Emp Museum : An Immersive Pop Culture Oasis And A Center For Music And Science Fiction

1744 Words May 1st, 2016 7 Pages
Located in Seattle, Washington, EMP Museum is an institution that demonstrates and celebrates the creative process by engaging the imagination, and inspiring personal expression in current and future generations. Founded in 2000 by Microsoft co-founder Paul Allen, EMP is an immersive pop culture oasis and a center for music and science fiction. Exhibitions housed here are immersive installations focused on hands-on experiences. EMP’s mission is to be “…dedicated to the ideas and risk-taking that fuel contemporary popular culture…EMP serves as a gateway museum, reaching multigenerational audiences through our collections, exhibitions, and educational programs, using interactive technologies to engage and empower our visitors. At EMP, artists, audiences and ideas converge, bringing understanding, interpretation, and scholarship to the popular culture of our time.” Since 2004, EMP has partnered with Seattle Public Library to enable individuals experiencing financial, physical, or social barriers to visit the museum. Together, the partnership has opened its doors to all who might benefit from EMP’s rich educational and cultural resources and promotes diversity within both institutions. For the first time, EMP and Seattle Public Library are combing their forces for the development of an exhibition, Beyond the Glass Slipper: The Power of Shoes in Storytelling. This is an integrated marketing communication plan for EMP and SPL.
Goals & Objectives
1. Increase the awareness and…
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