The modern fast food industry has undeniably transformed and helped define the American way of life, but not all in positive ways. The industry capitalizes on the exploitation of workers, consumers, and the environment, and Eric Schlosser’s book Fast Food Nation addresses these very issues of the fast food industry. Schlosser criticizes these fast food corporations, projecting his argument to all consumers of fast food. Eric Schlosser’s primary goal is to reveal the deplorable business practices utilized by the fast food industry, and he uses the three appeals of ethos, pathos, and logos all as tools to help persuade the reader and strengthen his argument. Schlosser uses appeals to ethos in order to convince readers of his credibility and authenticity, cementing his criticisms against the fast food industry as valid and deserving of attention. Throughout his introduction, Schlosser often writes in the first person, proclaiming that “I am concerned about [fast food’s] impact on the nation’s children”(9), and describing why “I chose Colorado Springs as a focal point for this book”(7). Schlosser thus explains himself to the reader, not only justifying his actions but more importantly using a more open and intimate tone to establish his persona of someone who sincerely cares for his nation and his cause. Schlosser also makes sure to mention that he visits all the settings he writes about in person. In one instance, he writes of the conditions he witnesses “during [his] trips
The investigative journalist, Eric Schlosser, has written a book to illuminate an epidemic that started in America and is now becoming one of the world’s largest problems. In Fast Food Nation, Schlosser frames today’s Fast Food giants in history,American entrepreneurialism, and over consumption in respect to consumer and employee wellbeing. The power of all modern Fast Food giants combined have eclipsed the power of any one government. Marketing has become a key component to luring consumers to fast food. Schlosser makes the argument that a once AllAmerican ideal, fast food has grown too big to control.
In the novel Fast Food Nation: The Dark Side of the All American Meal, journalist Eric Schlosser investigates the influence of the American fast food industry. One of the most prominent rhetorical devices that Schlosser utilizes throughout his writing is Logos. Logos is one of three rhetorical appeals and, as defined by Aristotle, is the appeal to logic and is a way of persuading an audience through reason. By presenting facts and statistics on nearly every page Schlosser subconsciously causes the reader to see his point. He uses data to reinforce the reality that is how fast-food has negatively revolutionized the average American’s way of life.
In 1987, IBP (Iowa Beef Processors) fined 2.6 million dollars to a Dakota City Plant for underreporting injuries, then another 31 million for a high rate of cumulative trauma injuries. The book spoke of the dangers and the “behind the scenes” event behind the making of fast food, such as the process of the food and workers undergo. Eric Schlosser spoke about fast food, showing us what we’re really eating and the tragedies behind the closed doors of the slaughter houses. The book explains fast food in another sense. He wrote the book because he wanted to inform the reader of the reality of fast food and the way the workers put their lives on the line. In Fast Food Nation, Schlosser’s purpose is to get the word about the terror in the fast food industry as demonstrated by his use of rhetorical strategies such as, repetition, figurative language, and pathos.
Eric Schlosser’s novel Fast Food Nation provides a deep insight into the systematic and unified world of the fast food industry. From the title alone, readers develop a clear sense of the author’s intention for writing this book. Schlosser’s purpose for writing the novel is to raise awareness about the impact and consequences of fast food industries on society. The purpose of the novel is achieved by the author’s use of personal stories, and by relating fast food to various aspects of society.
The author displays the harsh actuality of the fast food industry through the use of ethos. Schlosser’s writing in Fast Food Nation is from a first person point of view for the most part due to the fact that the anecdotes and people that are mentioned throughout the book are people or stories the author has witnessed himself, heard from the source himself, or met himself. For instance, Kenny is a man that is introduced in Chapter 8. Kenny worked for a meatpacking company and met with Schlosser for an interview. Kenny, during the
This book discusses the fast-food industry and seeks to describe the impact of the industry on the U.S. economy and society. Also, it talks about the guys who has been investigating the fast food industry for many years. From his broad research, he has uncovered an abundance of little-known, frequently unsettling truths about the fast food industry.
