Effects Of Technology On The Economy Of The Country

Bonny Doon Vineyards, a successful winery business based in Santa Cruz, California, has grown from selling 5,000 cases of wine a year in 1981 to 200,000 cases a year in 1999. To keep growing and be more profitable, the business must choose amongst three possible strategic directions. The first strategy is to start importing wines from Europe into the United States. The second alternative is branching into a retail outlet for unusual wines of great value, accompanied by a high level of service. Lastly, the business’ D.E.W.N could be expanded to include wines not made by the company itself but by other wineries that follow the same values and philosophy.

It depends on what types of products one plans to produce using the land. Since the winery business requires high investment in real property, it is important for one to make an investment decision on what market segment it wants to play in. Napa Valley is widely known as a good place for staring a vineyard and the land price is relatively higher than anywhere else in the US. The initial investment would affect the cost structure, which eventually drives up the price of wine. For example, budget wine consumption is very price sensitive and some competitors are trying to maintain their competitiveness with a lower price. If a company decides to produce wines from the winery in Napa Valley, soon, it would be forced to put a premium on the wine price to maintain a level of margin and ,eventually, the company would lose its competitive edge if it is a price player.

Technology has become a major focus when it comes to the twenty-first century. Every day there seems to be more technological inventions being made. While watching television it is practically promised that there will be at least one new technological invention being advertised to the public. As the progression in technology continues to grow, the impacts it makes on society are slowly becoming evident. It has become a controversial topic between generations. From smartphones to virtual reality, the negatives might outweigh the positives when it comes to future generations.

Wine production involves two parts of economic activity – viticulture and wine making in the winery. In the global context, wine production is dynamic due to the influence of globalization, technological advancements and extensive research. These have essentially influenced the nature, spatial patterns and the ecological dimensions of the wine industry.

They say things like, “There are too many drunks running around Eaton as it is now.” I think differently. With a winery right here in the town of Eaton, people won’t have the urgency to go to Richmond or Dayton, just to find a pleasure in drinking. Instead it will become more of a natural thing. Nothing will be special of traveling to a big city to drink. Why? When you have a new wine source in your own small town. There are many benefits to the opening of this winery. I believe that since Eaton is a fairly small town, buyers will take their liquor home and drink safely at a house. This will limit the death rate from drunk driving accidents. Zdobinski and Meeks plan to have 14 different tastes, so the selection is a fair amount. With some grapes coming from California, this may take years to get a full up and running estate grown

We have five classmates in our group and we went to visit the mackinaw trail winery together. The mackinaw trail winery is a small winery but have complete wine system. The overall aim of this visit was to explore how the wines and vines made in the state of Michigan. We took great interest to visit this winery because the wineries established in the twenty-first century and is also one of the fastest growing wineries in Michigan. Mackinaw Trail Winery is a family owned business that was founded in 2004. This winery Owned and operated by proprietors Ralph and Laurie Stabile. When we get there we saw many graph shelf near the building. After some formal greetings and introduction, Mr. Ralph Stabile and Laurie Stabile talk about the history of the winery. We know that Mr. Ralph have a dream to making wine so he started the conceive in 2004. At his young age, he often pressed grape with his grandfather who was a Sicilian immigrant. Ralph operated the winery until 2010 when his son Mr. Stabile took over. Dustin build a art facility in Petoskey because the winery need to redesign. The new site enabled the winery to continue growing while ensuring the production of quality products. The new winery place on 30 acres hill which is planted with 15 acres of grapes. Mackinaw Trail Winery gained some of the rewards and achievements in participating on the community development programs. The winery is become more and more Maturity and it will still growing stronger in the next decade.

The Case Study, “Ceja Vineyards: Marketing to the Hispanic Wine Consumer?” by Armand Gilinksy Jr., Linda I. Nowak, Cristina Santini, and Ricardo Villarreal deSilva (2010) outlines a critical decision a small, family owned winery in California is facing. The winery, Ceja Vineyards, is located in the Carneros region and is equally owned by four Mexican born immigrants of farm workers.

Much of California’s wine regions parallel in their respective histories. However, what sets Napa Valley apart is its rich collection of individual growers and producers dedicated to furthering the reputation of the region from the very beginning. Importantly, its unique location provides ecological serenity for the production of wine from its expansive variety of soils to the balancing effect of its climate.

Often I speak about vineyards that when you step through the tasting room doors it feels like you are home. At Mystic Hills Vineyard in Paso Robles you truly are in the home of the owners Joel and Judy Cox. Joel being highly successful in the movie industry as a film editor for the last 40 years and reaching retirement age, he and Judy decided to step into a family dream and pursue their passion of making wines. Both love the Paso Robles region and in 2004 Joel and Judy purchased 14 acres in King Ranch in San Miguel. Neither had experience in growing vines and making wines. But Joel being a perfectionist and with Judy managing the winery and actively taking courses at UC Davis and College of the Canyons to increase her knowledge of viticulture,

Interesting that you ask this of the northern states vineyards success. I actually travel to Chautauqua Institute a couple times a year and while you fly into Buffalo, New York, the drive to Chautauqua is lined with miles and miles of vineyards. This is a trip I love to make every chance I get, to see the beauty of this countryside as well as these vineyards, as far as the eye can see. It is wine country with over 50 miles straight of vineyards and, and all feeding off Lake Erie and Chautauqua Lake (“Lake Erie Wine Country” n.d.).

Finally, the last obstacle is technological. With renewable energy and green technology being new, the technology is simply not as efficient as it is required to be (New York Times, Arthur Ochs). Energy means nothing if there remains no long term way to store it, “Energy is most useful to us when it is concentrated, transportable and storable” (Powering Planet Earth, 41). So a larger capacity and longer lasting battery would be greatly beneficial to green technology as well as the outside that market due to the spillover effects.

Napa Valley is home to hundreds of wineries, offering first-class wines that are renowned around the world. In addition to taking in the assortment of wines, the wineries offer panoramic views, impressive architecture, elegant art, a rich history, gardens and an escape from the world. Each winery is unique and offers different features and benefits than the other wineries. The panoramic views, architecture and art are just three features to consider when choosing wineries to visit in Napa Valley.

In 2001 there were over 1 million wine producers worldwide, and no firm accounted for more than 1% of global retail sales. Because of this, it would be nearly impossible for the Robert Mondavi winery to dominate sales in any region. Due to Mondavi’s efforts, the winery became one of America’s most innovative,

This industry has seen very limited growth since 1986. Based on Exhibit 4 (C-271, the total wine consumption in the US) and Exhibit 5 (C-271, per capita wine consumption in the US) the wine industry is in the maturity stage. It could

Making wine is nothing else but a touch of passion, love and few drops of magic. From the first view, wine industry seems very artistic and secret at the same time. There is no doubt that hearing that Robert Mondavi Corporation is going to layoff 4% of its workforce ring the bell to the investors, at the same type the stock price dropping down dramatically makes an impression that the company is going through difficult period as the senior management is upon completing the reconfiguring future strategy. The big decision is whether to get back to original vision, and focus on the domestic market, which bring a 90% of revenues or continue diversification and keep on pursuing the vision of