Ethos Pathos Logos

GEICO, the Government Employees Insurance Company, and Esurance Insurance Services, Inc are two auto insurance based in the United States. In their advertisement, GEICO features a piglet, Maxwell, attempting to obtain a driver’s license from a snarky old clerk using the insurance information on his phone. On the other hand, Esurance depicts an elderly woman, Beatrice, in the process of showing her friends her “wall”when, in good faith, her friends corrects her, causing Beatrice to “unfriend” her. GEICO and Esurance, in attempts of persuasion, use pathos, ethos, and logos to sell their product

This paper analyzes the types, forms, and effectiveness of the author's use of pathos to evoke emotion from their audience to persuade them to support the purpose of their message. Defined in the course pack as "using emotion to persuade" (Heasley et al. 128) pathos is a technique rhetorists use to garner an emotion response from their audience through one of four methods. These five methods are word choice, vivid examples, personal experience, scare tactics and sensory details; authors can employ these methods individually or in conjunction with one another to invoke a pathetic response from their audience.

Early on McCarthy states the the point of this study and article is to, “Contribute to our understanding of how students learn to write in school.” (234). McCarthy literally wants to make the point that learning to write should be viewed as a growth process from both a social and individual aspect depending on the situation. (234). McCarthy observed a college student as he took three different courses composition I, poetry, and biology. McCarthy explains that through her examination of the the

I found “Shitty First Draft” interesting due to humorous tone remains throughout the essay. After reading this paper, I realized how important to convey different tones of writing in accordance with the situation or the story you are telling; it is reflective of your writing style, current mood and even your point of view towards certain subject matters. For example, in “Shitty First Draft”, the author reveals some facet of writers in face of challenging themselves to finish writing. Instead of being calm and relaxed, those writers are anxious and worrisome as the author states, “It is not like you don't have a choice---because you do---you can either type or kill yourself.” By telling the readers a few writing stories in an amusing way, the author successfully makes the difficulty of writing understandable to the readers. It is like telling yes, I understand your pain because I went through it before and everyone did. By doing so, the author makes herself approachable to the students who struggle with writing and those potential readers are now more willing to listen to her advice.

In Neil Postman’s novel, Amusing Ourselves to Death, he argues that rationality in America has become dictated by television. Through the use of ethos, pathos, and logos, Postman demonstrates that his claim is valid and reliable. These are three forms of persuasion that are used to influence others to agree with a particular point of view. Ethos, or ethical appeal, is used to build an author’s image. Ethos establishes a sense of credibility and good character for the author (Henning). Pathos, or emotional appeal, involves engaging “an audience's sense of identity, their self-interest, their emotions” (Henning). If done correctly, the power of emotions can allow the reader to be swayed to agree with the author. Logos, or logical appeal,

As Meredith Grey, my fictional idol from Grey’s anatomy would say, “Progress looks like a bunch of failures”. A main focus of this semester was learning our audience, and convincing people of things through writing and or visuals using ethos pathos and or logos. I did not see the connections of any of my papers from the first to second semester at first. But my memoir from the first semester and my campaign project from this semester both use pathos, emotion. For me it was easiest to write about the pathos, but the ethos and logos part was out of my reach. I left some of my comfort writing the campaign paper using all 3 and it gave me a better understanding as a writer to keep in mind who am I talking to, what message am I trying to get across

As I began to read this article I noticed that logos was definitely used as one of the rhetorical appeals. The author attempts to persuade his audience by making a claim and providing some type of proof after each claim. For example, “Papa John’s says it has been pulling advertising associated with the NFL. The league, it says, has given some feature spots in return.” This quote was provided after the author mentions how, “Papa John’s is no longer going to advertise with the NFL.” The first example of how he makes a logical appeal. At the end of the article he also mentioned race, stating that “Most whites are not racist,” and how “To accuse so many of it is to see those fans simply walk away from the game.” That is a pathos appeal or in other

I will be talking about the different rhetorical devices being used in these four articles. Such as SOAPS, ethos, pathos, and logos.

Writing to me has alwyas been that subject that i want to just get up and run away from. To me numbers have always and will always make more sense to me then the teqniuqe of writing a paper. My entire highschool career I despised writing as i said but reading this was very interesting to me. I never had someone show me the correct way to write especiialy in a satirical tone. That is what made this article fun and enjoyable to read. When he said not to ramble on he simply stated "i won't ramble on about that". He makes it very clear what the writer and reader is to expect when riding. One thing i learned about writing is that ever person on this planet has a way he or she writes. It may be similar but there is always something about you that

Overall, this data indicates the students need to learn and new ways of writing than what they traditionally consider writing, which is, “you can only write a story if you know how to spell all the words

This was a very interesting article to read, and I found myself agreeing with just about every point. I definitely know that I have never really been an amazing writer so when some unfamiliar genre comes up I just default to what I know. The point about most students only really writing the same 5 paragraph essay throughout their K-12 school careers is very true. The only time where it was not that style that I can remember is the last couple years of high school. In my 12th grade English course it was almost all rhetorical writing even though the teacher never really framed it as something different. There was also different forms in the science classes that I took where one year I even had to write a scientific report and journal. While

Education is a vital part of today’s society, therefore proper education is extremely important for students. Of all subjects and information taught, the most important is how to be a good writer. This knowledge can help students no matter what job they pursue after college. Writing is always involved, whether it is writing an email to your boss or a thirty page lab report, it will always be necessary. Yet nowadays there is an issue in our educational system involving student writing. Essays and papers are being graded based off of different rubrics consisting of a set of instructions to follow. Teachers are more concerned with the grammatical aspects of writing rather than the quality of it and students care more about receiving good

Overall, this paper has helped me to identify my own weaknesses when it comes to my writing Which I think will equip me to give those areas the extra attention they may need when I’m writing future papers.

Admittedly, I have always taken an interest to writing. However, that doesn’t mean that my writing skills were any good. In fact, I constantly failed my assignments to the point where I quit writing altogether, beginning in second grade. At such a young age, all of those failures were a powerful motivator to quit writing. I could never imagine writing a paper that would satisfy anyone, let alone my teachers who I believed to be so ruthless. One evening, I read the novel The Clockwork Three. I felt greatly connected to the story, and that made me realize that writing is about engaging readers. From that point afterward, I noticed that my past papers

There are parts of the article where Professor X seems to enjoy teaching. "I love trying to convey to a class my passion for literature, or the immense satisfaction a writer can feel when he or she nails a point,” (X) he says. So for a portion of the semester, he enjoys teaching. Only when the students have to write papers, and the failing grades begin, does he make a downward turn to negativity and despair. Reading through the article, Professor X appears that he has been teaching for quite some time. Writing is a talent that develops over time and requires hard work and effort. Not everyone is naturally gifted with this skill, but with guidance and