Disney Misogyny

In current society today, technology is advancing at a rapid rate and with so much exposure to the media it is difficult to control what is being seen by children. Disney is one of the largest and most successful companies in the film industry. From children 4 years old to adults and every age in between, Disney has found a way to create films that entertain all ages. The seemingly innocent content of Disney movies are enjoyed from a very young age; however, behind the colorful and lighthearted storylines of many Disney films lies many unreasonable social ideologies that children may be subconsciously becoming accustomed to. In her work, “Where Do the Mermaids Stand,” Laura Sells discusses the hidden messages in Disney’s The Little Mermaid. Sells explains how this movie expresses a hierarchy of gender and exaggerated femininity by demeaning the role of women in society. Susan Jeffords, author of “The Curse of Masculinity,” discusses similar ideologies in her article. This article looks at Disney’s Beauty and the Beast and focuses primarily the role of men and the how they perform to fit into this white male system by means of upholding hegemonic masculinity. The two articles “Where do the Mermaids stand” and “The curse of Masculinity,” bring to attention the reinforcement of the white male system, the racialization in the white male system, and the reinforcement of hegemonic masculinity in beloved childhood Disney movies.

One of the main controversies discussed in this video is the way that Disney portrays women

Disney directly exposes the idea that young girls should make their main goal in life to find their prince charming, fall madly in love, and live happily ever after. Making young girls’ aspiration in life revolve around finding a man of their dreams “transfix[es the] audience and divert[s] their potential utopian dreams and hopes through the false promises of the images [Disney] cast[s] upon the screen” (22). Disney tells the audience that women need a man to be happy. Disney presents the idea that women are dependent on me. Just like in The Little Mermaid, Ariel goes as far as surrendering her voice, to a witch named Ursula, and abandoning her family in order to be with her prince. Ariel also trades in her life as a mermaid, drastically changes her body, and sacrifices her greatest talent all in order to win her prince. Disney sends the message that girls need to give up their talents and lives in order to be with a man. Disney suggests that a woman’s main priority is her lover, no one or nothing else. Disney effectively portrays women in a negative way, depicting them as weak and needy. No attempt to break the stereotypical gender roles of women are evident however, these stereotypes are growing as Disney instills this image of women in the minds of viewers.

Disney princesses are fun for all ages, but their target audience is young children and “as children grow and develop, they can be easily influenced by what they see and hear”. Therefore, what they see and hear in Disney movies leaves an impression on them. The first princess, Snow White, was created in a time where each gender and race had a specific role in society. Recently, many believe that Disney has come a long way in regards to gender and race since Snow White, as several multi-cultural protagonists have been introduced subsequently, and gender roles do not appear to be as stereotypical as they once were. However, many of the apparent innocent messages about race and gender in these movies, can be exposed as otherwise. Despite

Walt Disney over the years has impacted the lives of millions of children with his animated films. His Disney movies have evolved in the last years and have moved from the traditional damsel in distress theme. Specifically, the classic movie Cinderella gives the wrong idea about what it is to be a woman for young girls. The movie portrays a young woman facing emotional, mental, and physical abuse by her evil stepmother and later falls in love with a charming prince. However, if viewers take a closer look, Disney’s anti feminist message is firmly emphasized. The story of Cinderella is sexist due to it’s lesson to girls that beauty and submission will award them a rich bachelor. This is seen through Cinderella’s submissive behavior, Prince

Growing up watching Disney movies you never notice how sexist they really are. I always watched The Little Mermaid, but watching it now is very different. When you are younger you just watch things because you like them, you do not necessarily understand them. As you get older you realize what you were really being taught. Walt Disney’s movie The Little Mermaid displays a lot of sexism and displays how society should see women and how women should act.

For decades now, Disney Corporation has been providing us with countless films made to delight and amuse children and adults alike. But not all Disney films seem particularly appropriate for their target audience. Many of these films portray violence, gender inequality, and skewed views of leadership roles that seem altogether inappropriate for impressionable young children. Better and more contemporary heroines need to be added to Disney’s wall of princesses in order to counteract years of sexism.

Walt Disney Animation Studios is a large part in America’s entertainment industry. Reaching children and adults through their many platforms, Disney has been influencing people for over 90 years. These films have played a huge role in the society displays of gender roles. This is seen in the representation in their characters, more importantly females. Culture has been going through changes in the past couple of decades and Disney reflects the changes in society through its characters. Popular culture rises with each of Disney’s films and become well known with their recognizable roles. The Disney Princess line up has been a rising influence since 1937 with Snow White and the Seven Dwarves, and continues to present with the current release of Moana, the most revolutionary Disney Princess as of yet.

