Effective Organizational Communication: a Key to Employee Motivation and Performance

3235 Words Mar 14th, 2013 13 Pages
Effective Organizational Communication: a Key to Employee Motivation and Performance
Kirti Rajhans Asst. Professor, National Institute of Construction Management & Research, Pune- 411045, India. Email: kirti.rajhans@gmail.com _________________________________________________________________________________________________ ABSTRACT: Organisational Communication, in today’s organizations has not only become far more complex and varied but has become an important factor for overall organizational functioning and success. The way the organization communicates with its employees is reflected in morale, motivation and performance of the employees. The objective of the present paper is to explore the interrelationship between communication and
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Recognition for the importance of communication to the management process can be attributed largely to the work of Chester Barnard (1938) who maintained that communication was the very “heart” of the management process. The human relationships movement of the 1940’s contributed significantly to the notion that communication in organisations should be a two-way process. It emphasized the concern for employee attitudes and satisfaction, stimulated research on employee involvement in decision making, the two-step flow of communication, and upward and downward communication flow.

Effective Organizational Communication: a Key to Employee Motivation and Performance _____________________________________________________________________________________________________________________

In 1950’s, research on the effects of feedback on employee performance and climate research was initiated. The problem of upward communication distortion was the focus of attention and research methodologies like ECCO (refers to Episodic Communication Channels & OrganizationsDavis, 1953) were developed. The term “communication audit” was first used by Odiorne(1954) as a description of the process used to assess the accuracy of management’s perceptions of subordinates’ communication. Communication audit methodologies advanced a general systems approach to the study of organizational communication. In modern days, we