Eric Schlosser is one of the authors who describes the fast food phenomenon in his book Fast Food Nation. According to him, the biggest problem is the fast food industry that is increasing day by day. Fast food has affected not only the restaurants and the market, but also all the sectors of people's life, from the professional life to the personal one. This affirmation is sustained by Schlosser's statement: "Fast food has infiltrated every nook and cranny of American society. " ( Schlosser 3 ) The fast food industry has got into institutions and parts of the world that no one believed would be affected. Moreover, the power of fast food can be seen by taking a look at the American individual, who gives fast food different
The All-American meal takes more out of Americans to make then at first glance. Eric Schlosser’s book Fast Food Nation delves deep into the intricate workings of the fast food industry to expose mistreatment and cruelty towards workers in the business, just as Upton Sinclair had done in the early 1900’s regarding the meat packing industry. Schlosser is able to bring light to the darkness behind the All-American meal through extensive research and personal confrontations of which he has high regards for.
Fast Food Nation, by Eric Schlosser, is a stark and unrelenting look into the fast food industry that has ingrained itself in not only American culture, but in culture around the world. There is almost no place on earth that the golden arches has not entered. Aside from Antarctica, there is a McDonalds on every continent, and the number of countries that have fast food restaurants is growing on a daily basis. Schlosser describes in detail what happens behind the scenes, before the hamburger and fries come wrapped in environmentally safe paper and are consumed by millions of people daily
1. Eric Schlosser chose the topic of fast food industry because he became quite inspired after reading an article about illegal immigrants in a strawberry field and how they a suffered in the process. The article was based on an investigation that was placed on the fields while they worked. It was also based on the immense impact that this industry had on society. Schlosser wanted to as said in his book “shed light” to the world on how successful hard working industry works. Also the way American industries portray and work in the diligent industry throughout the years . Since the fast food restaurants are known as one of the most active businesses which makes them a perfect example of what he was trying to convey.
Knowing what is in your fast food might make you think twice the next time you devour it. As the rise of the fast food nation in America has increased to an all-time high, so has the weight and waists of Americans all around the country. Not only has the United States grown to love the acquired taste of greasy golden fries and juicy burgers, it has also grown ignorant to the way their food is prepared. In the novel, “Fast Food Nation: The Dark Side of the All-American Meal”(2002), by Eric Schlosser, he makes compelling points in his position against the fast food industry.
Eric Schlossers book Fast Food Nation is not only an expose of the fast food industry but also shows how the fast food industry has shaped and defined society in America and other nations as the fast food culture spreads globally. He connects the social order of society to the kind of food it eats and the way it eats that food, and relates fast food to other social processes and institutions. His facts are based on years of research and study, and are presented in and easy to follow narrative. Schlosser is so thorough and convincing in his argument, it's impossible to
“In many respects, the fast food industry embodies the best and worst of American capitalism at the start of the twenty-first century – its constant stream of new products and innovations, its widening gulf between gulf between rich and poor” (Schlosser 6). In 2001 Eric Schlosser published “Fast Food Nation.” Eric Schlosser’s early 21st century muckraking text, “Fast Food Nation,” attempts to shed light on the consequences of the fast food industry on American society. The rise and growth of the fast food industry, like the meatpacking industry, illuminates the evolution of the American dream in post-World War II America. “Fast Food Nation” is a book about fast food, the values it embodies, and the world
The story of the fast food industry and its effect on the world is well told in the book Fast Food Nation by Eric Schlosser. Schlosser makes the claim that, what started out as a special treat for the kids eventually ended up defining a way of life. During a brief period of time, the fast food industry has helped transform not only the American diet, but also our countryside, economy, workforce, and popular culture. The book thoroughly describes how important the two factors of money and power are in today's society. The book clearly establishes the broader thesis that as consumers, we should know what we eat even if it makes us uncomfortable by the knowledge.
He wants to show a personal account of the difficulties that everyday people endure trying to accommodate different aspects of a fast food meal possible to the consumer. By stressing this, Schlosser also shows the need for the sanitation of fast food to be dealt seriously. He directs these ideas towards the less informed of American society. Schlosser wants to reach out to those that wish to become more informed of the fast food aspect of America, and to Americans, fast food has become a normal aspect of life. Even Professer Pothukuchi, of Wayne State University agrees that “fast food is destroying us: individuals, communities, work and family life, and indeed, our very connections with the world” (Pothukuchi 1). This book is intending the audience to steer away from what seems harmless, because fast food seems innocuous, when in reality is the opposite.