Documentary Analysis: Fed Up

Shifts in the “Food Marketplace” have greatly affected our food choices and habits in the last 40-50 years. As one woman stated in the film The Weight of the Nation, “It’s so hard to combat with what the tv is telling you to feed your kids”. Advertising has come to a whole new level in our generation; you can’t turn on the television without seeing an advertisement for fast food or something equally as unhealthy. As another woman put it, “you are taught that you can eat anywhere, anytime of day, and that eating is a glorious thing”. Another shift that has occurred is an economic one. If you go into a poor neighborhood corner store like they did in the film, you would see chips, sugar, sweets, etc. All of these unhealthy foods are cheap, incredibly cheaper than fresh fruits and vegetables. Obesity rates in these poor areas are much higher than in areas with a higher average income. Culturally, our country is changing to one that is always moving; we don’t have time to prepare a meal for the whole family. It’s much quicker to buy unhealthy fast food that you know your family will enjoy than to prepare a healthy meal that they will grudgingly consume. The film mentioned that our bodies were originally built for scarcity. We are wired to react to things that are sweet and contain a lot of fat because when an animal was killed we had to be able to eat as much of it as possible. The signals telling us to stop eating had to be overridden. Now, we consume so much fat and sugar not

In “Extraordinary Science of Addictive Junk Food” by Michael Moss is about the rising numbers of obesity in both adults and children throughout the United States. On the Evening of April 8, 1999, some of the biggest food industries CEO’s ad company presidents come together for a rare, private meeting. Discussing the emerging obesity epidemic and how they should deal with it. Big time companies food is lacking the nutrients that a person needs and is more concentrated on how to make it more desired. Keeping the customers coming for more. While the industries are gaining a profit, the customers are gaining a big belly.

The issue of obesity in America is one that has been debated heavily over the years as health professionals advise people to count caloric intake and exercise, in order to maintain optimal weight. The documentary by Stephanie Soechtig named “Fed Up” contradicts these sentiments and gets to the root of the obesity issue in America. Although the documentary focuses on the the amount of sugar and unhealthy substances that are added into our food without the public’s discretion, the documentary reveals something so much larger about America’s industries and government as a whole.

Long ago, the ancestors of humans lived in unpredictable times in which meals were not guaranteed. Now in the 21st century, data suggests, as mentioned in Fed Up, that there will be more deaths caused directly or indirectly by obesity than by starvation. The documentary Fed Up focuses on the terrifying issue that plagues the United States and the world: obesity. It delves into the components that contribute to this menacing epidemic that only continues to get worse. The documentary builds on the stories of four young American children from all over the country that are severely obese. One of the kids, at 14 years of age, weighs over 400 pounds. Fed Up tries to answer one simple question with a complex and scary answer. How did the world get here? There are several different issues the documentary tried to address to answer this question. In the documentary, several misconceptions about food were dissected. In addition to debunking myths about food, the documentary discussed how it is possible to eat healthy for less money than eating unhealthy. Those were a few of the aspects that can have an impact on individuals, but the documentary did not stop there. It also attacked the huge food industry for their misleading advertisements and selling techniques, as well as condemning their focus of selling to younger people. Furthermore, the documentary explained how the food industry is so rich and powerful in the country’s capital that it has thwarted the many attempts in trying

Michael Pollan says in his argument that the western diet is chiefly to blame for a majority of health deceases, he says “the scientist who blame our health problems on defiances of these micronutrients are not the same scientist who see sugar-soaked diet leading to metabolic syndrome and from there to diabetes, heart deceases, and cancer” (421) Due to all this negative impact to our health Pollan says that the food industry needs new theories to better redesign processed food and the medical community to make new drugs to beget deceases.

The problem with food production in America is the mistreatment of livestock, the overproduction of corn in America, and the amount of corn feeded to the animals ; these issues affect consumers’ health because of the amount of diabetes has been increasing over years. Michael Pollan in "When a Crop Becomes King” he explains that the government pays for corn to be grown a lot more then it should be ,David Barboza in the article “If You Pitch it , They will Eat It” the way companies just want to get into kids mind by tricking them into telling their parents to buy them unhealthy food just for the toy it comes with, In “Pleasures of Eating,” Wendell Berry most of the people just rather be eating out then making food. There is uncertainty about the way food is produce because we cannot control people on what they

In Michael Moss’ article, “The Extraordinary Science of Addictive Food,” he discussed multiple methods food industries used to attract consumers to buy more of their products. He mentioned how multiple CEO’s of food companies discussed the health epidemic. He revealed, “Today, one in three adults is considered clinically obese, along with one in five kids, and 24 million Americans are afflicted by type 2 diabetes, often caused by poor diet”(476-477). Basically, Moss is stating that millions of Americans are at risk of or have type 2 diabetes because of the unhealthy choices in their diet. Similarly, in David Zinczenko’s article, “Don’t Blame the Eater,” Zinczenko blames food industries for the health epidemic. He stated, “But where, exactly, are

Journalist and novelist Michael Pollan writes about the trials and tribulations surrounding food in North America and raises questions regarding Western diet, which is mostly comprised of refined sugar and high fructose corn syrup and corn in general. He reiterates that chemically generated food is creating disease in North Americans; If we eliminate these factors and adopt the eating habits of less industrialized places in the world will we in our lifetime see rates of heart disease, type two diabetes and obesity decline dramatically? The western diet has evolved drastically in the last sixty years, so much so that people have become codependent on the government, dietitians and food agencies regarding their health and what to consume. The land is suffering from pesticides and singular plant farming, the alternative to this is to buy organic but at a higher price. Media has influenced the consumer to read the label and accept and trust the daily vitamin percentages on the box, as this is what is best for them. Money is the key factor in all of this and the government, scientific research and media know that, therefor the public is in for a shock when they realize that the very labels that are supposed to save them have fooled them.

