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E Startups : Service Providers

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Introduction
NinjaVan, RocketUncle and Ta-Q-Bin are courier service providers in Singapore which e-startups can leverage on to deliver their products to customers.
Based on their operational model, each provider has their own unique selling points, differentiating them from other competitors in the market.
Ninja Van prides itself on reducing the delivery cost for e-startups by having an algorithm that can optimize the routes of their delivery vans, cutting down on unneccessary costs incurred by delivery providers that do not have such a system.
Rocket Uncle’s value-based proposition is having faster delivery time by routing delivery assignments to multiple local networks such as crowd-sourced couriers or freelance drivers. Hence, there is no need to go through a sorting facility which would slow down the delivery process. They provide greater transparency in their deliveries, providing the details of the deliveryman to customers and vice versa, so that they would be able to contact each other directly should any problem arise.
Under a well-established company, Yamato Holdings, Ta-Q-Bin provides a variety of delivery services for e-startups to choose from, such as chilled and frozen parcel deliveries and locker collection points. However, Ta-Q-Bin operates by having their own in-house riders to make a point-to-point trip, not allowing for multiple deliveries and pick-ups in a single route, which may not be as cost-effective as Ninja Van.
This report compares the three

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