Effects Of Food Advertising On Childhood Obesity

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Childhood Obesity How does food advertising affect the childhood obesity issue? 10/23/2017 Lilli Ebbeling Nutrition: Science and Applications Childhood obesity is a rising epidemic in America. The amount of fast food restaurant locations is increasing which also results in an increase in exposure to advertising. When an adolescent child is exposed to something advertised as fun and colorful or involving a toy they are more likely to associate those stimulating objects to the food and they will want to consume the advertised unhealthy food more often. According to the Center for disease control and prevention, roughly 17% of children from ages 2 to 19 are obese. In the Journal of Pediatrics, Bruce, et al conducted a study to see just how much a childs’ brain can be affected by the advertising of food. Weller analyzes the affect that fast food companies have on children’s weight due to the advertising they produce. Hoffman explains how most parents are in denial entirely about the weight issues their children have. Children are much more susceptible to becoming obese when exposed to advertisements for unhealthy and fast foods. Children need to be set up for life with healthy eating habits to prevent disease and health problems in the future. Why are children more likely to be obese when exposed to logos and advertisements? Bruce, et al conducted a study determine the effect of food logos and advertisements on the brains of young children. This study was done
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