Distracted Driving (Psas)

A Public Service Announcement (PSA) can help reduce the number of distracted driving accidents by explaining the horrible effects of distracted driving and the best ways to prevent distracted driving. Currently, the main source of distracted driving is cell phones. Cell phones cause a person to text, call, and use social media while driving; all factors that can be a deadly distraction while driving. A cell phone causes much distraction for the driver and may cause the driver to have a car crash that not only affects themselves, but also the surrounding people. As a community, we should be educating people about distracted driving in order to prevent the problem and decrease the number of accidents. Public Service Announcements are important as they provide people with evidence, resources to limit distraction while driving, and helpful/important information. Teenagers, children, and even adults will be able to be informed. Even though educating people through a Public Service Announcement is important, it might not be viewed by most people and will not be effective towards the younger viewers. Teenagers and even adults might dismiss a Public Service Announcement because the announcement does not grab their attention or because the person might not care.

Texting and driving are activities that separately are indispensable in everyday life, but together represent one of the greatest dangers society faces on a daily basis, from the moment the car starts and transits to the desired destination. It is so easy to look at the phone while driving! Everyone justifies themselves, “it’s just a second”, but everyone also knows, that only takes a second to have a fatal accident. This is why there is the need to raise public awareness and campaigning as in the Public Service Announcement, “Don’t text and drive”, produced and air on TV by News Channel 6 ABC, where the Pathos appeal in the most powerful rhetorical device used in the PSA and Logos and Ethos are also visible, but they are inferred rather than directly enlisted.

Simply putting down your phone and paying attention to the road is a decision that not only could save the life of a driver but could save a whole family and community a whole lot of hurt. At any given time during the day approximately 800,000 people across the United States are on their phone while driving, which explains why texting is the number one distraction for teens across the country (Don’t Text and Drive-Volunteer Society of America). However, we can change this. Educating teens about the true risks of texting and driving just might save a life. Any text can

Being the cause of a cell phone related accident can leave a person unable to handle the consequences of their actions. There is great concern regarding the dangers of distracted driving. This is made evident by legislation that has been put in place in the United States. According to the U.S. Department of Transportation (2011), nationwide, 34 states, the District of Columbia, and Guam have enacted texting bans. Current data from the National Safety Council (2010) suggest that each year, at least 1.6 million traffic accidents (28% of all crashes) in the United States are caused by drivers talking on cell phones or texting. The U.S. Department of Transportation (2011) states that nine states, the District of Columbia, and

"Distracted Driving." Opposing Viewpoints Online Collection. Detroit: Gale, 2012. Opposing Viewpoints In Context. Web. 6 Mar. 2013.

Prior to researching my topic, I knew that distracted driving was a serious matter, but I never thought too much of it. As a passenger in the car with adults and friends, I always saw them changing the radio station, talking on the phone, or texting, but never saw it as that big of a deal. As I watched the news, I used to see inventions and software come up all the time that is supposed to prevent drivers from driving distracted. Things such as cars with Bluetooth connectivity, and voice enable calling or texting were recently put into cars, and at first I felt it made sense. After I conducted my research, I

Every American in the U.S has an addiction of being on a phone while driving. The Public Service Announcement (PSA), “The Danger of Texting & Driving” presents an American teenager texting and driving. This PSA shows and explains what can happen when a person is in a vehicle and on a mobile device. As mentioned previously this video demonstrates what consequences can happen as a result of any American simply looking at his or her phone while driving. However, this short video also can teach and demonstrate why anyone should not get on anything that will cause a distraction to the person who is operating the vehicle. In the PSA, “The Danger of Texting and Driving” filmed by Blue Lobster Productions, the video uses pathos which overshadows both ethos and logos regarding the subject of texting and driving.

“Ding!” Ooh, you got a text. Check it! CRASH! Hundreds of thousands of people are killed each year due to texting while driving. The public service announcement (PSA), “Don’t Text and Drive PSA” clearly illustrates how quickly someone can become distracted and cause a deadly accident. In this PSA a teenaged girl is driving down a narrow two lane, two way trafficked street with her friends when she receives a text from her mother. The girl decided to answer the text and looks down, eyes off the road, and she veers into the path of an oncoming SUV without noticing. The cars are on a collision course when they both freeze, giving the drivers a chance to step out of their vehicles and assess the situation together. This allows the viewer to reflect on how the predicament could have been avoided and learn from the girl’s mistakes. “Don’t Text and Drive PSA,” produced by TranterGrey Media, strongly uses both pathos and logos rather than ethos in conveying how dangerous texting and driving can be.

