statistical
Qualitative research generates information that is very detailed and or originality. It is done in a normal social setting and gets to a better understanding of participants. The method used to collect data is by observation from interviews. Qualitative research is usually criticized for lacking scientific demands.
Qualitative research is a type of research that involves word rather than numbers. This involves looking at feelings, opinions and emotions. Qualitative research is concerned with trying to explain why rather than what or how many.
Qualitative research involves the studied use and collection of variety of empirical materials-case study; personal experience; introspection; life story; interview; artifacts; cultural texts and productions; observational, historical, interactional, and visual text - that describe routine and problematic moments and meaning in individuals’ life.
Qualitative research is a type of scientific research consisting of an investigation that seeks answers to a question. The questions that concern my belief and reasons for it, will be part of the research. I will explore my personal history, perspectives, and experiences. This research will require some critical thinking and qualitative research to assist in revealing my character and the way culture has shaped my personality and beliefs.
Although Qualitative research is criticized due to its small sample base, its strength lies in its flexibility to allow detailed scrutiny into complex phenomena, revealing valuable insights. Therefore, overall, the study has achieved its purpose, and the findings can be transferred to other future settings.
Qualitative research is an approach used to describe a person’s life events and define them with research and investigation. The goal of this research is to explore and investigate a person’s life and how they experienced it in specific situations. Within qualitative research are different designs with their individual differences and characteristics.
Qualitative research methods are utilized to study the social and cultural phenomena. So it includes observation, participant observation (field work), interview sessions, documents and texts and finally the researcher’s imitations and feedback. [Myers, 2009]