I grew up watching all the Disney, Pixar, and DreamWorks animated films from Cinderella, The Little Mermaid, Toy Story, Monsters Inc., and Shrek. In high school, a peer of mine named Paul Ray asked me, “Who is your favorite princess?” My response was Mulan and was not shocked, instead he gave me this sarcastic laugh and “I knew it and it’s so obvious that you are a feminist.” Of course, I loved watching all the Disney princesses and I still do watch them to this day. I cannot argue with Paul Ray, because I know very well that I believe in feminism. It bothers me very much how female protagonists are portrayed in animated films, because that is what younger little girls look up to. If one portrays life to be like a Cinderella fairytale, little girls will start to look for their own fairytale and find to be disappointed with the real world. Therefore, both Pixar and Disney need to improve on the feminine view.

What young girl does not dream of becoming a princess and living in a castle happily ever after? Virtually every young girl identifies with princesses and has watched at least one Disney Princess movie. From the first movies of Snow White and Cinderella, to the later movies of The Little Mermaid and Beauty and the Beast, to the most current movie Moana, Disney Princess movies permeate not only the movie theaters, but also our culture. In fact, “becoming a princess is as easy as purchasing a tiara and hosting a princess-themed birthday party or buying a Halloween costume and playing pretend” (Garabedian, 2014, p. 23). Nonetheless, as declared by Princess Merida in the movie Brave, “there comes a day when I don’t have to be a princess. No rules, no expectations. A day where anything can happen. A day where I can change my fate” (Andrews & Chapman, 2012). In other words, does the life of a princess measure up to the expectations of little girls everywhere? The Disney Princess brand has grown incredibly popular, especially with young girls. In spite of this, the franchise has also become extremely controversial due to potential gender stereotypes in the films. “Gender is one of the most discussed topics in today’s society…[it] represents and also reproduces certain attributes, expectations and roles which are associated with male and female…influencing the views and opinions of future generations” (Maity, 2014, p. 31). Yet, is the Disney Princess brand harmful to young children due to gender stereotypes? Two essays that contemplate the Disney Princess brand and gender stereotypes with opposite viewpoints on this controversial issue are “Girls on Film: The Real Problem with the Disney Princess Brand” by writer Monika Bartyzel and “In Defense of Princess Culture” by writer and mother Crystal Liechty. However, Liechty’s essay “In Defense of Princess Culture,” is the most effective article in convincing the audience of her point of view due to the claim, support, warrant, language, and vocabulary employed.

Whether it’s making a woman be the evil antagonist, or the impossibly perfect protagonist, Disney does not treat women well. Watching The Little Mermaid from an informative standpoint is almost frightening -- to think that this is the way the most beloved children’s entertainment company treats a film directed to girls. In this film, Disney presents Ariel as a beautiful, slim girl. She seems perfect; she’s a princess! As this film goes on, Disney goes to show women that, no matter how perfect they are; it’s still not enough, and they need to change to fit the needs of a man, and be accepted by everyone.

Disney is one of the most successful and largest companies in the world. They have their hand in nearly every form of entertainment as well as media, and broadcasting. Disney is best known for their animated films, unique cartoon characters, catchy musicals, and fairy tales that most of us were first introduced to as children. They are one of the few entertainment companies in the World whose primary demographic is children and teens. Nearly everybody is familiar with the Disney name and its brand, and its realistic to suggest that nearly everybody has experienced a Disney film and animated character at some point in their lives; which may have helped to influence them or their behaviors or even their

Disney has books, movies, and theme parks scattered across the globe so there is likely no question as to why Disney has become a household name. Though, some of the images and lessons portrayed in the motion pictures by Disney have been ridiculed for not upholding the values and beliefs of women. However, Disney was only pursuing the doxa, or the “commonly held opinions” (Aristotle, 34), of their times, which can be seen through the progression from Disney’s first princess film, Snow White (1937) to their most recent princess movie, Moana (2016). Over the course of the years, Disney, has changed their depictions of females in their movies since the releases of their classic Disney Princess films. In this essay, I will be dissecting the princess movies of Disney and how Disney created each of their films with attempts to keep up with the doxa, as discussed by Aristotle in On Rhetoric and how Disney portrayed the roles of women in society through their films.

My research paper focuses on how the 1989 Disney film, The Little Mermaid, objectifies the female characters' value and bodies within the film's music, rhetoric, and imagery. I analyze direct examples in which the male characters, King Triton and Prince Eric, impose misogynistic and sexist attitudes towards the female characters, Ariel and Ursula, which may ultimately idealize women as weak, submissive, and objects of sex. This is a problematic theme to perpetuate within classic films viewed by all ages simply because these ideas are vital in sustaining women’s social maltreatment and demonization within society. Because the audience of this paper includes my fellow colleagues and highly skilled and trained professor, I present it in an academic

Many believe that Ariel is a bad role model for children, especially young girls who look up to Disney Princesses. Many of these people believe that she changed her body for a man, and that no young girl should be taught to do the same. Many people think that the little mermaid is one of the least feminist princesses created by the Disney company, but unfortunately, these views are incorrect, and have weak supporting evidence. Ariel was anything but an anti-feminist, and actually was an advocate for women’s and mer-people’s rights. The little mermaid is the youngest (only sixteen at the time) in her family. While she may be little, but she made a big impact in her world, and is still making an impact on the world around us today.