Ethics, Communication, & Social Media

1936 Words Mar 24th, 2012 8 Pages
It has become appallingly obvious that our technology has exceeded our humanity.
-Albert Einstein

Ethics, Communication, & Social media Social media is a collection of user-driven, web-based technologies including blogs, social networks and video-sharing platforms. Together, these media have revolutionized the way we communicate and share information. Because of its relative newness, and its vast and continually evolving nature, social media presents as a complicated and multi-faceted issue. Social media sites are infinitely diverse, ranging from wikipedia, the online crowd- sourced encyclopedia, to digg, the social bookmarking site that allows users to “like” or tag websites as well as sort through other users’ tags. The
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Furthermore, a recent study has shown that social media use by employees is costing U.S. business million of dollars each year in lost productivity.[2] Social networking sites are a dangerously sharp double-edged sword. Professional sites such as LinkedIn can showcase one’s talents and provide an advantage within a large applicant pool while personal sites, such as Facebook, Twitter, myspace, even YouTube, if used irresponsibly, can make public many aspects of an individual’s private life which can reflect negatively, when viewed by others. The article “Didn’t get that new job? You need a better Facebook score” (Garling) highlights one of the many ways prospective employers can quantify someone based on their social media presence. The article describes a process whereby hiring managers rely on a consulting firm of sorts. This firm provides a score for each applicant based on their social media presence. Understanding the impact social media has had on the business world is particularly important for the younger generation, those teenagers and twenty-somethings who are most likely to post something that may come back to haunt them in years to come. As college students, we must realize that our future can be made or broken by something we consider trivial. For all those concerned with their professional reputation, responsible use of all social media is imperative. In the opinions
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