Effects of Mass Media's Ideal of Thinness

The first one features thin models, the second one shows average-size models, and the third one shows no models. The authors try to prove that the exposure of thin ideal bodies in the media does negatively impacts young women’s body images. It was concluded that women that were exposed to thin ideal bodies resulted in a higher body-focused anxiety than those who are exposed to average-size models and no models. This article will be able to support my thesis because it shows the negative effects of exposure of thin ideal bodies to the female public and my thesis is about the negative impacts of ideal bodies exposure on self-esteem and self-image. This article will be used in the psychology section of the

To begin with, the media industry has the power to decide what reaches the public’s eye; therefore, they present to the public their versions of what “beautiful’ women should appear like. The media has created their version of what the “ideal body” should be. They continuously show the audience photographic images of models that appear extremely thin. Media meticulously chooses women with bodies which media calls “sexy”. Spectators rarely get a glance of women who are overweight. For example, all of the actress that make an appearance on television shows are below what is considered a healthy weight. Yet, this concept is what media has defined as beautiful, influencing many women to obtain a thin figure. As a result, of these messages sent by

One reason mass media is so effective at portraying unrealistic body types as normal is because the mass media helps to set what is perceived as normal. In an article about the mass media’s role in body image disturbance and eating disorders, J. Kevin Thompson and Leslie Heinberg state, “A sociocultural model emphasizes that the current societal standard for thinness, as well as other difficult-to-achieve standards of beauty

For example, the images and celebrities in the media set the standard for what we find attractive. As a result of, leading people to go to dangerous extremes to have the biggest biceps or fit into size 2 jeans. Today, more than 66 percent of Americans are overweight or obese. In the American body, the media idealizes images of the male and female bodies. But, at the same time the media in the form of television, the internet, movies, and print publications is more powerful than before. “We live in a day and age where people make it IMPOSSIBLE for women, men, anyone to embrace themselves exactly how they are. Diversity is sexy! Loving yourself is sexy!” (Strecker, 2015, para. 2).

The media group that retouches images skews the “normal” body image of people through many of its outlets, including models in advertising and magazines, and actors in TV and movie productions. “The average model portrayed in the media is approximately 5’11” and 120 pounds. By contrast, the average American woman is 5’4” and 140 pounds” (Holmstrom, 2004). This statistic shows how the media manipulates consumers into believing that because they are not what the average model looks like, they are not living up to a certain standard which implies that they need to look like that to be beautiful. Another research fact that shows a similar concept is that, “In the United States, 94% of female characters in television programs are thinner than the average American woman, with whom the media frequently associate happiness, desirability, and success in life” (Yamamiya et al., 2005). This association of female thinness and happiness, desirability and success makes consumers believe they must achieve this unrealistic thinness to achieve more ultimate goals and fulfillment in life. “The media also explicitly instruct how to attain thin bodies by dieting, exercising, and body-contouring surgery, encouraging female consumers to believe that they can and should be thin” (Yamamiya et al., 2005). This idealization of thinness in the media is seen so much, and is extremely harmful to women’s self confidence and is often associated with body image dissatisfaction, which can be a precursor to social anxiety, depression, eating disturbances, and poor self-esteem (Yamamiya et al.,

The media has distorted people’s views on the way they look at their own body image. The media has shown what their ideal body type is, while leaving people to feel as if the average weight is not good enough. (Cardosi, 2006) We live in a world where people feel as if having zero body fat is the idea body type to have. Pictures of models for clothing stores, bathing suits, lingerie etc. all exhibit to this to be true. Body image is perceived to be negatively influenced by the media and the way that the media displays their models. Parents, teachers, adolescence and even children all find themselves to be comparing themselves based on what the media exposes. (Levine & Murnen, 2009)

The largest forms of media we encounter in our daily lives are the advertisements and commercials we see on TV, the Internet and in magazines. One of the key strategies used to reinforce the feminine image is to depict every woman to be “thin.” This strategy is used all over the media and this depiction of “women should be thin” is negative. For example, “Seventeen” magazine, Pretty Little Liars star Troian Bellisario is featured on the cover captioning, “Get an insane body – It’s hard, but you’ll look hot.” This idea that the media is portraying to all women and girls is publicized wrongly. Everyone thinks that being thin is hot and if you are not thin, you don’t belong to society. However, this happens because women and girls are too taken away by getting slim,

