Disney Movies: What Are Subliminal Messages?

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Subliminal messages are words, images, or sounds that may arise in television, radio commercials, TV shows, movies, print ads, or recorded music. Mostly, when subliminal messages are seen or heard, they are not acknowledged for what they are. In fact, they may be ignored by the conscious brain and be beyond the level of conscious perception (“What are Subliminal Messages?”).
Subliminal messages are never proven to work to any great degree. These messages are not as effect as suggestions given consciously (William J). A type of subliminal message that has received great criticism is certain animations in Disney films that spell out particular words. In The Lion King, the word “sex” appears in the clouds. You can view this if you pause your DVD
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Research has also been proven that it doesn’t affect your behavior or “brainwash” you in any way. “A study in the April 2011 issue of the Journal of Consumer Psychology by Thijs Verwijmeren, Johan Karremans, Wolfgang Stroebe, and Daniel Wigboldus lays out the main factors. They were interested in choices for drinks. They measured participants' level of thirst and determined how much people typically buy two different brands of drinks (one was an ice tea and the other was a bottled water).After making these judgments, people were asked to do a simple task in which they saw a row of capital Bs (BBBBBBBB), but in some trials, there was also a lower-case b in the row (BBBbBBBB). They had to count the number of trials where there was a lower-case b. Before each of the rows of Bs was presented, half the participants saw the brand name of the ice tea flashed on the screen subliminally. At the end of the study, participants were allowed to select either the ice tea or the water to drink. The results of the study found that when you are not thirsty, the subliminal message has very little effect on your choices and you tend to pick the drink you generally like. If you are thirsty, and you have a strong preference for the brand that was shown subliminally, it has no real effect on your choices. If you are thirsty and you have no real preference for either drink, then you tend to pick the brand that was shown subliminally. If you are thirsty and your less-preferred drink was shown subliminally, you tend to pick the brand that was shown subliminally (which goes against your habit)” (Markan, A.,
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