Disney Princess Stereotypes

Little girls have become infatuated with looking, acting and dressing like princesses. In “What’s Wrong With Cinderella?” Peggy Orenstein writes “There are now more than 25,000 Disney Princess items. ''Princess,'' as some Disney execs call it, is not only the fastest-growing brand the company has ever created; they say it is on its way to becoming the largest girls' franchise on the planet” (Orenstein). The author explains how enormous of a franchise Disney princess items have become. The author physically cannot hide from their products; they are virtually everywhere.” As my daughter pointed out Disney Princess Band-Aids, Disney Princess paper cups, Disney Princess lip balm, Disney Princess pens, Disney Princess crayons and Disney Princess notebooks -- all cleverly displayed at the eye level of a 3-year-old trapped in a shopping cart -- as well as a bouquet of Disney Princess balloons bobbing over the checkout line. The repetition was excessive, even for a preschooler” (Ornstein). The over saturation of Disney does not leave girls with many other choices, they are being forced fed a brand and ideology from a very young age. This could have the potential of taking a toll on how young girls grow into mature emotionally developed women. Not only is Disney ingeniously marketing these characters to young girls, but it has become prevalent in everyone’s mainstream lives. Peggy insists “I'd smiled politely every

In “Cinderella and Princess Culture,” Peggy Orenstein compares girls lives to princesses. Society is stereotyping girls as princesses negatively impacting girls well being. As a result, Orenstein claims society should stop stereotyping girls as princesses and have parents limit the girl's exposure to them. Orenstein proves her claim by stating playing with princesses lowers girls self-esteem and can harm their mental and physical health. Orenstein also states the word princess is such a broad meaning, that it is very misunderstood. For example, when one hears the word princess they can think of a girl wearing a fancy dress, or all the princess products. A lot of girls are being stereotyped as being a princess,

Throughout the last few years there has been a discussion on how Disney Princesses have a negative impact on young girls and their expectations on what lies in their future. Many Disney princess classics, although they are entertaining, send bad messages to young girls and often teach that their worth is more about beauty and less about their intelligence. The “ Disney princess effect” has impacted the way young girls grow and how they look upon their future and happy ending.

“Little Girls or Little Women? The Disney Princess Effect” is an article by Stephanie Hanes which touches on the princess phenomenon many young girls are obsessed with. Stephanie Hanes concludes that the Disney Princess craze is linked to self-objectification and the growing sexualization of young girls. Although she provided numerous facts the argument was unsuccessful because it was weak and confusing. Her own personal opinion on why she blamed the Disney Empire for sexualization amongst young girls was rarely voiced. Lastly the main idea of the article gets masked by controversial expert claims that are not linked to the topic.

Stephanie Hanes, a correspondent for The Christian Science Monitor, discusses in her article, “Little Girls or Little Women? The Disney Princess Effect,” how media can affect the way little girls think and behave later on in life. Hanes article acknowledges significant dilemmas parents and their daughters face while growing up in a hypersexualized society. Intentionally, Hanes uses logos and pathos to appeal to all types of readers. By relating to people, the author makes readers more likely to be responsive to the information given out in the article.

According to an article, “In fact, a 2009 experiment conducted by Professor Hayes and Professor Tantleff-Dunn revealed ‘that a third of girls under the age of six admit to worrying about being fat, and when asked to select the ‘real princess’ from a choice of ballerinas, 50% of the girls chose the thinnest one’.” (Body Image n.p.) Also, Disney films’ portrayal of the stereotypical body image negatively impacts young girls’ perception on their figure. This leads to them believing that the ideal woman is skinny-perfect, as shown by the Disney female characters; thus, their thinking becomes “[…] thin is the only acceptable type of beauty.” (Body Image n.p.). In another study, it said on how young girls wanted to change their skin color preferably lighter in order to become a princess (Mckinstry n.p.). There were also young girls who wanted to become a princess by dressing femininely. Disney have made a collaboration with Happy Skin to come p with a new lip collection in order for people to use and look like a Disney princess (Afinidad-Bernardo n.p.). According to a study, “Women are helpless and in need of protection.” (Towbin, et al 31) In Disney films, Snow White, Aurora and, Cinderella portrayed that they had to be saved by their male counterpart which gives off the message that women have to be saved by men (Johnson 15-16). Due to this portrayal

Gender stereotypes affect children substantially. From the baby boy in blue with trucks and action figures to the baby girl in pink with dolls and princesses, these roles and generalizations affect children’s personalities while they are still developing. Those guiltiest of stereotyping in children’s media are Disney, Nintendo and other video-game companies, and reality television. These influences are expansive, and they reach past elementary-age kids to teenagers. Stereotypes negatively impact children of all ages through these forms of media, and parents need to be aware of this.

