Essay On Zara Fashion

1624 Words7 Pages
Zara clothing is Spanish based Inditex Group, and launched in the year of 1975. The contribution of sales of Zara clothing is about 63.8% in the group's whole sales of the previous financial year. Zara clothing has two major divisions for the product: apparels of men's and women's. Zara is known for its more innovative designs around the whole World; and each of the clothing line has of the following sections: Upper and the Lower Garment, Cosmetics, shoes and Complements. The Kid's clothing is consists in Zara's catalogue as very well. Zara is commonly integrated retailers which can designs, and produces and also distributes. The companies can mostly deals with the chain of supply, unlike the other kind of competitor retailers of the very same market; around the half of the Zara clothing products are can be produced in Spain, and one third in the rest of the Europe, and some in the Asian countries and the rest of the whole world. ZARA has about 1,608 stores and also has 213…show more content…
New search of market is the next step that after capturing our current existing market we can go to USA and the central Asian markets much deeply. Much more innovation, improved value and quality can added the products for our consumers. Adoption of the new technology will deeply help us to minimize the cost of our products. The research and development department can be making more strong and efficient for the product improvement and products availability. Improved and much more concentrated customers service. Provide continuous staff training and cost effective production of labor. Strive to increase the customer's expectations through the quality, customer’s services and innovation. Increase in the promotional activities through the online marketing to high market share. Building strong relations and very long term contracts with the whole suppliers will be more beneficial for the future
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