Ethics and Cigarettes

592 WordsJan 28, 20182 Pages
Although cigarette advertisements were banned from broadcast media, including television and radio in 1971, the tobacco industry still continues to produce ads through other means but under strict restrictions. Cigarette advertising is allowed in business establishments or magazine publications that are strictly for adults over 21 years of age. The Food and Drug Administration (FDA) announced many restrictions in 2010 on the way that tobacco can be advertised. For instance, tobacco companies can no longer sponsor sporting/entertainment events and cannot sell cigarettes in packs fewer than 20, which eliminates the “kiddie packs.” In addition, a regulation for billboard advertising is up for discussion and is being processed (Food and Drug Administration, 2014). However, the laws and strict regulations that have been passed are in conflict with the best interest of the cigarette companies. The extent to which tobacco advertising contributes to the increase in smoking habits has been debated and still is being debated. The focus is heavily on the degree to which the advertising affects adolescents. Previous research which is explored above, suggests significant relationships between smoking behavior among youth and these advertisements. Tobacco companies on the other hand, have tried to prove their ads are not directed towards our youth. Specifically, the R.J. Reynolds tobacco company has run full page ads in national magazines advising youth to not smoke. They have asserted
Open Document