Ethics In A Research: Ethics And Ethical Statements

The physical store is an “experiential centre” where customers are able to interact with the brand and although e-retail provides choice, convenience and access, face to face customer service still reigns supreme (business insider article) the physical store plays an important role in the retail industry allowing consumers to touch, feel and take a product home fast. By increasing physical presence, and improving systems and processes, companies will be able to enhance the customer experience.

Retail shopping provides a great experience for the consumer, and can be better than internet shopping in some ways. When retail shopping, you can actually touch the product, and see it with your own eyes. This provides reassurance to the consumer that the product is the quality that they intend to buy, and can trust the store. Normally, if an item is boxed, the store will have a show model that potential buyers can interact with and base their decision of whether to buy it off of the functionality and price of that item. Retail shopping also allows the consumer to pay with cash, an option that internet shopping does not feature. This means that people can only pay for things with the money they have, and avoid credit build up on credit cards. On the other hand, some say retail shopping is not as good as internet shopping.

Different ways of buying household and personal items include using the internet and shopping in person.

Since buying items in a retail location is quite often more extravagant than buying the same things from the Internet, there must be a more prominent understanding of why that is and how this can advantage you.

Well, to be brutally frank, an online business enterprise trumps all the advantages of a physical store. Why, you say? Because an online business has several distinct advantages that would put any physical store to shame. Yes, we have to admit there can be a convergence between an online business and a physical store - as an entrepreneur you can get the best of both worlds. But if we are to take it singly, an online business is better nowadays. And here are some of the reasons why:

Another advantage of ordering online is that you get access to many choices. Online stores are able to provide a large number of choices, because they do not have to physically keep the frames on display. This gives customers access to increased number of options.

It will be preferential that there is a sequence of buying items you can search for on the online web and get all your buys you are certain to avail through web as you might expect.

Get acquirements and connect with a more acceptable store to reason having purchases online and attain. Have reluctance to consistently buy items you understand make best choices online.

This is not a discerning issue when Nordstrom has been selected with priority and provides major discounts on offers you would certainly require adhering to. With several deals you are interested and more assured to get provisions you adopt in a fashion you would willingly acquire through the web based store, you can confidently access it and buy stuff you need whenever you are purchasing online.

This chapter will discuss and outline the case study and the ethical consideration of the research. Research is a mutual undertaking between researchers and participants and therefore, must be handled with trust and fairmindedness. This is to “avoid harm to participants, ensure informed consent of participants, respect the privacy of participants and to avoid the use of deception” (Gray, 2011, p.73). Furthermore, consent must be given without coercion, meaning that participants fully understand the actions of the research and how the results will be used, Burns (2000).

In addition, a huge benefit of shopping online is that it allows product and specification comparison so you can purchase what you need and pay less. Online stores have a lower overhead than the traditional stores offering better deals, and the consumer is able to find the product they want at a better price. In traditional brick-and-mortar stores, sales have limited quantities at hand, but online stores are able to keep a bigger inventory giving online shoppers more opportunities to find a bargain. In fact, shopping at several stores at the same time guarantees the consumer the best deal. Shopping online is simple, and finding the right product is easier. If you are shopping for a digital camera at the store it might be a little overwhelming to see the camera selection with so many specifications. Sales representatives can sometimes be misleading in an effort to make the sale. Online side-by-side product comparison will allow the consumer to

Other retailers have like products and same brands in their stores. Also, its prices are relatively high compared with some supermarkets and online stores.

This is when business like John Lewis gives customer option to buy item from their physical store and

Furthermore, they offer to the customer the experience to buy in a physical store, compared with Amazon that is one of the strongest competitor, there’s no doubt that the internet, and the mobile web in particular, have changed the way people shop, but there is strong evidence that consumers continue to value the experience of

Customers today still prefer to shop on-line because of multiple reasons. The first one is that it’s convenient, because it’s very easy to quickly log onto a computer and place an order for a product. A second reason would be that it is less expensive, since there is no wear and tear on a car for driving to the store, no gas, no expenses for eating out while shopping and less impulsive purchases are made. Another reason worth mentioning is that customers can find a greater variety of a certain product on-line then in-store. Plus it would be very time consuming to go to as many stores as websites were visited to see the same variety of products. The final reason to shop on-line vs. brick and mortar would be the ease of comparison shopping. Multiple websites have also been developed