Disney Plays a Role in Shaping Girls' Self-Esteem

The effects of the portrayal of the princesses can be positive or negative. Young girls have become more imaginative by watching Disney films. According to Stephanie Hanes (n.p.), “’For 75 years, millions of little girls and their parents around the world have adored and embraced the diverse characters and rich stories featuring our Disney princesses.... [L]ittle girls experience the fantasy and imagination provided by these stories as a normal part of their childhood development’.” Also, children are encouraged to believe and hope. In most Disney movies, the characters convey the message that we can believe in true love (10 DISNEY MOMENTS THAT PROVE LOVE IS ALIVE AND WELL

Disney princesses are fun for all ages, but their target audience is young children and “as children grow and develop, they can be easily influenced by what they see and hear”. Therefore, what they see and hear in Disney movies leaves an impression on them. The first princess, Snow White, was created in a time where each gender and race had a specific role in society. Recently, many believe that Disney has come a long way in regards to gender and race since Snow White, as several multi-cultural protagonists have been introduced subsequently, and gender roles do not appear to be as stereotypical as they once were. However, many of the apparent innocent messages about race and gender in these movies, can be exposed as otherwise. Despite

Walt Disney over the years has impacted the lives of millions of children with his animated films. His Disney movies have evolved in the last years and have moved from the traditional damsel in distress theme. Specifically, the classic movie Cinderella gives the wrong idea about what it is to be a woman for young girls. The movie portrays a young woman facing emotional, mental, and physical abuse by her evil stepmother and later falls in love with a charming prince. However, if viewers take a closer look, Disney’s anti feminist message is firmly emphasized. The story of Cinderella is sexist due to it’s lesson to girls that beauty and submission will award them a rich bachelor. This is seen through Cinderella’s submissive behavior, Prince

Disney makes over $3 billion on their Disney Princess products every year and now have over 25,000 items in their princess collection (Orenstein 2). Disney has played a big role in shaping not only societal viewpoints on what young girls should like, but also what little girls believe they should enjoy as well. Gender stereotypes have been around for a long time, but now with technology advancements, such as media in western society is able to play a bigger than ever role in influencing people’s perspectives. Not only do we see gender roles and stereotypes in television shows, but also in advertisements and in children’s toys. Although many readers of Peggy Orenstein’s “What’s wrong with Cinderella” have argued that the princess culture is corrupting today’s young girls and making them more dependent on men, a closer examination shows that many girls grow out of the princess phase with no negative repercussions and choose whatever passions they want.

Authors James Poniewozik and Peggy Orenstein are both concerned with the increase of princess culture among young girls. Poniewozik’s article “The Princess Paradox” and Orenstein's article “Cinderella and Princess Culture” discuss similar aspects of princess culture that could be potentially harmful to it’s audience. Both Poniewozik and Orenstein take on a feminist perspective in their articles. Specifically, both authors discuss feminist themes in princess culture but Orenstein focuses on toddler to pre-teen aged girls while Poniewozik is more concerned with specifically teenagers.

Today everywhere you look girls of every age seem to be caught in the glitz and glam of being that fairytale princess from the stories of their childhood. In “What’s Wrong With Cinderella?” Peggy Orenstein argues that it has come to a point where the craze for princesses has corrupted the minds of the young girls everywhere, and how it may be teaching them self-worth it has also led groups of girls to believe that they can lead the same lives as these fictional princess characters that sing to creatures and have magical powers. Also, to make matters worse companies like Disney keep feeding into this hidden epidemic of.

The “Disney Princess Effect” indicates the influence of Disney franchise’s fairy-tale heroines on little girls. In specific, the ideal image of a Disney princess significantly shapes young girls in a superficial way. Girls tend to dress more girly, become less imaginative, less active and unique. It is crucial to acknowledge this effect, since it imposes subjective images and certain roles on girls, which consequently takes away their freedom to grow and express themselves. For instance, the effect could eventually lead to signs of erosion of the progress in equality, lower cognitive performance, and greater body dissatisfaction. The effect is closely related to other cultural trends, such as self-objectification, cyberbullying, unhealthy body

In our modern society parents want to know who the best role models are for their children; especially parents of young girls. Most girls are introduced to Disney Princesses at a young age, but what most parents don’t know is that not all Disney Princesses are positive role models of modern society. The princesses were amazing role models for their time but since then many opinions have changed on what is expected of women and what is not some; people in society today can argue weather certain qualities that the princesses posses are acceptable for today’s youth. The most famous princesses are the “Original Disney Princesses” :(in chronological order) Snow White, Cinderella, Aurora, Ariel, Belle, Jasmine, Pocahontas, and Mulan.