Distracted driving in America is not a trivial issue in today's society. On average, eight people are killed and one thousand one hundred sixty one people are injured due to accidents involving distracted drivers, particularly due to texting. Distracted driving is a huge issue in our society. The risks are great and lead to unfathomable results. Distracted driving has also taken such a big toll on our Nation, that laws have been put in place in hopes of preventing distracted driving.

1). Texting and using a cell phone are the two most common distractions while driving (“Distracted” para. 1). It Can Wait campaign has started to stop drivers from using handheld devices (“Distracted” para. 3). Distractions affect one’s driving performance (“Distracted” para. 5). Drivers are distracted around half the time they drive (“Distracted” para. 5).15% to 25% of crashes on all levels are caused by distraction (“Distracted” para. 5). Texting increases the driving risk, even more than regular cell phone use (“Distracted” para. 5). When cops fill out crash reports, the states should keep track of them (“Distracted” para. 6). There are many distraction while driving that may cause the driver to take focus off the road (“Distracted” para. 8). Some distraction that everyone does is : changing the radio or a CD, talking to passenger, and observing the event outside the vehicle (Distracted para. 8). There are effects on telematics on driving behaviors (“Distracted” para. 9). Some say that the electronic device companies need to inform the public about the real use of these devices (“Distracted” para.

Shot to aim directly at people who tend to disregard warnings and are most like to be distracted drivers, texting and driving PSA’s bring awareness and self consciousness to the general public as they display from moderate to severe graphic scenes on what happens when you take your eyes off of the wheel. A distracted driving PSA ad is not only one of the best ways to alert people of the consequences of unfocused driving, but it can also reduce the number of distracted driving incidents, thus keeping families not only careful and alert, but alive and safe.

In 2011 alone, 1.3 million car crashes involved the driver being distracted because they were using their phone. This is a shocking statistic and what’s even more frightening is that even though it is a big problem, people continue to drive while distracted. There are plenty of methods that the public has tried for these distracted drivers to stop. One way is through a PSA, or a Public Service Announcement. PSAs are just what it sounds like. They notify the public about a certain topic that is critical to be heard. Even though PSA’s are have not been proven to be helpful according to recent statistics, I believe that it is just a good method that takes time.

Nearly nine in 10 teenage drivers have engaged in distracted driving even though they know that their actions increase their risk of getting into a car accident (Copeland). Drivers know that what they do is unacceptable but they still do it. Distracted driving is any activity that can distract a person’s attention away from driving (“Facts and Statistics”). Distracted driving can include changing the radio station, texting, eating, looking at an advertisement at the side of the road, or talking on the phone. There has been an issue in whether tougher laws are needed for distracted driving. To most people, tougher laws will make drivers not drive and be distracted because there will be a major consequence to it. Even though tougher laws will help some individuals,

Distracted driving has been the most recent cause of accidents on the road presently. Of course there are many other reasons why drivers get into accidents, but it is mainly because they get distracted. Police in El Cerrito, California even gave more than 600 citations in April to drivers for distracted driving violations (“El Cerrito”).Also,“nearly 6,000 people were killed and a half-million injured last year in the U.S. due to drivers being distracted”(“Distracted”).Distracted driving today causes many accidents through the use of technology, eating and drinking, and children in the backseat.

“In a split second you could ruin your future, injure or kill others, and tear a hole in the heart of everyone who loves you,” (Heit). This specific quote shows how the results of distracted driving not only affects you, but also those around you. Distracted driving has been a serious concern for many years. This subject has been an issue because of the dangers it brings to the safety of others. One major type of distracted driving includes texting and driving. which is becoming more popular in today’s society because many have cell phones. Another type of distracted driving is drinking and driving, this continues to stay a topic for many years. Although drinking and driving and texting and driving carry many similarities with the