Environmental Factors Affecting The Autonomous Vehicle Market

As for external factors one of the external factors would be perhaps a new law that is given and affects directly or indirectly the business and that business needs to make some changes.

A business does not operate in a vacuum.It has to act and react to what happens outside the factory. These factors that happened outside the business are known as external factors or influences.

Internal and External factors affect the four functions of management in several ways. A way that affect the external factor would be to encourage spending and making sure websites are readable and that buttons are operable and viewers have easy access without a large amount of difficult and straits. This can drive away business. The driving forces or environmental or forces, internal driving forces are inside the business and external forces are outside the business. Things that affect internal forces are machinery, equipment, computers capacity, culture, management systems, financial systems, employees moral. External factor are things outside the business things that affect this force is the

Introduction Automobile usage has increased in America and elsewhere in the world. In a research done by Sutherland, J., et al. (2004) “The US has a contributed to 200 million passengers in cars and light truck over the past few years. Further in 1990, studies showed that US cars increased six times faster than human population. The leaders in the automotive industry must adopt some key elements to ensure success in this fast-moving environment. They must invest in knowing their markets, building brands, adapting product strategies and taking long-term view on their goals and objectives. This paper outlines some of the key factors which should be considered. Environmental factors automotive designers and engineers have always said the main threats in the American Automotive industry are the environmental factors such as fuel economy and the clean air regulations. Automotive Emission posed different problems than manufacturing discharges such as coal smoke. Increased fossil-fuel emission has resulted from the million car increase. Irritation smog, which is comprised of carbon monoxide, hydrocarbons, sulfur oxide and other various chemical mixtures are cited in major cities such as Los Angeles. These auto emissions are also said to cause headaches, visual pollutions, contribute to lung cancers and other respiratory disease. In the end, the engineers have designed cars that are better environmental performers, cost effective and fuel efficient to reduce the environmental

External environmental factors are the macro environment affecting a business; they are factors outside the company and which they have no control over (Kotler & Armstrong, n.d.) these external factors bring about impacts to the company thus a company should always be prepared to react.

* Factors of internal environment include risk management philosophy, risk appetite, board of directors, etc.

Identify elements of the external environment and internal resources of the firm to analyze before formulating a strategy.

Internal factors are those that can be addressed within the organization. This would include conditions that might be addressed by operating procedures and/or management decisions. Management teams will be most effective in working in this area: perfect example is Southwest’s Tuesday meetings. External factors are those over which you have little influence, or are not in a position to change, but which have a direct influence on the success of your business: in this case, Continental Lite and Shuttle By United.

be either an internal factor or an external factor that influences the success or failure of an organization,

External environment consists of forces that directly or indirectly influence organization’s business activities. The actors and forces outside marketing that affect management’s ability to build and maintain successful relationship with target customers.

These factors influence the internal environment of an organisation and they help in identifying the past and the present of the company, It also provides a frame work for reviewing strategy position and direction of the company.

The internal factors are inclusive of the marketing mix of the organization and the organizational goals. The product itself is a huge

External factors are those that affect business from outside the organization. There are several external factors that affect the outcome of day to day business, even for a huge corporation like Disney. Walt Disney has been known for its family entertainment for more than eight decades. It started small in the 1920s and has grown phenomenally today to a global corporation. Even a business this powerful and profitable is affected by external factors.

Tesla, an innovative company initialising the movement toward self-driving cars, has recently been issued negative publicity as the safety of these cars is questioned (Levin & Woolf, 2016). The company’s primary marketing goals are to increase demand for the Model S Car, encourage brand loyalty and awareness and to empower customer contribution to product development (Mangram, 2012). Tesla, being the first entrant into the niche market of electric, self-driving cars has presented several opportunities and threats due to the strengths and weaknesses of the organisation. For the car industry, policy, legality, technology and the socio culture are the most influential macro environmental forces for the company (Mangram, 2012). This is due to the fact that legal restrictions prohibit Tesla in terms of safety standards and energy and policy conservation (Regulations of Emissions and Safety Standards, National Traffic and Motor Vehicle Safety Act 1966, Energy and Policy Conservation Act, 1975) (Korn, 2015). Research from Kissinger (2016) indicate that this is a threat for Tesla Model S as the regulation surrounding the dealership of products rather than the directly selling from the company may limit Tesla’s expanding and profiting opportunities. Technology is an influential macro-environmental force as the demand for more fuel efficient and environmentally friendly cars is on the rise. As demand increases, as does the number of entrants in the market and the

Factors that happen in the external environment are known as external factors or influences. These will affect the main internal functions of the business and possibly the objectives of the business and its strategies. The main factor that affects most business is the degree of competition - how fiercely other businesses compete with the products that another business makes. The other factors that can affect the business are: