Euphemism is commonly understood as “the substitution of a mild, indirect, or vague expression for one thought to be offensive, harsh, or blunt.” (Noronha, 2013). When expressed correctly euphemism could be used in a context where it typically involves a delicate intertwining of metaphor, understatement and abstract phraseology. Ph.D. Ashely Noronha wrote an article explaining the understanding of euphemism. Below is a list provided by Noronha to help the instructor understand the meaning of “Euphemism” in a written context: Euphemism Used for Downsizing Firing Employees Ethnic Cleansing Genocide Gentlemen’s Club Strip Club Pre-owned Vehicle Used Car Family Planning Contraception
For example, in the letter Barry says, “Millions of people routinely ruin perfectly good hamburgers and hot dogs by putting cold ketchup and mustard on them” (Barry). In the quote exaggeration is shown through hyperbole when he states that hamburgers and hotdogs are completely ruined, from cold ketchup and mustard. The author knows that burgers and hotdogs are not actually ruined from cold condiments, they’re just simply not to his liking. The intended response for the reader was a light laugh or chuckle because they soon find out that the narrator is making fun of people who use cold ketchup and
In “Every Little Hurricane” by Sherman Alexie, the story takes you through a damaged, poverty suffering, Native American family through young Victor’s eyes. This story opens the reader’s eyes to those who may not have the luxury of money. Poverty can definitely take a toll on a family. The effect of poverty also brings alcohol. Victor’s family definitely has a major issue with addiction to alcohol. This has become the normal for Victor because his parents drink a lot. You can inference this from the story. The author of this story has used many pieces of figurative language to enhance the theme and also improve the story and keep the reader’s attention. One example of figurative language in the story was Alexie’s word choice and dialogue. One example of this from the text is, “Goddamn it, one Indian yelled at another as the argument began. “You ain’t got shit, you fucking apple” (pg. 2). This example from the text shows how Alexie uses specific words of the Native Americans and uses it to impact the reader. He also uses some harsh swear words to give the text a tone/mood. He makes a unique and ragged tone with his word choice. The swear words represent the harshness and how bad of a shape Victor’s family is in. The author also uses the insult “apple” in the example earlier. “Apple” is an insult used by Native Americans to call someone who is Native American on the outside but acts white on the inside. This is added to the story to give the dialogue more importance. These words strongly impact the characters of the story and you only get why if you know what it means. This makes the reader think deeper into the story. Another example of dialogue and word choice is, “They always fought. Had been fighting since the very beginning. “Well, tell them to get their asses out of my house,” Victor’s father yelled again, his decibel level rising to meet the tension in the house” (pg. 2). This shows a good example of Alexie using word choice and dialogue throughout his story. Because the words chosen give a vibe of how intense the scene is. When the author mentions that the father’s voice reached the amount of tension of the house, this made the reader almost hear how loud the
Lucas, K., & Fyke, J. P. (2014). Euphemisms and ethics: A language-centered analysis of Penn State's Sexual Abuse Scandal. Journal of Business Ethics, 122(4), 551-569. doi:http://dx.doi.org/10.1007/s10551-013-1777-0
The next example of figurative language is a hyperbole. “It isn’t a soul in this green world of God’s that you can trust” “she said” “and I don’t count nobody out of that not nobody” (O’Conner 1955) These statements were over exaggerated
A euphemism is used to express something in a neutral or positive manner in place of
In the essay “Doubts About Doublespeak”(1993), William Lutz depicts how utilizing doublespeak can damage a society. Lutz begins with providing examples of doublespeak that range from silly to serious, showing how doublespeak can be harmless, but also disguise a truth with a manipulation of words. There are many different types of doublespeak, Lutz breaks it down into four different categories euphemism, jargon, gobbledygook and inflated language. By breaking them down, Lutz shows the audience that they share similarities in which they make something negative sound better than it is. There are more types of doublespeak that can be seen all around us, moreover, as more doublespeak is being created everyday and everywhere it becomes difficult
I believe Jack dodged his responsibility by ordering Bob to get rid of Kelsey. He is Bob’ director, and he has the authority to ask him to get rid of an employee who does not perform properly.
Argue a case for either the usage of hyperbole or understatement. Which do you think is more effective? More humorous? Explain your opinions, citing examples from the texts.
A good example of this is the words thoughtlessly and negligent. These words are very similar in meaning; not showing consideration for the needs of other people; and they convey a negative connotation, because the author is saying they don’t really care about their dogs and not really thinking of their dog. They’re connected to the tone because it’s what the author is accusing the “careless” dog owners of. They are relevant becuase in reality, it’s posing a question; “If these owners love their dogs so much,
Weasel words are modifying words that undermine, contradict or weaken a direct message contained in the word, phrase or clause they accompany. These commonly overused words are ambiguous, unnecessary and should be avoided.
"After the Layoffs, What Next?" is a case study involving the aftermath of the downsizing of Delarks, a Midwestern clothing store chain. In this case Harry Denton, the architect of the downsizing, is able to orchestrate a considerable financial turnaround, but in so doing he alienates most of Delarks' remaining employees and most of Delarks' upper-management. Denton is an inexperienced CEO whose management experience rests solely in managing a national chain's flagship store in New York. Though Denton's restructuring of Delarks' business model will cause Wall Street to take notice and toast Denton's efforts, his inexperience may in the end eventuate in Delarks' collapse. Delark's downsizing was done in a rather abrupt way in which most laid-off employees were entirely unaware that they were about to lose their jobs. The problem Denton unknowingly faced was that the employee-pool at Delarks was very tight-knit where members felt as if they belonged to one big satisfied family, and the unexpected lay-offs caused great distress within the company.
The word “euphemism” is derived from the Greek word “euphemismos”, which came into general use in 160s and had the meaning of replacing an unfavorable word with an auspicious one, in ancient Greece the need of this term and generally this trope came along with the growing expansion of different superstitions among the people. Euphemisms at that time were mainly created due to the superstitious avoidance of using inauspicious words during pious ceremonies. Later this term was used by ancient Greeks with a bit different connotation, with the sense of speaking well by keeping a holy silence.
Euphemism are types of words that make things sound better than they are. Dyseuphemism are types of words that make things sound worse than they are.
Pleasant words are like a honeycomb, sweet to the soul and health to the bones. Anyone familiar with King Solomon’s poetic statement should agree that words have the power to cheer you up and make you feel strong. It’s not what you say but, how you deliver what you would like to say. Just as kind words can promote positive and sincere response, slurs or defamation today can do the exact opposite. By focusing on words of offence Benjamin Moser in his New York Times Book Review article, "Are There Any Unforgiveable Sins in Literature?” overlooks the deeper problem, of how slurred slang and words of expression can lead to mental destruction, specifically to children. When it comes to the topic of perverted words as it leads to destruction of society; most of us will readily agree that positivity can diminish these odds.
A euphemism is a word used in the place of another to take away the harshness or crudeness. The beginning of the word euphemism is (eu-) which means good in Greek. Euphemisms are usually used to cover up the unpleasantness of situations; instead of saying something is terrible you can say it is not the best. However, euphemisms can also be used to elevate an occupation and make it sound more important and desirable. Certain occupations are frowned upon because they require little to no education. Jobs that include a lot of physical labor are not very popular in contemporary society. To combat the decline in popularity f physical labor jobs companies have started using euphemisms. Growing up we all had one day out the week that the garbage truck came and the