Environmental Scan Essays

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Environmental Scan Nanette Guffey MGT/ 498 – Strategic Management Richard Haines September 17th, 2012 Environmental scanning is an organization’s strategic management and is actual important to the corporation. Environmental scanning is getting-together data for the external and the internal of the company. A SWOTT is the paramount technique to gather the data. A SWOTT is defining the strengths, weaknesses, opportunities, threats, and trends of the business. Environmental scanning can be defined as the procedure of collecting, examining, and…show more content…
The government has control over the manufacturing procedure of these products in terms of regulations. Companies, who fail to meet the standards of law, are fined by the government. Create value and sustain competitive Nike - “The SB&I team acts as a catalytic agent for sustainability companywide. Made up of about 130 people, the team leads sustainability strategy development; provides content expertise and consulting to teams companywide; collaborates with sustainability specialists in other parts of the organization; drives sustainability integration; leads engagement with stakeholders; works to mitigate risk and facilitate compliance; and reports on our progress to scale the impact of sustainable innovation beyond Nike” (Our Sustainability Strategy, 2012). “In May 2011, Coca-Cola took an important and exciting step in its sustainability journey by announcing the formation of a new global Office of Sustainability led by Bea Perez, our first Chief Sustainability Officer. While we have been making solid progress in recent years, this new appointment gives us an opportunity to create a unified team along with a more focused sustainability strategy” ("From Our Ceo", 2010-2011). Measurement guidelines Nike uses measuring guidelines through the Dow Jones sustainability,

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