(Parker-Pope, 2007) “If you have three dollars to feed yourself, your choices gravitate toward foods which give you the most calories per dollar.” said Dr. Drewnowski, Professor of the Department of Epidemiology and Medicine at the University of Washington. He further stated, “Not only are the empty calories cheaper, but the healthy foods are becoming more and more expensive. Vegetables and fruits are rapidly becoming luxury goods.” (Parker-Pope, 2007) Much of these cost are due to our Governments Farm Policy. Farm policy encourages the production of commodities for processed foods instead of healthy foods. Whether by intention or not, because of the low cost of commodities like corn and soybeans, sugars and fats like fructose corn syrup and hydrogenated vegetable oils, current farm policy has directed food industry investment into funding ways of using these cheap food additives in processed foods, thus causing consumers to eat more added sweeteners and oils than is healthy. Because these highly processed foods can be produced at a very low cost, they give significant profit for the food industry which creates an industry incentive to market “junk” foods instead of healthier foods. (Food without Thought:How US Farm Policy Contributes to Obesity)

In the documentary film “Fed Up”, sugar and the sweeteners in our food or beverages is featured to be the prime ingredient that is making the most of our adolescents obese. It tells of a few families struggling with obesity, and how these families have been trying to do everything they can to help their children lose weight. It shows what kind of food that they are eating at home and the weight problem that most of the family is struggling with. The food that is being served at schools and also the thousands of products that contain sugar, everywhere groceries are bought; sugar is the main cause for obesity. It tells that low wage earners have no choice, but to buy unhealthy food, because healthier food cost more. “The bottom line: cheap, unhealthy foods mixed with a sedentary lifestyle has made obesity the new normal in America. There is no single, simple answer to explain the obesity patterns in America, says Walter Willett, who chairs the department of nutrition at the Harvard School of Public Health” article in the U. S. News. Although it does cost more, a school of public health wrote in an article, “While healthier diets did cost more, the difference was smaller than many people might have expected. Over the course of a year, $1.50/day more for eating a healthy diet would increase food costs for one person by about $550 per year. On the other hand, this price difference is very small in comparison to the economic costs of diet-related chronic diseases, which would be

Michael Moss wrote in his book “Salt Sugar Fat” the effects of our nation’s increasing choice of unhealthy eating and the effects following that decision. The book defines the actions food giants like Pepsi or Kraft perform in order for more people to come back and purchase their product. By appealing to ethos, logos, and pathos, Moss achieves his goal in presenting and persuading the readers the growing problem American people have today.

Stephanie Soechtig, is an award-winning film-maker, and director and producer of the nonfiction documentary Fed Up. She began producing documentaries for network news programs such as Primetime Live and 20/20, while also working for Good Morning America during the 2000 presidential elections and the O’Reilly Factor. In 2008, Soechtig partnered with Michael and Michelle Walrath to start Atlas Films, which provided inspiration and education to consumers on the most controversial topics. So far, Soechtig has been awarded the “Best Documentary Feature” for Tapped (2009), “People’s Choice Award” for Under the Gun (2016), and Fortune Magazine named Soechtig as being one of the “Most Innovative Women in Food and Drink” (Biography). In 2014, Soechtig’s “Grand Jury Prize” nominated film Fed Up (2014), narrated by TV Journalist Katie Couric, was created in hopes of unveiling the hidden secrets of the food industry by using statistical analysis and research expert’s testimonies to inform viewers of the direct impact that the food industry has on the health of our nation’s most vulnerable population—children. Soechtig and Couric present the argument that the roles of our government along with the interests and processing methods of food industries are ultimately responsible for the increasing rates of childhood obesity in the United States.

In the article, “How The Food Industry Manipulates Taste Buds With 'Salt Sugar Fat'” it talks about the frightening truth that has been going on in the past few years with obesity and diabetes. Americans tend to have a huge addiction when it comes to food made with sugar, fat, salt, and as well as

When most people think about sugar, their first thoughts are not: heart disease, addiction, or slow and painful death; yet, unfortunately, these conditions are very real consequences of the unregulated and excessive consumption of sugar. In Nature’s article, “The Toxic Truth About Sugar” (2012), Robert Lustig, pediatric endocrinologist; Laura Schmidt, Professor of Health Policy at UCSF; and Claire Brindis, Professor of Pediatrics and Health Policy at UCSF, evaluate the world’s ever-increasing and toxic struggle with the substance sugar – also discussing counter measures to promote healthier diets amongst American’s and other societies. Lustig and his colleagues develop their argument using statistical evidence as they address the global impact of sugar, refuting minor oppositions, before dissecting each harmful aspect of the substance – even comparing it to substances more known for their toxicity. Eventually, presenting readers with possible routes of regulation, the authors firmly suggest government intervention in the production and sale of sugary foods. Although the argument is well executed, I remain unconvinced that government intervention is actually necessary.

Summary: This documentary showed how sugar is as addicting as cocaine. By 2050, one in three people will be diagnosed with type two diabetes, where in 1980, there was zero reported cases. Companies know this information and reduced the fat, but doubled the sugar in their product.