Many girls dream of their knight in shining armor, a perfect wedding, and a “happily ever after” life. Disney princesses give them hope to find love and happiness, along with emphasizing their want for the beauty and grace princesses represent. Authors of “Cinderella and Princess Culture” and “The Princess Paradox,” Peggy Orenstein and James Poniewozik, respectively, agree most girls adore princesses. However, these articles convey differing parental opinions about lessons exhibited from princesses and the unfavorable effects on young girls. Orenstein describes her negative views of princesses through experiences with her daughter and the marketing knowledge of Disney executive, Andy Mooney. Conversely, Poniewozik recounts the changes in princess culture with examples of modern princess movies to depict positive lessons princesses communicate. Both authors find importance in business models, feminism, and future aspirations of young,

Cassandra Stover explains in her Journal Damsels and Heroines: The Conundrum of the Post-Feminist Disney Princess, the dramatic shift with Disney princess at the peak of the late 1980s and early 1990s. She explains that the shift can derive from feminist movements and how the change can be directed to the third wave of feminism. She examines the original Disney princesses and decribes them to be more passively aggresive and unindependent, while the new princesses are more independent and brave. The author then explains if the shift from the old to new princesses are actually better, and not just different. Stover analysizes that Disney princesses evolve and are a part of the worlds change on feminism.

For decades now, Disney Corporation has been providing us with countless films made to delight and amuse children and adults alike. But not all Disney films seem particularly appropriate for their target audience. Many of these films portray violence, gender inequality, and skewed views of leadership roles that seem altogether inappropriate for impressionable young children. Better and more contemporary heroines need to be added to Disney’s wall of princesses in order to counteract years of sexism.

What young girl does not dream of becoming a princess and living in a castle happily ever after? Virtually every young girl identifies with princesses and has watched at least one Disney Princess movie. From the first movies of Snow White and Cinderella, to the later movies of The Little Mermaid and Beauty and the Beast, to the most current movie Moana, Disney Princess movies permeate not only the movie theaters, but also our culture. In fact, “becoming a princess is as easy as purchasing a tiara and hosting a princess-themed birthday party or buying a Halloween costume and playing pretend” (Garabedian, 2014, p. 23). Nonetheless, as declared by Princess Merida in the movie Brave, “there comes a day when I don’t have to be a princess. No rules, no expectations. A day where anything can happen. A day where I can change my fate” (Andrews & Chapman, 2012). In other words, does the life of a princess measure up to the expectations of little girls everywhere? The Disney Princess brand has grown incredibly popular, especially with young girls. In spite of this, the franchise has also become extremely controversial due to potential gender stereotypes in the films. “Gender is one of the most discussed topics in today’s society…[it] represents and also reproduces certain attributes, expectations and roles which are associated with male and female…influencing the views and opinions of future generations” (Maity, 2014, p. 31). Yet, is the Disney Princess brand harmful to young children due to gender stereotypes? Two essays that contemplate the Disney Princess brand and gender stereotypes with opposite viewpoints on this controversial issue are “Girls on Film: The Real Problem with the Disney Princess Brand” by writer Monika Bartyzel and “In Defense of Princess Culture” by writer and mother Crystal Liechty. However, Liechty’s essay “In Defense of Princess Culture,” is the most effective article in convincing the audience of her point of view due to the claim, support, warrant, language, and vocabulary employed.

It is important that this is analysed as if a child is faced with warped conceptions of male and female representations, this could lead to children feeling as though they have unrealistic expectations to live up to. Disney films are shown to represent gender roles in a consistent distorted view throughout many of their films, in which an abundant reports show this. From each and every Disney princess film the same storyline seems to follow. The male roles in these films are all strong, heroic and always the ones in power and control. The females in these films strive for perfection with their ideal sense of beauty and perfection in order to win over the male’s attention and affection.

Once upon a time in a land not so far away, the society of man created the idea that it was a woman’s job to conform to the ideologies generated in fairy tales. From women depending on their prince charmings all the way to romanticized sexual abuse and lack of consent, stories like Cinderella and Snow White radiate sexism within an array of scenes of the stories and films. Not only does this affect the way that men view women, but it has had a relatively negative effect on the ways that many women view themselves. Many fairy tales have made their way into mainstream culture, and today many young girls and boys grow up hearing and seeing the subliminal messages in fairy tales. As more and more fairy tales make their way onto the big screen, it can be seen that all princesses seem to share a common feature other than their crowns and lack of self worth without a man by their side; their tiny waists. In recent years during the 21st century more and more people in the media have been calling out fairy tales for their anti-feminist attitudes with sexism, body standards as well as societal comments about women being dependent on men.

Cramped in a small Los Angeles office, Walt Disney drew a few larger than life cartoons. After Disney’s big hit Alice Comedies and cartoons of Mickey and the gang, he moved his office to Burbank, California. There, Walt and his brother, Roy, came up with their most famous movies such as Cinderella, Snow White, and Alice in Wonderland. Now with two American amusement parks, three international parks, multiple cruise lines, multiple resorts, over five hundred films, and over thirty academy award, it’s hard to not heard of Disney. Every boy or girl has at least seen or heard of Disney movies. It’s such a big part of society today that it becomes influential in a kid’s childhood. This project will look at the underlying effect of the Disney princess phenomenon and how it shapes a young girls’ perspective of herself and how she’s “supposed” to be.