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Discourse Community Analysis: The Pace Perk Cafe

Decent Essays

“Ethnography or field research is a sociological method that explores how people live and make sense of their lives with one another in particular places. The focus might be on understanding (the human race) and the meaning they produce through everyday interactions, or places, and the organizational logics that guide our activities” (columbia.edu).
As a student at Pace University “The Pace Perk Café” is very widely known to all students, faculty and staff as the first student-run business on campus. All members of Pace University affectionately refer to it as “The Perk”. I have previously visited this café several times for a late-night snack. For the purpose of this unit assignment I got the opportunity to research the “The Perk” as a discourse community where students get together every night for a time of fun and frolic and to satisfy their late-night cravings. I chose this community because I found the fact that the members of this community are my peers and both employees and customers are a group of diverse students united by food and friends very appealing.
When I started my research the very first thing I noticed as I was entering the café was the loud rock music that was playing in the background. I believe …show more content…

I must have knowledge of the location, specific details about the location, context and how it affects situation. I should observe specific behavior and make connection about what it symbolizes and what it communicates about the members of this community. I would notice the language most commonly used by the members of the community in the specific location. Finally, for the purpose of this paper I would have to make connections between the location, context of this community and notice its effects on behavior and

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