Disney strongly portrays gendered stereotypes using their eleven official princesses. Young children, specifically young girls in this case, are extremely susceptible to being influenced by the portrayal of these gendered stereotypes. Golden and Jacoby performed research regarding how preschool girls interpret the gendered stereotypes shown through Disney Princess media, through both the young girls’ pretend play behaviors and the discussion of the princesses. Golden and Jacoby performed this research project in order to examine the perception of young girls in relation to princesses and awareness of gender-role stereotypes, a different research study found that girls who lived and accepted gendered stereotypes, in believing that women

Disney makes over $3 billion on their Disney Princess products every year and now have over 25,000 items in their princess collection (Orenstein 2). Disney has played a big role in shaping not only societal viewpoints on what young girls should like, but also what little girls believe they should enjoy as well. Gender stereotypes have been around for a long time, but now with technology advancements, such as media in western society is able to play a bigger than ever role in influencing people’s perspectives. Not only do we see gender roles and stereotypes in television shows, but also in advertisements and in children’s toys. Although many readers of Peggy Orenstein’s “What’s wrong with Cinderella” have argued that the princess culture is corrupting today’s young girls and making them more dependent on men, a closer examination shows that many girls grow out of the princess phase with no negative repercussions and choose whatever passions they want.

Authors James Poniewozik and Peggy Orenstein are both concerned with the increase of princess culture among young girls. Poniewozik’s article “The Princess Paradox” and Orenstein's article “Cinderella and Princess Culture” discuss similar aspects of princess culture that could be potentially harmful to it’s audience. Both Poniewozik and Orenstein take on a feminist perspective in their articles. Specifically, both authors discuss feminist themes in princess culture but Orenstein focuses on toddler to pre-teen aged girls while Poniewozik is more concerned with specifically teenagers.

Little girls? Or little women? The “Disney Princess Effect”, an article written by Stephanie Hanes was published September 4, 2011 the CS Monitor. Girls growing up in today’s society are being stripped of their childhoods. With fictional figures to dream of being, young girls aren’t falling in love with the beauty of the stories but more so they assume that they don’t look good enough to be like the world adored princesses. The author wrote this article in response to the epidemic of young girls growing up too fast and the concern it leaves. Between the Finucane Theory, the “Hottie Mystique” and the media onslaught will all reveal the beginning to a much bigger problem that these Disney princesses are creating. The author contends that young girls are losing sight of their childhoods and are becoming sexually advanced too soon.

What young girl does not dream of becoming a princess and living in a castle happily ever after? Virtually every young girl identifies with princesses and has watched at least one Disney Princess movie. From the first movies of Snow White and Cinderella, to the later movies of The Little Mermaid and Beauty and the Beast, to the most current movie Moana, Disney Princess movies permeate not only the movie theaters, but also our culture. In fact, “becoming a princess is as easy as purchasing a tiara and hosting a princess-themed birthday party or buying a Halloween costume and playing pretend” (Garabedian, 2014, p. 23). Nonetheless, as declared by Princess Merida in the movie Brave, “there comes a day when I don’t have to be a princess. No rules, no expectations. A day where anything can happen. A day where I can change my fate” (Andrews & Chapman, 2012). In other words, does the life of a princess measure up to the expectations of little girls everywhere? The Disney Princess brand has grown incredibly popular, especially with young girls. In spite of this, the franchise has also become extremely controversial due to potential gender stereotypes in the films. “Gender is one of the most discussed topics in today’s society…[it] represents and also reproduces certain attributes, expectations and roles which are associated with male and female…influencing the views and opinions of future generations” (Maity, 2014, p. 31). Yet, is the Disney Princess brand harmful to young children due to gender stereotypes? Two essays that contemplate the Disney Princess brand and gender stereotypes with opposite viewpoints on this controversial issue are “Girls on Film: The Real Problem with the Disney Princess Brand” by writer Monika Bartyzel and “In Defense of Princess Culture” by writer and mother Crystal Liechty. However, Liechty’s essay “In Defense of Princess Culture,” is the most effective article in convincing the audience of her point of view due to the claim, support, warrant, language, and vocabulary employed.

Disney is one of the most successful and largest companies in the world. They have their hand in nearly every form of entertainment as well as media, and broadcasting. Disney is best known for their animated films, unique cartoon characters, catchy musicals, and fairy tales that most of us were first introduced to as children. They are one of the few entertainment companies in the World whose primary demographic is children and teens. Nearly everybody is familiar with the Disney name and its brand, and its realistic to suggest that nearly everybody has experienced a Disney film and animated character at some point in their lives; which may have helped to influence them or their behaviors or even their

Society has its own idealized versions of every human sentiment. It relays on physical features as the best description of beauty itself, and follows an enchanted realism that leads to the disappointment of adults’ soul. Looking for happiness, one grows up searching for the perfect sweetheart that would honor Disney’s standard of true love. Shortly, reality hits the mind and one realized that not everyone lives in a castle. And now, all the eyes can see are peoples’ imperfections and every piece that is wrong with them. What most fail to realize is that there are more imperfect things in the world that princesses and princes in Disney, and that Cinderella is a handmade character; humans are actually given birth to. Influenced by the enchanted

Cramped in a small Los Angeles office, Walt Disney drew a few larger than life cartoons. After Disney’s big hit Alice Comedies and cartoons of Mickey and the gang, he moved his office to Burbank, California. There, Walt and his brother, Roy, came up with their most famous movies such as Cinderella, Snow White, and Alice in Wonderland. Now with two American amusement parks, three international parks, multiple cruise lines, multiple resorts, over five hundred films, and over thirty academy award, it’s hard to not heard of Disney. Every boy or girl has at least seen or heard of Disney movies. It’s such a big part of society today that it becomes influential in a kid’s childhood. This project will look at the underlying effect of the Disney princess phenomenon and how it shapes a young girls’ perspective of herself and how she’s “supposed” to be.