Today’s culture has placed women across the globe in a position where they are constantly flooded with idealistic images that depict what the media perceives as the “perfect body.” Quite often, young university-attending females, those who are involved in social identity formation, are exposed to numerous forms of media that fabricate various experiences relative to body image. In the past, researchers have surveyed women who are exposed to body-related standards using multiple forms of mass media as a unified entity, which has caused for limitations since each means -such as magazine advertisements- differs in relation to how a thin idealistic image is portrayed. In light of prior research, Harper and Tiggman established that

Therefore, the commendation of such look and shape commercializes unhealthy body image and procreates eating disorders. Unfortunately, at present the commercialism of a perfect body is encountered by almost everyone on everyday basis. The public is bombarded daily with images of glamorously thin women in commercials, on billboards, in movies in magazines and etc?According to Melanie Katzman, a consultant psychologist from New York, the media has actively defined the thin ideal as success and treats the body as a commodity. (Rhona MacDonald, 2001) It is evident that the persistent advocating of the media and the society produced a constant pursuit of thinness, which became a new religion. A study conducted by Harvard researchers has revealed the effect of media and magazines on adolescent girls in high schools. The children were exposed to fashion magazines and television commercials, and a while after were given self-rating surveys. The study found that sixty-nine percent of the girls said that magazine pictures

Images in the media change almost constantly, but in the last 30-40 years, models and actresses have been getting increasingly thinner as time goes on. Recently, research has shone a light on EDs and their possible connection to the media as anorexia and bulimia rate increased during the 1970s, questioning whether the media was the cause of this increase (Driscoll and Campbell 2). This research has brought the possible connection between images in the media and body image to the attention of the public. The attention brought to the topic has sparked the controversy as people jump to either defend or berate the media for their portrayals of people’s bodies. As previously stated, media ideals change all the time. Since the turn of the century, the ideal female form has fluctuated between voluptuous and curvy, such as Marilyn Monroe, and thin and boyish, such as the flappers of the 1920s, but since Twiggy’s debut in the ‘70s, the standards have focused on thinness (Chittom and Finley 2). Even with the constant change and fluctuation, there has, historically, been an equilibrium in what body shape or size is “beautiful.” Twiggy’s debut, which started the skinny trend in the media, lines up with when the increase in EDs reportedly began, furthering the question as to what effect mass media has on women’s self-esteem and body

The pressure to have a perfect body is even greater due to media. But the truth is, most public figures are 15% below a normal and healthy BMI. This beauty standard is becoming increasingly difficult because most women (96%) are not born with this specific body type causing women to take extreme measures to accomplish this ideal. Media exposure of the thin-ideal body and materialistic values is causing eating disorders, body dissatisfaction and affecting a person's well being.

“To be happy and successful, you must be thin,” is a message women are given at a very young age (Society and Eating Disorders). In fact, eating disorders are still continuously growing because of the value society places on being thin. There are many influences in society that pressures females to strive for the “ideal” figure. According to Sheldon’s research on, “Pressure to be Perfect: Influences on College Students’ Body Esteem,” the ideal figure of an average female portrayed in the media is 5’11” and 120 pounds. In reality, the average American woman weighs 140 pounds at 5’4”. The societal pressures come from television shows, diet commercials, social media, peers, magazines and models. However, most females do not take into account of the beauty photo-shop and airbrushing. This ongoing issue is to always be a concern because of the increase in eating disorders.

There is much controversy around mass media creating unrealistic expectations of how we should “look”, i.e. the “ideal body/appearance”, based on what is portrayed in movies, television, videos, billboards, music, newspapers, fashion designers, health industry, magazines, internet and social media, where pictures are edited and airbrushed and many female celebrities and models are underweight and men are lean, strong and muscular.

Often, people of all ages, race, and gender catch themselves gazing into mirrors for hours, blaming themselves for the way they look, not realizing that the media is actually the one to blame for many people’s body image. Body image is the way people see themselves, or how they assume other people see them. It is not likely to see a plus sized model in a magazine or a model on the runway with blemishes on her face. A person’s negative perception of their own body is not because they think it is wrong to look and be healthy; it is because the media is telling them that being a size 2 with flawless skin is healthy and beautiful.

According to the National Eating Disorder Association the media has a major influence on what a woman’s body should look like. Every print and television advertisement suggests that the ideal body is extremely thin. However, most women cannot achieve having a super-thin body that the media favors. The resulting failure leads to negative feelings about one’s self and can begin a downward spiral toward an eating disorder (National Eating Disorders Association).