Distinctive competencies on Starbucks Coffee Company and Hewlett Packard

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Distinctive competencies on Starbucks Coffee Company and Hewlett Packard
a. Starbucks

Starbucks is the largest coffeehouse chain in the world with more than 19 thousand stores in over sixty countries. It is headquartered in Seattle, US.

The mission statement of Starbucks is to “Inspire and nurture the human spirit – one person, one cup and one neighbourhood”. The goal of Starbucks is to use the Starbucks experience to create awareness about coffee among the consumers.
In line with the above mission and goal of the company, the business strategy of Starbucks is to come up with innovative coffee drinks brewed from best of the cocoa seeds in the world and served to customers in a homely ambience.
The distinctive competencies which
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At the same time, a senior management would recognize the required changes in the corporate structure that might be warranted. Managing by walking around brings everyone on the same page. In the words of Mr. Packard, “It is necessary that people work together in unison toward common objectives and avoid working at cross purposes at all levels if the ultimate in efficiency and achievement is to be obtained.” The HP way of working includes following aspects as well o A focus on a high level of achievement and contribution. o To conduct business with utmost integrity. o To have respect and trust for all individuals irrespective of their hierarchy or roles o Teamwork is of prime importance. Objectives are won with teamwork. o To encourage flexibility and innovation.
There are few other aspects which differentiate HP. They are the objectives principle on which the entire business of HP resides and any key decisions that they take hovers around these objective principles.
- HP places a lot of value on customer loyalty.
- HP values profit earning for creating value for the shareholders
- HP does a lot of corporate social activities. It brings value to society by being an economic, social and intellectual asset to the community where HP does business.
- HP places a lot of commitment to employees and that is visible in their policies which are employee friendly. While US companies are known for its hire and fire policies, HP is a

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